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Content Strategy for Digital Collections: Archives, Libraries, and Museums

Forum One

Museums, archives, and libraries share many goals and functions. To do this effectively, content strategy for digital collections is a necessary piece that is able to streamline the approach of how these institutions shape and expand their roles as modern resources. Enter content strategist as digital curator.

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Rethink, reuse, and repurpose: How to create more social media content with less work

Candid

Creating a consistent supply of social media content for a nonprofit is hard. Unless you work for an animal shelter with cute puppies or a museum with extensive collections you can photograph as needed, it can be a challenge. This approach also affords you a lot more content to work with. Here are some of the highlights: 1.

professionals

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Going Viral: Creative Social Media Campaigns to Inspire Museums

sgEngage

With hours of mindless scrolling available with just a few swipes and taps, it’s crucial for museums to get savvy and creative with social media campaigns to stand out. Posts from visitors and/or followers about museums always appear more genuine than organizational marketing messages. METTWINNING.

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Forum One Wins 10 Davey Awards

Forum One

Overall, this work has helped to empower NRDC’s content managers, engage their audience, and amplify their impact. We partnered with the Museum to launch their new brand to the world. This work not only included launching a new website but also revitalizing the entire American Jazz Museum brand as a whole.

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Designing a Desktop Menu That Actually Helps Your Audiences Navigate

Forum One

So, how do we help our audiences find the information they need? Before identifying which menu approach is appropriate, make sure your team is aligned on overall goals, audiences, and content needs. Audiences: Which audience groups are you prioritizing? Remember: you are not your audience.

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Why Your Giving Day is Your Secret Weapon

M+R

Unfortunately, not all of our donors are themselves professional fundraisers — so creating a special, attention-grabbing Giving Day that gets your audiences excited and engaged can be a big boost during an otherwise quiet time of year. Pi Day, celebrating math and science, is the Museum’s signature day of giving.

Giving 95
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International Museum Day 2020: Tips To Engage Supporters

Connection Cafe

Monday, May 18th is International Museum Day , the mission of which is to raise awareness of the fact that, “museums are an important means of cultural exchange, enrichment of cultures and development of mutual understanding, cooperation and peace among peoples.”. 2019 saw more than 55,000 museums across 150 countries participate.

Museum 39