The Modern Nonprofit

MAY 9, 2023

Promote the matching gift campaign through various channels, such as social media, email, and events, to increase awareness and participation. It can also be a powerful tool for raising funds, especially if you have an engaged board of directors who are willing to help out with the campaign.

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Tips Strategy Fundraising Grant 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2013

I caught up with Danny Alpert at the NTC Conference in Minneapolis, MN where he briefed me on how he is using a “Transmedia” strategy to raise awareness and funding to support homeless services. He graciously agreed to pen this guest post while I was in transit to “down under.” ” Enjoy.

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Change New Zealand Homeless Australia 104

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2014

I have been tracking this giving day since its first Giving Day back in 2009 and every year do a debrief post or interview. The basics of it include strong media relations efforts, a media trade program, strategic communications through our own robust channels and active outreach to organizations.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2012

And through our survey of 180 Minnesota human service nonprofits, and detailed follow-up interviews with staff members from 13 of those organizations, we identified the core elements common to their successes to create a framework for innovation. Best, Laura Quinn, Executive Director of Idealware. Four Full-Time, Seven Part-Time Staff.

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Technology Minnesota Social Media Case Study 96

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

João is also the executive director of ABCR , the professional association for fundraisers in Brasil and the host of the annual ABCR Festival. The challenges: Explosion of online media channels. Marcelo set up the overall context: How can NGOs effectively engage donors online in an ever-growing age of complexity and connectivity?

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Learning Donor Online Fundraising 86

Connection Cafe

NOVEMBER 8, 2018

Be aware of the amount of email traffic you are creating, but don’t be afraid to be on top of your constituents’ mailboxes on this one day out of the year. Tips from Andy Schroeder of the Sisters of Charity of the Blessed Virgin Mary: Diversifying marketing channels can lead towards connecting with a completely new donor base.

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Tips University Blackbaud Instructional Design 26

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 25, 2015

The main focus of PewDiePie’s videos is his commentary and reactions to various video games as he plays, captured on video and shared on his YouTube Channel. PewDiePie’s channel is the most subscribed channel on YouTube,and reaches over 34.8 Currently, the PewDiePie channel has received over 8 billion video views.

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Celebrate Campaign Internet Paypal 50

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

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Channel Marketing Fundraising Nonprofit 59

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2015

The panel was moderated by Joel Beetsch, Vice President, Patient Advocacy, Celgene and Cara Thompson , Director of Patient Advocacy was the host for the event. She also gave an example of young patient activist, Sara Ringer , who has a passion for spreading awareness and accurate information about Crohn’s disease and ulcerative colitis.

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Tech Soup

MARCH 27, 2012

Because of new Microsoft eligibility rules that now allow private foundations to receive Microsoft software donations , Jeff Brandenburg, Irvine Foundation’s director of technology, describes his experience getting the first donations in his foundation’s long history. Here is my interview with Jeff Brandenburg.

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Foundation Donation Los Angeles San Francisco 47

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

I got to meet the dynamic NPower Seattle executive director Alison Carl White who talked passionately about her organization’s mission and programs. Akhtar Badshah, Senior Director of Global Community Affairs for Microsoft kicked off the day with an interactive presentation about the trends in technology.

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Knowledge Seattle Social Media Measure 97

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2012

Participants had digital copies of the powerpoints translated into french and used their laptops to follow along. We used real-time translators and participants used headsets to tune into the language channel of their choice to understand what was being said. Workshop Handouts work in Arabic and French. Design for Flexibility.

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Morocco Tunisia Reflection Conference 100

CauseVox

OCTOBER 11, 2021

To get the details behind their successes, we spoke to Melissa Benjamin, Fiver’s Director of Development. For Fiver, this means pulling client testimonials from thank you letters written by program participants or through phone interviews with families. Craft a strong appeal by sourcing your content early. Ask to share their stories.

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Guide Giving Campaign Social Media 73

Museum 2.0

JULY 9, 2007

She said it can happen in one of two ways—either the organization is small enough that no one will notice, or has a director with such strong vision they can charm and fund the pants off of a new idea. Jennifer Stancil, director of the Girls Math and Science Partnership (GMSP), has both. Projects interview design.

