Top Nonprofits

AUGUST 4, 2021

Watch this video chat with Kalley Dunn, Director of Strategic Initiatives for the American Fundraising Foundation ( AmFund ), where she gives us some quick tips on how to gain the media’s attention… and one very common mistake! The post How to Get the Media’s Attention appeared first on Top Nonprofits.

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TechImpact

JUNE 2, 2014

Between running a nonprofit’s website, blog, and social media, not to mention working in the day to day, jumping into video seems terrifying for a lot of nonprofits. According to Comscore, 85% of people claim they watch videos online, and 39% of people claim they’re more likely to share a video over text based content.

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Get Fully Funded

AUGUST 23, 2021

These are simple and effective ways of thanking your donors, but creating Thank You videos can help you show rather than tell your supporters how much you appreciate them. By creating thank you videos for your supporters, you are able to give thanks in a more exciting and engaging way. Be Transparent. Keep It Short and Sweet.

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Get Fully Funded

JANUARY 26, 2021

Nonprofit fundraising videos bring your organization’s work to life in a way that written stories just can’t. Videos show as well as tell. In short, videos make an impression. Nonprofit fundraising videos help you raise more money. There are different types of videos, and many do not require expertise.

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Greater Giving

FEBRUARY 25, 2021

When you add a cinematic touch via video to that message, it becomes the most effective method to draw in viewers and spread the word about the work than any other available option. People love watching videos! Video has an unbelievable advantage over other forms of messaging. The Awareness Video. The Brand Story.

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Care2

MARCH 3, 2023

Nonprofit video stories captivate the hearts and minds of your donors, helping to drive meaningful results that support your cause. However, recent studies have shown that, due to increasingly shorter attention spans, audiences are more likely to engage with shorter, episodic videos, as opposed to one long piece of content.

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CauseVox

MARCH 24, 2022

Filmmaker and storytelling expert, Rain Bennett, will walk you through how to utilize the power of storytelling via video as a key marketing technique to help hook your audience fast, while keeping them engaged for the long haul. About your Speaker. Rain Bennett, Filmmaker, Writer, Storytelling Coach.

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Byte Technology

MARCH 21, 2017

Whether you’re a simple weekly WordPress blogger or a seasoned webpage administrator who updates and edits every day, having a video component on your site is a stellar way to draw readers and keep them coming back again and again. Inspiro plays a multi-purpose role as both a video-based and standard operating WordPress theme.

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Nonprofit Tech for Good

OCTOBER 17, 2023

Visual Content : Visual content, such as images and videos, tends to perform exceptionally well on social media platforms. Invest in creating visually appealing graphics and videos that showcase your work. These individuals can amplify your message to their followers and bring more attention to your nonprofit.

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NonProfit Hub

AUGUST 19, 2020

Video marketing is probably the best medium available at the moment for engaging audiences and promoting messages. According to research by HubSpot, 90% of users make decisions based somewhat on videos, and 92% of viewers on mobile platforms share video with others. Firstly, why are you making it? Don’t Forget Audio.

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See3

OCTOBER 3, 2014

Image in header made by MushroomNetworks.com If the goal of your video is to rack up YouTube views, you have some tough competition. As we often tell our video clients, nonprofits are ultimately competing against cat videos for their audience’s attention. If you […].

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Nonprofit Tech for Good

MARCH 8, 2015

15-second video interviews are the new elevator pitch. In a world where attention spans are waning, the ability to communicate a message succinctly and on camera is a very valuable skill. A video posted by Nonprofit Organizations (@nonprofitorgs) on Mar 6, 2015 at 9:19am PST. View All 16 Instagram Videos.

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See3

OCTOBER 23, 2014

One way to capture your audience’s attention is to use the element of surprise. The post Shock Value: Great Use of Surprise in Video appeared first on See3 Advice for Do-Gooders. Surprise […].

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Nonprofit Tech for Good

JANUARY 24, 2021

That said, the number of businesses fighting for their attention in their inboxes and on their news feeds may have left them feeling a bit fatigued. Keep the momentum going with these creative donor engagement ideas you can apply to your 2021 fundraising strategy: 1) Get personal with gratitude via thank-you videos. Not to worry.

