Care2

MARCH 25, 2009

Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies. In that spirit, Convio released their comprehensive online marketing study today that looked at close to 600 nonprofit organizations’ online marketing results and compiled benchmarks for evaluating fundraising, email, advocacy, and marketing success online.

Benchmark 31

Benchmark Convio Studies Marketing 31

Nonprofits Source

OCTOBER 4, 2023

These solutions power workplace giving programs by helping to match contributions to nonprofits, track volunteer hours, and manage other company-wide philanthropic efforts. They use CSR software to streamline data collection, track progress, and ensure compliance with CSR goals and standards.

Software 52

Software Business Guide Companies 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. If you are using a RSS reader, evaluate if it is still works for you.

Awareness 100

Awareness Tips Social Media RSS 100

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. industry benchmarks.

Social Media 102

Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

The model was also used for advanced practitioners as a benchmarking framework at Social Media Week in DC last week. And it’s still hard to carve out time for tracking. We have always done this by tracking policy outcomes and media coverage. I started with this basic tracking worksheet. But you have to start somewhere.

Measure 99

Measure Track Model Seattle 99

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. If you are using a RSS reader, evaluate if it is still works for you.

Social Media 98

Social Media Media Tips Social 98

DNL OmniMedia

DECEMBER 13, 2021

This includes tracking all planning efforts for fundraising campaigns, as well as the progression toward fundraising goals throughout the campaign itself. You can also track team members’ efforts to ensure everyone is on track to meet their fundraising or stewardship goals for the time period. Internal operations management.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Care2

MARCH 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Given the slow down, nonprofits should continue to track their own quarterly results and plan accordingly.

Convio 31

Convio Benchmark Studies Social Media 31

Neon CRM

JUNE 2, 2023

Nonprofit engagement metrics can help you understand your organization, but you’ve probably seen the same terms over and over again in your research. By embracing a few overlooked metrics, you will be able to go deeper into that information. By embracing a few overlooked metrics, you will be able to go deeper into that information.

Metrics 52

Metrics Rate Nonprofit Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 14, 2008

Last week, I did my annual Blog ROI benchmarking and I started to noodle around with the question - How can I use AideRSS as a tool to help me evaluate engagement and improve my blog? Aide RSS wrote about measuring social engagement on a blog which that looks at a number of different metrics. " You won???t

Tools 50

Tools Analysis ROI Benchmark 50

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. To establish benchmarks for measuring success of our design efforts. Ideally, we’d evaluate the previous year of data to observe patterns in different giving cycles. It’s totally free, really comprehensive and easy to install.

Analytics 37

Analytics Design Research Process 37

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. It uses metrics to measure your results and help you improve your strategy over time. Defined Audience.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way. Mapping Metrics to Social Media Strategy: This wiki will be retooled to go deeper in more specific metrics linked to strategy.

Goal 50

Goal ROI Wiki Metrics 50

Connection Cafe

DECEMBER 15, 2010

Bottom line: the tracking, mining, and analysis of data should be central to your 2011 event fundraising strategy. Understand the difference between metrics and analytics. What information do we want or require that we are not tracking? Think in segments. What are we doing with the information we gather from this field?

Marketing 55

Marketing Tips Online Analysis 55

Neon CRM

OCTOBER 5, 2023

Why should you track it? Read on for insight into why this metric is important and how to calculate it. Read on for insight into why this metric is important and how to calculate it. There are lots of reasons to track this important nonprofit metric, but most of them can be folded into two overarching themes.

Ratio 52

Ratio Fundraising Metrics Raise 52

M+R

FEBRUARY 10, 2022

As with our annual Benchmarks Study , our goal here is to report on the largest dataset we can in order to provide useful averages and overall trends. There are two ways that nonprofits commonly track digital advertising revenue: last-click and view-through. Sarah DiJulio is a Partner at M+R.

Fundraising 105

Fundraising Gift Analysis Channel 105

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

It wasn’t meant as a statement about what I think about whether or not web stats are a useful metric of much. Webstats are, of course, important, both as an internal metric to watch, analyze, and improve, and for that matter, to put out there, in conjunction with lots of other data. David 4 Kivi Miller 09.18.07 6 Katrin 09.19.07

Stats 100

Stats Web Statistics NTEN 100

Forum One

JANUARY 26, 2024

This framework is used by Google’s human evaluators to assess the quality of web pages and provide feedback on the search algorithm. These tools allow you to meticulously track various metrics, monitor user behavior, and extract valuable data that provides a comprehensive understanding of how visitors interact with your site.