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Interview Museum Teen Myspace 20

DNL OmniMedia

FEBRUARY 16, 2022

We’d like to increase public awareness for our mission.”. Your director, board, and high-level staff members who will be directly involved in executing your new digital strategy should be fielded for feedback and impressions. It’s important to choose the right online fundraising channels for your campaign.

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Bloomerang

JANUARY 18, 2023

Develop a strong and experienced board of directors. Build a board of directors. Next, you should determine the most effective channels for reaching your audience, such as social media, email, or events, and develop a clear call-to-action that encourages them to take a specific action. . Lack of public awareness.

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Effective Business Create Tips 95

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2011

Fast forward a couple of years, and Paull is following his passion for clean water around the world and is the director of digital for charity:water. But how are you measuring along the ladder of engagement – from awareness to conversion to donor. Is this a multi channel campaign? What are your SMART objectives?

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Interview Central African Republic Ethiopia Metrics 101

Bloomerang

AUGUST 2, 2022

A single compelling press release might land you a national television interview that leads to 100 new donors and $100,000 in funding. The objective was to write compelling collat­eral material to rebuild our brand, increase public awareness, raise money, and improve donor and volunteer relations. Tactics and Tips. How’s the grammar?

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Tips Sample Nonprofit Skills 98

Nonprofits Source

MARCH 20, 2023

Video is a powerful medium that can maximize engagement across your marketing channels and inspire meaningful support on behalf of your cause. Use video to explain complex issues and increase target audience awareness by providing relevant educational resources related to your nonprofit’s cause. Let’s get started!

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Video Digital Marketing Strategy 64

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 1, 2011

Bruce Lesley is one of a growing number of nonprofit executive directors and senior leaders that use Twitter. In all of our work, we seek to raise awareness regarding public policies impacting children and ensure that related programs have the resources necessary to help them grow up in a healthy and nurturing environment.

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Bloomerang

APRIL 9, 2021

She’s got an awesome YouTube channel where she does a lot of free trainings as well. And I started my whole company in support of founders, CEOs, executive directors that are out there. I use CEO, executive director, and founder interchangeably. executive director of the nonprofit organization, you have to embrace this.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2015

I also facilitated several workshops for London-based nonprofit CEOs and communications directors on developing a strategy for their leadership profiles on social and internal champions (board, staff, and volunteers). If you want to dig in, you can learn more here: Interview in the Guardian. My blog post with slides and links.

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Amy Sample Ward

APRIL 28, 2009

general awareness at around 40%, though… people don’t necessarily know they are consuming a podcast, audio embedded in rss etc. Surfrider Foundation’s podcast often has interviews out in the field so you hear the ocean or birds and it adds to the recording. Cross Channel Promotion. Chad: baudcast. newsletter.

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Bloomerang

APRIL 16, 2021

I interviewed Steven on my podcast, Smart Communications Podcast, about his book. And that means that your organization’s communications are not dependent on your executive director, on your founder, or on that really smart person in the communications team who seems to know how to do all the things. What is mindshare?

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Build Video New York City Communication 125

Bloomerang

NOVEMBER 13, 2021

You might do this with news or press releases and radio interviews, you may be looking at the reach and the listening audience to say, “How many people did you engage?” So the program director, their resume. We have a great YouTube channel. This is a system that works.”

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2014

We recently had a delightful email interview about some of the ideas and themes from the book. I have a great story in the book about Henry Timms, now the Executive Director of the 92 nd St. Click To Purchase Now. Today is the official launch of Allison Fine’s new book, Matterness. You can get your copy now by clicking here.

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Conversation Blogger History Social Media 122

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2013

Save the Children’s Ettoré Rossetti, Director of Digital Marketing & Social Media for Save the Children USA, emailed me an infographic on the impact of the Syria crisis on children. This infographic is part of a multi-channel campaign. It is first and foremost an awareness campaign.

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Syria Children Channel Campaign 108

Non Profit Quarterly

AUGUST 10, 2022

This tight control of workers via technology is a form of “algorithmic despotism,” 4 making workers constantly aware of their electronic surveillance, and pushing them to remain glued to their app screens and prepared to accept long hours and unattractive orders so as to remain in the good graces of the algorithm and receive future work orders.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 3, 2012

All of these organizations were, of course, very well aware that the decision would be announced, but did not know what the ultimate decision would be. Nonetheless, it would provide a window of opportunity to share content and messages through all communications channels as well as social media. 1) Be Flexible and Keep It Simple.

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