Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

Neon CRM

AUGUST 24, 2023

Nonprofit professionals are constantly being challenged to be more “data-driven” in their work. Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. But they often find it difficult to know where to begin.

Hype 52

Hype Research Marketing Benchmark 52

Bloomerang

AUGUST 21, 2023

General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report. Craft personalized thank-you messages and updates to strengthen relationships with donors and enhance donor retention. Your own careful review of the report is encouraged.

Action 75

Action Report Practice Fundraising 75

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Start by looking at your data from a wide lens. That’s why we built our data analytics platform, Acumen, specifically to help associations do just that.

Aggregator 169

Aggregator Associations Activities Active 169

sgEngage

NOVEMBER 10, 2023

The trend leans heavily toward a monthly gift cadence, with 94% of recurring donors preferring to give monthly. Increases Retention Rates and Donor Life Cycle With each recurring donation, your organization may send thank-you notes with suggestions to stay engaged beyond financial support. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Connection Cafe

OCTOBER 1, 2013

It’s easy to host a benchmarking session and just present data. The audience is able to take notes on numbers and try and gauge their organization’s success, but it’s more difficult to make those data points actionable or to provide insight that people can leverage. Why benchmark? So what data was discussed?

Benchmark 35

Benchmark Data Washington Arts 35

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

Connection Cafe

FEBRUARY 14, 2017

When asked by organizations whether their online fundraising programs should focus on donor acquisition or donor retention, I say, “Yes.”. Yet time and resources are limited, so from a strategic, data-driven perspective , we have to prioritize where our efforts should lie. It might possibly leave us with a chicken and egg.

Retention 37

Retention Donor Online Research 37

Qgiv

SEPTEMBER 2, 2022

Lori Collins leads One & All’s Giving Sciences group, which applies data science to charitable giving. Through extensive donor and market research, along with insights from supporters’ actual behaviors, she identifies ways fundraisers can leverage trends into enhanced programs and performance. Tracking new giving trends.

Strategy 52

Strategy Marketing Giving Ukraine 52

NTEN

SEPTEMBER 9, 2010

But the latest online giving data shows continued growth. The Blackbaud Index of Online Giving was launched this year and measures online giving data from more than 1,700 organizations. The Index shows that online giving remained positive during most of 2009 and the trends for 2010 have been very encouraging.

Trend 86

Trend Online Fundraising Offline 86

Nonprofit Tech for Good

JUNE 23, 2020

The third post in this series, 10 Donation Page Best Practices for Nonprofits , provides detailed advice, but its worth reiterating that the first step in being successful in online fundraising is having well-designed, data-driven donation pages. According to the Global Trends in Giving Report , 33% of donors worldwide give tribute gifts.

Practice 339

Practice Online Fundraising Nonprofit 339

EveryAction

SEPTEMBER 2, 2022

If your nonprofit is looking for more reasons to dial in on mobile messaging, M+R’s Benchmarks report has found that texting is growing in the nonprofit sphere—these are just a few key points from 2021’s report : SMS audience sizes grew by 26 percent over the previous year—much faster growth than email audience sizes. Fundraising.

Mobile 130

Mobile Digital Fundraising Advocacy 130

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Major gifts.

Strategy 104

Strategy Develop Fundraising Nonprofit 104

sgEngage

SEPTEMBER 7, 2022

Retention saves money by reducing recruiting and training costs and increases income by eliminating relationship disruptions, thus shortening the time between first solicitation and first gift. Schedule regular meetings to review data points with your officers to build accountability. Officer Training and Retention Lead to Big Results.

Develop 74

Develop Management Gift Proposal 74

Connection Cafe

NOVEMBER 26, 2018

At this year’s bbcon, the Blackbaud Institute was thrilled to welcome Tim Kachuriak to give a presentation on what he knows best: how to optimize your team with data. Survey data revealed that 61% of hiring managers primarily rely on resumes for their hiring decisions. Nonprofits remain concerned about employee retention and fit.

Team 27

Team Data Retention Nonprofit 27

Connection Cafe

APRIL 1, 2020

Monitor your metrics – just as an organization has donor trend analysis in the past, there have always been events that cause big swings from year to year, whether it be an emergency for the international relief sector or an election for an advocacy organization.

Environment 46

Environment Teach Fundraising Lesson 46

Bloomerang

DECEMBER 19, 2023

That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. Now let’s look at Excel , which a lot of nonprofits initially use to track their data. which will make it harder to organize and sync your data.

Software 86

Software Free Tools Adobe 86

Connection Cafe

MAY 13, 2019

The FY2018 analysis features median metrics from the over 200 institutions that participate in the annual donorCentrics Collaborative Benchmarking service. . This report unpacks some of the key ways these strategies have had an impact on retention, reactivation, acquisition and donor migration (upgrading and downgrading).

Report 21

Report Strategy Giving Analysis 21

Connection Cafe

OCTOBER 20, 2014

There were a number of interesting findings from the new Luminate Online Benchmark Report , released at BBCON. This is actually the second consecutive year fundraising email conversion rates have declined sharply , continuing a somewhat worrisome trend. 9 Underutilized Retention Emails. 10 Ways to Sabotage Your Year-End Emails.

Rate 55

Rate Conversation email Fundraising 55

Connection Cafe

APRIL 5, 2013

Blackbaud’s 2013 Peer to Peer Fundraising Benchmark report provides information that you can use to not only measure your success but to learn about trends and best practices in event fundraising. What is your retention plan and how is it different than your recruitment plan?