International 91

International Strategy Search Structure 91

Qgiv

APRIL 8, 2024

Here are a few strategies that can help: Reflect on past performance: Use data from previous fundraising campaigns, such as Giving Tuesday, to establish benchmarks and inform your goals for the giving day. Display these mini goals visually, such as with a fundraising thermometer , to inspire donors and track progress in real time.

Giving 52

Giving Tips Nonprofit Hosting 52

Bloomerang

JULY 19, 2021

For example, simply saying “we prioritize major gifts” or “we focus on donor retention” isn’t helpful without understanding specifically how you’re doing so and then tracking and measuring your results so you can improve. . Take a look at the M+R 2021 Benchmarks report and s hare some data and examples with your “powers that be.”

Digital 95

Digital Marketing Fundraising Strategy 95

Neon CRM

MAY 31, 2023

By using data and analytics to track donor behavior and preferences, you can tailor their communication and fundraising strategies to better engage and retain your donors. Evaluation In this stage, the potential donor begins to consider making a donation to your nonprofit. Effective donor management is crucial for nonprofits.

Donor 52

Donor Management Guide Retention 52

Bloomerang

NOVEMBER 13, 2021

We’ve got some tools, questions to ask, and things like that when you’re looking at data-tracking systems. We’re so busy doing the work that we forget to stop, track what we’re doing, and share it with others so that they can engage in the organization. So how do we know what to track?

Report 78

Report Measure Impact Process 78

M+R

JANUARY 31, 2023

The averages we report for each metric are medians — they represent the middle nonprofit out of all those that provided data. Digital Advertising There are two ways that nonprofits commonly track digital advertising revenue: last-click and view-through. And that’s a wrap! And that’s a… lot! You’re in luck!

Fundraising 106

Fundraising Gift Digital Trend 106

Neon CRM

JUNE 29, 2023

You need a specific benchmark for success, so you know which message outperforms. Pick a single benchmark by which both campaigns will be evaluated. Analyze your results: Once you’ve sent the emails, you can start to track the data related to their performance in your CRM. With one, it’s surprisingly easy.

email 52

email Practice Fundraising Rate 52

Whole Whale

JUNE 1, 2023

This helped manufacturers with guardrails and benchmarks that should be reached before putting it in the hands of the public. Empathy and expert evaluations. Strict operating procedures, evaluations, and monitoring are necessary given the life-impacting nature of the domain. Evaluations detect biases and limitations.

Teen 52

Teen Test Advice Review 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

Last week, there was a useful exchange on the NTEN Affinity group for Nonprofit Bloggers around the question "What metrics do you use to measure success for your blog?" the listserv question was focused on blog metrics and primarily as traffic and driving traffic! Are blog metrics all about traffic?

Metrics 50

Metrics Web Tools Technorati 50

ASU Lodestar Center

AUGUST 24, 2011

This 1, 3, 5 year plan will serve as your road map, illustrating your course and outlining goals and benchmarks to hit. Most plans offer a benchmark against which actual performance can be measured and reviewed (more on this later.) Evaluation: Measure outputs and outcomes. Budget: How much is this all going to cost? everything.

Communication 93

Communication Effective Impact Benchmark 93

NTEN

JUNE 18, 2009

ROI -- or Return on Investment -- is a pre- and/or post-evaluation process and analysis of three factors: benefits, costs, and value of a specific technology purchase over time. Keep an eye out for published studies from credible sources that provide acceptable benchmarks about efficiency or effectiveness of a particular technology.

Measure 76

Measure ROI Technology Metrics 76

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

But the fact was I kept tracking, never loafing, never slacking. And anxiously anticipating metrics that assign value even more; And my hopes have all the seeming of a marketer still dreaming, That my efforts not in vain, will yield intangibles and metrics all the same. DEFINE the METRICS. Say, let’s define our metrics.

ROI 76

ROI Social Media Slides Media 76

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

Benchmark Studies and Examples. In the US, there are several terrific benchmark studies of nonprofits and technology , including some on social networking but these are focused mostly on US nonprofits. I spent some time searching for similar studies or compilations for international organizations as well as some specific examples.

Policy 103

Policy Social Media International News 103

Care2

NOVEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « MySpace.com: A Place for Donors? 60) Search « MySpace.com: A Place for Donors?

Mail 28

Mail Social Media Online Fundraising 28

Care2

NOVEMBER 5, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « MySpace.com: A Place for Donors? 60) Search « MySpace.com: A Place for Donors?

Mail 28

Mail Social Media Online Fundraising 28