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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Social media platforms : help us gauge who and what our audience is engaging with. Why Do Donor Personas Matter? It is a win/win!

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3 Tech Hints for Stronger Peer-to-Peer Campaigns

Achieve

Your supporters may have connections your nonprofit doesn’t, and a well run peer-to-peer campaign can put your nonprofit into contact with new audiences your team likely couldn’t reach without your supporters’ help. . Then, take the time to learn the software thoroughly, so your team can support your volunteers throughout your campaign. .

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Making Automation Work for You

Forum One

Automation in your Customer/Contact Relationship Management (CRM) tool can mean the processes in Salesforce, HubSpot, EveryAction, Charity Engine, and other common tools that filter audiences into segments based on their actions as donors, subscribers, event attendees, and more. Hint: The platforms know their algorithms better than you!

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The Ultimate Nonprofit RFP Guide

Whole Whale

We’ve been through the RFP game countless times and have managed to learn a few things that we wanted to share in an attempt to help you through this frequently convoluted process. Target Audience : Who are you trying to reach? Hint: It should be mobile- and tablet-friendly.) The 4 Stages of a Nonprofit RFP Process Great!

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How Donorbox powers these nonprofits’ fundraising

Socialbrite

From nonprofits to churches, organizations have launched onlilne campaigns on behalf of a variety of causes using the company’s donation platform. While they all have different hints and tactics for success, there is one thing they all share in common: They’ve incorporated donation software into their arsenal.

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

One of the most powerful ways in which they’ve done this is by building an online platform that allows people to create fundraising campaigns linked to personal events, such as marathons, holidays or birthdays. charity: water is excellent at using social proof to encourage people to fundraise on their online platform.

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Google Ad Grants 101: What You Need to Know

Neon CRM

If you’re unfamiliar with the term, Google Ads is the platform that displays ads on Google’s search results pages and other websites. If you’re a nonprofit, those ads can help you reach new audiences, connect with donors who are looking for a cause like yours, promote your events, and more. Pretty cool.

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