Measure 40

Measure Fundraising Benchmark Stats 40

Connection Cafe

NOVEMBER 2, 2017

If your campaign is beating the benchmarks, it gives you the tools you need to show off to your boss! There are pages upon pages (43 to be exact) of data and insights to help you set goals and shape your fundraising strategy. Are you ready for your annual P2P data fix? It’s a P2P staffer’s guilty pleasure.

Data 20

Data Studies Raise Stats 20

Connection Cafe

JUNE 22, 2017

While it might seem a little early to start thinking about 2018 to some (hint: it’s not ), it’s the perfect time to benchmark where 2017 has taken you. The Surprising Link Between Employee and Donor Retention : It can be difficult for a fundraiser to develop a relationship with donors when their average tenure is only 18-20 months.

Resource 48

Resource Blackbaud Chart Retention 48

NonProfit Hub

JUNE 8, 2016

It’s understandable why Retention Fundraising author Roger Craver chose Burnett to write the forward for this book. Unfortunately, many fundraisers accept low donor retention as a fact of life. We asked Craver about how to make a case for retention activities if you need to enlist your colleagues and leadership in the process.

Track 28

Track Donor Retention Metrics 28

Connection Cafe

JANUARY 12, 2014

In this npEngage post, One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014 , Frank Barry has rallied some of the industry’s brightest minds to weigh-in on the #1 key to a successful donor retention strategy. And it’s stacked with useful data derived from the 2,135 nonprofits surveyed.

Communication 32

Communication Retention Childhood Statistics 32

Neon CRM

JULY 19, 2023

Here are 10 year-end giving statistics that show just how important the final month of the year can be—and how your nonprofit can leverage these trends to make your end-of-year campaign a success. According to their data, the average one-time donation in 2022 was $121; that’s up $6 from an average donation amount of $115 in 2021.

Statistics 98

Statistics Giving Fundraising Benchmark 98

Connection Cafe

JUNE 28, 2019

While it might seem a little early to start thinking about 2020 to some (hint: it’s not), it’s the perfect time to benchmark where 2019 has taken you. This post shares insights, trends, and the complete list of email subject lines. Feldmann’s new book explores the convergence of these trends with examples and insights.

Blackbaud 37

Blackbaud Nonprofit Hints eBook 37

Neon CRM

MAY 31, 2023

By focusing on every step of that donor journey and leveraging supporter data to build better relationships with supporters, your nonprofit can stop focusing so much on acquiring new ones and start reaping the rewards of a loyal donor base. It also involves careful analysis and upkeep of your donors’ data. Sound good?

Donor 52

Donor Management Guide Retention 52

sgEngage

JANUARY 24, 2024

As I compiled this year’s list of workplace trends, it became clear to me that 2024 will likely be a tumultuous year for employers and employees alike. Here are six top workplace culture and compliance trends for 2024, with some suggested actions you can take to address each of them: 1. Gather both quantitative data (e.g.,

Trend 68

Trend Law Minnesota Captivate 68

Nonprofit Tech for Good

APRIL 5, 2021

According to the Open Data Project , of the 89% of nonprofits worldwide that use social media in their digital marketing and fundraising strategy, 75% of those use Instagram. The accepted best practice is to post to Instagram once to three times daily, but for most nonprofits posting more than once daily is a ridiculous benchmark.

Practice 363

Practice Nonprofit Avatar Social Media 363

Connection Cafe

SEPTEMBER 30, 2020

bbcon 2020 is just around the corner, and I’m excited to be presenting on the critical role of benchmarking and analytics in shaping your fundraising strategy. Average gifts, retention rates, channel giving, big data, small data…the sheer volume of information involved with fundraising can be daunting.

Benchmark 43

Benchmark Analytics Strategy Fundraising 43

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. And there really hasn't been a lot of data. Well, this report has some pretty telling data. While retention rates have been lower, there are opportunities and questions we still need to address.

Attention 36

Attention Metrics Online Fundraising 36

Care2

JULY 10, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 34

Social Media Trend Advocacy Online 34

NonProfit Hub

FEBRUARY 18, 2021

So, most nonprofit fundraising plans aren’t supported by data, but rather stem from inertia and intuition. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? 10 Key Data Points. Donor Retention Rate. Map Metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Connection Cafe

JUNE 14, 2019

Last month marked the inaugural meeting of a new benchmarking group created specifically to analyze and discuss trends in athletics giving [1]. The two days spent together was so valuable that it seemed like a perfect opportunity to share some insights and median trends with the higher education community at large.

Benchmark 23

Benchmark Group Indiana Oklahoma 23

Allegiance Group

DECEMBER 19, 2023

Pre-conference Deep Dives will be held April 5-6 and feature a variety of topics, from Donor Retention Workshops to the Future of Fundraising Events. Join more than 40 nonprofit organizations and over 70 MLG professionals in sessions featuring overall trends, insights, and analysis. Want more time? You can attend one or both days.

Conference 52

Conference Las Vegas Fort Worth San Diego 52

Bloomerang

JULY 19, 2021

I was recently asked what I saw as a change or trend on the fundraising horizon. For example, simply saying “we prioritize major gifts” or “we focus on donor retention” isn’t helpful without understanding specifically how you’re doing so and then tracking and measuring your results so you can improve. .

Digital 96

Digital Marketing Fundraising Strategy 96

Qgiv

JULY 12, 2021

The retention rate for peer-to-peer fundraisers was 25.1% Giving USA 2020 Charitable Giving Trends. M+R Benchmarks 2020 Social Media Data and M+R Benchmarks 2021. Hotmail users give an average of $128 per donation. Fundraising Event Statistics. The mean donation on our peer-to-peer platform increased from $87.46

Statistics 116

Statistics Raise Fundraising Social Media 116