Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

And so it continues to surprise me that nonprofits invest far too little in video content, as if they are somehow exempt from this general trend. Video Stats: How Video Impacts Constituent Behavior. These stats were culled from many different reports, most meant for corporate marketers. Experian Digital Marketing Report ).

Video 139

Video Communication Strategy Stats 139

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2016

Communication and storytelling skills: Someone who understands the many audiences of your organization, both internal and external, and who can help you craft the right messaging and stories with your data. The framework is called: “facts-stats-trends” : Facts : Counts, or sums, of numbers. How To Collect Data.

Resource 105

Resource Practice Data Work 105

Connection Cafe

APRIL 26, 2018

Here are some key stats that recap the impact to the higher ed sector: Online giving grew 13.2% In this engaging webinar , Sue and James provided their unique perspectives on the reasons driving these new trends around online giving, #GivingTuesday, and more. in 2017 compared to 2016. What’s Next?

Education 23

Education Trend Conversation Giving 23

Double the Donation

AUGUST 21, 2021

Stats like these suggest that it’s worth investing more time in your peer-to-peer fundraising program. Analyze your data – Take time to gather, analyze and use data from your past peer-to-peer campaigns or events to uncover trends and find new opportunities to improve your recruiting efforts.

Results 87

Results Fundraising Software Raise 87

Care2

OCTOBER 15, 2013

But are these stats meaningful? Do these stats show your boss about how your organization is meeting its mission and making an actual impact? Look at your CRM stats to find out conversion rates across different social media platforms and channels. Social Networking Trends Web 2.0'

Metrics 77

Metrics Social Media Media Social 77

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2010

To build an effective strategy, one needs to identify an objective that links to a communications goal or theory of change and, of course, identify the audience. Primary and Secondary Social Media Research: Once the audience is defined, it is important to fill in the gaps with primary or secondary research.

Social Media 95

Social Media Remix Research Audience 95

Care2

OCTOBER 31, 2011

So how diverse are the audiences on some of the most trafficked websites in the U.S.? 45% of the audience is either African America, Hispanic, Asian or other. 32% of their audience is 50+. 32% of their audience is 50+. Check out the stats below! Out of the top five websites ranked by U.S.

Social Network 77

Social Network Network Social YouTube 77

Care2

APRIL 18, 2011

It provides a: Breakdown of networks (Delicious, Digg, Facebook, etc) and you’re super users for these sites as well as tips on how to engage the audience. Allows you to see engagement trends over time. You should be reviewing these stats at least once a month. AddThis or ShareThis.

Social Media 65

Social Media Measure Tools Media 65

Care2

AUGUST 22, 2013

So you launched your new website and have an online marketing plan in hand to help you reach new audiences. Who are the target audiences? How do think your target audiences will prefer to get info for this initiative? How you will reach your target audiences? Your board, donors, and activists love it too.

Online 71

Online Tips Calendar Test 71

Care2

FEBRUARY 29, 2012

Target Audiences – Before you write your blog post, think about whom your target audiences are for that particular post. It’s ok for you to target different audiences with different posts. Frogloop's got you covered. Check out some of our favorite blogging tips below. Is it activists?

Tips 67

Tips Headline Web Wikipedia 67

Care2

SEPTEMBER 22, 2011

Delany, who heads up the National Women’s Law Center (NWLC) online department, says that one tactic he uses to repurpose NWLC content in an engaging way is to share compelling stats from their policy factsheets. Here’s why. Newspapers are dying. People curate their own news today. M newspapers in circulation.

Social Media 75

Social Media Media Tips Social 75

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2011

Here’s a summary of the highlights of the conversation: Before I dive into the content, I had the pleasure of experimenting with a text polling app to find out the composition of the audience and their experience with the panel topic. Allyson Kapin shared some stats about the use of email on mobile devices.

Integration 97

Integration Mobile Conference Strategy 97

Care2

SEPTEMBER 10, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Know your audience. Tap that funny bone.

Video 28

Video Interview Social Media Online 28

NonProfit Hub

FEBRUARY 28, 2017

You can share photos and videos, interact with your audience and expand your network of supporters. As with every social media platform, knowing your audience should be the first step. If your nonprofit appeals to a younger audience, then Instagram is just the thing for you. 79% of all internet users. 32% of all internet users.

Social Media 28

Social Media Media Guide Social 28

Amy Sample Ward

SEPTEMBER 20, 2010

Watch for long-term trends, not just what is popular that week or month. There are stats built into the tool for the number of clicks and so on, but if you are measuring site traffic already it shouldn’t be new that regard. Use different links on different sites to see what really gets people clicking through. Community Mapping.

Tools 162

Tools Tech Map RSS 162

Nonprofit Tech for Good

DECEMBER 12, 2011

You can schedule tweets and status updates in advance (ideal for nonprofits with international audiences), easily monitor trending topics, and get access to useful statistics about your brand and its buzz on the Social Web in real time. Show her the stats. Tell your boss that.

Social Media 217

Social Media Media Avatar Organization 217

Care2

JULY 8, 2009

As Facebook evolved, its audience changed too. Take a look at the most recent demographic stats compiled by iStrategyLabs after reviewing Facebook’s ad data. Remember the days when college-age cool kids dominated Facebook? Between January 4, 2009 and July 7, 2009 users between the ages of: 25-34 has grown by 60% from 11.2

Facebook 39

Facebook Demographics Stats Student 39

NTEN

OCTOBER 29, 2008

The tools have changed, but the need for knowing your audience, having an end goal, testing theories, and acting on lessons learned remains the same. We looked at the site's stats over the last year and made the goal: double the site's traffic in the coming year. Track Referrals and Traffic Trends. Know Your Goals. Be Out There.

Social Media 76

Social Media Generation Media Digg 76

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). Analyzing Your Blog Content With Metrics and Insight Of course, you need to set overall goals for your blog and understand your audience. You should be looking at monthly trends over time.

Metrics 81

Metrics Social Media Strategy RSS 81

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Screencast Audience and Learning Objectives The audience for this screencast is nonprofits that know they need to analyze the success of their Web sites, but aren't sure where to begin. Several reported difficulty in getting Google to show up-to-date stats, while others noted a very occasional loss in historic stats for an entire site.

Screencast 50

Screencast Analytics Measure Web 50

Care2

MAY 22, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) What is Earned Media? Brand Your Issue.

Track 41

Track Social Media Media Advocacy 41

Care2

MAY 21, 2009

While paid advertising is a very effective way to increase your list of supporters and help brand your organization to target audiences, earned media is another key tactic to deploy in your overall online communications strategy. How can your organization effectively brand itself and get on the radar? What is Earned Media?

Track 41

Track Media Digg Bookmarking 41

Connection Cafe

FEBRUARY 18, 2021

Keep reading today’s blog because we scoured the int ernet and grabbed all the best stats and trends to help you navigate the upcoming year. . This time of ye ar, I find that many of my favorite artists , designers, and bloggers start rounding up the trending items and making predictions. I love interior design.

Trend 38

Trend Impact Fundraising Strategy 38

Connection Cafe

JANUARY 13, 2020

According to these stats from Double the Donation , online giving from individuals continues to make up a larger and larger portion of nonprofit revenue. This is a trend worth adopting! For fundraising, engaging supporters, and reaching new audiences, your site is like the central anchor for most of your donor-facing strategies.

Websites 35

Websites Design Site Web 35

Care2

FEBRUARY 17, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Twitter : Has an estimated 210,000 Boomers.

Demographics 45

Demographics Social Media Online Advocacy 45

NTEN

JANUARY 22, 2009

So how can your organization tap into these tools and trends? Users are more likely to download a full report after seeing a compelling stat or chart, than to wade through a long report in hopes of finding a useful statistical nugget. Make it easy to find.

Policy 36

Policy Data Content Share 36

Care2

FEBRUARY 17, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Twitter : Has an estimated 210,000 Boomers.

Demographics 34

Demographics Social Media Advocacy Online 34

Qgiv

JULY 12, 2021

Nonprofit text messaging audiences grew by 26% in 20 20 , the same percentage as in 2019. . Giving USA 2020 Charitable Giving Trends. Social Media Today Facebook Fundraiser Stats. Text donors are most likely to be 49- to 59-years-old, married women who have college degrees. 41% of Americans don’t have a landline.

Statistics 116

Statistics Raise Fundraising Social Media 116

Bloomerang

MAY 9, 2021

Having access to the right data will not only help you to choose the right donor appreciation ideas for your audience but also help you to craft more meaningful and resonant appreciation messages for your supporters. . Analyze Your Audience. Remember the stat from before? Choose Your Appreciation Ideas.

Ideas 133

Ideas Donor Strategy Create 133

Bloomerang

MAY 9, 2021

Having access to the right data will not only help you to choose the right donor appreciation ideas for your audience but also help you to craft more meaningful and resonant appreciation messages for your supporters. . Analyze Your Audience. Remember the stat from before? Choose Your Appreciation Ideas.

Ideas 133

Ideas Donor Strategy Create 133

Forum One

NOVEMBER 3, 2007

Influence Topics Audience Research Collaboration Communication Data & Visualizations Events Government Internet Strategy Jobs Online Community Performance Measurement Recommended Reading Social Media Tips & Trends Tools & Software Get Email Updates Stay in touch with Forum One Forum One Communications 2200 Mt.

Influence 52

Influence Social Media Internet Web 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2008

The description: "Rants and raves on the latest trends in the world of museum informatics and technology. Tate's Mobile Blog is collecting audience input on the new building design at the Tate - via mobile phones to blog - or mob blogging. Musematic is a group blog of museum technology professionals. Over the next six months we???ll

Arts 74

Arts Social Media Examples Artist 74

Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2012

As the platform has evolved over the past few months, there are some other benefits including driving traffic and conversions and more recently how pinning helps encourage audiences to “like” the brand more. You might also want to spend some time doing a little research on site and browse some of the pinterest stat sites.

Tools 105

Tools Tips Resource Stats 105

Bloomerang

APRIL 16, 2021

In this webinar, Sarah Durham will focus on identifying who your audiences are, how to prioritize them, and other elements key to developing a smart communications strategy. People who are great at engagement also have a nuanced understanding of the audiences they’re trying to reach. All right, awesome.

Build 121

Build Video New York City Communication 121

Connection Cafe

AUGUST 13, 2013

What the data tells us … Below are some stats from five random organizations, looking at their monthly newsletter (in one case, bi-monthly) that was sent right before and right after July 22. And as you can tell, even the audience size shifted in each case. But we wanted to get a quick snapshot to see if anything stood out.

gMail 40

gMail Org Stats Mail 40

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

Analyzing your blog content First, you need to set overall goals for your blog and understand your audience. She recommends that you don't go into your analytics or stats program without composing a specific question first. You should pay attention to monthly trends of content consumption over time.

Measure 95

Measure Tips Metrics Bookmarking 95

Whole Whale

DECEMBER 9, 2023

Stats and Facts Get ready for another Canva template: Pull facts and stats from your annual report, recent research, or static content on your site and make a shareable image with a fact. Ask the audience Crowdsource your content: Have users post their own photos to Instagram using a hashtag you create, and repost the best submissions.

Social Media 98

Social Media Ideas Media Social 98