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NonProfit PRO

JULY 12, 2022

For the nonprofits that prepare and pay attention, it will be an opportunity to engage an entire new donor frontier. For nonprofits, there’s an exciting future event to prepare for, and it's the surge of Generation Z.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2018

Note from Beth: Is Facebook Live or posting videos part of your nonprofit’s strategy for 2018? Using a tool like Animato can make it easy for your nonprofit to create DYI videos, but to be successful you need to develop a strategy and use compelling storytelling. Video is a medium uniquely suited to do just that.”.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2013

If you follow social media guru Mari Smith, you have no doubt noticed the headline ” The Year of Video ” and promotion for a free webinar on the ins and outs of video creation, video production, video marketing for small businesses on Jan. Michael has been front and center of video for nonprofits for years.

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Nonprofit Tech for Good

NOVEMBER 21, 2019

This means that nonprofits have to compete with each other for donors’ attention and resources as they gravitate towards causes rather than organizations. Once your donors are moved or inspired by your stories of impact, an effective way to capture their attention is to have a call-to-action. It’s time to decide.”.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. It’s obvious to anyone who spends time online that video is taking over the internet. 92% value the investment they have made in video. 92% value the investment they have made in video.

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The Science Behind Engaging your Supporters

SEPTEMBER 7, 2018

When you're building a movement, video is an indispensable storytelling tool. By appealing to a wide range of our senses, videos capture our attention and activate our emotions, unlike any other medium. The original DIY video platform, YouTube, is now the world's second largest social network and search engine.

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Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. For example, our preference for video content rings true. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos.

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Qgiv

MAY 5, 2021

Back then, if we wanted to create a video to share with our supporters, it was a big deal. It couldn’t be done without professional (and expensive) camera equipment —and a tech-savvy cameraperson and editor to boot—so we had to pick our video topics wisely. 15 Types of Nonprofit Videos to Help You Connect with Supporters.

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Candid

SEPTEMBER 7, 2023

Today, we are celebrating our first anniversary of short-form video on TikTok , Instagram Reels , and YouTube Shorts. What began as a three-month experiment has now blossomed into a consistent social media video production program. Here is a snapshot of what happened and our tips for creating short-form videos at your nonprofit.

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Bloomerang

DECEMBER 16, 2021

There’s all kinds of videos you can watch. I got plenty of videos on my YouTube that they can watch about how to build more courage. ” I want you to be paying attention. Should I be paying attention to that? You believe that this is the only time that you’re going to get these people’s attention.

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Wild Apricot

JANUARY 18, 2013

Attention non-profits: See3Communications, YouTube and Edelman are conducting a survey about non-profit video use and they need your participation.

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Tech Soup

SEPTEMBER 8, 2017

An eye-catching opening, slick text animation, smooth transitions — these are all important elements of polished social videos. In all cases, video stories are most memorable when they have a core message — a "so what" moment. A few strong pieces of copy can help your video shine. Who Am I Talking To?

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Nonprofit Tech for Good

JULY 4, 2021

That’s why video engagement is quickly coming to the forefront of nonprofits’ digital strategies. The best thing about incorporating video in your strategy is that no special skills are needed. It’s important to find creative ways to capture their attention mid-scroll. It pays to pay attention.

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Nonprofits Source

AUGUST 12, 2019

Think for a second, how many videos have you watched this week? If your browsing habits are anything like the majority of people’s, chances are you see at least a couple of videos every day. Video content has grown to be so ubiquitous that you’d need to go out of your way to avoid watching them. What Is An Explainer Video?

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 2, 2021

It helps avoid burnout and improves attention. One of the science-based findings identified that online meetings get the same results as in-person meetings when everyone turns on their video cameras. Cameras-off does not reflect disengagement, but helps improve attention and prevents burnout. It may become your new norm.

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See3

AUGUST 13, 2015

In a sea full of posts, tweets, likes, and shares, nonprofits are challenged with capturing the attention of donors who are over-stimulated with social media content. And as tempting as it may be to follow the recommendation of the board to just “make videos go viral,” we suggest you think again.

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Nonprofit Tech for Good

JUNE 13, 2019

This video from Candid provides easy-to-follow best practices for raising more money online. Special attention is paid to improving your donation pages and email campaigns, what to look for in an online platform, and when it makes sense to invest in digital advertising. 2) 10 Strategies for Success with Digital Fundraising.

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Nonprofit Tech for Good

JANUARY 16, 2022

Of course, if your organization has the bandwidth, photos and videos are a major plus. ? Instead of solely relying on your homepage to spotlight your donation form, take this time to try some new and creative strategies to ensure your mission gets the attention it deserves. ? Transformative Multichannel Online Fundraising Ideas.

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Whole Whale

JULY 7, 2023

Video Length : On Threads, all users can post videos that are five minutes long. On Twitter, users without the verified blue badge can post videos that are two minutes and 20 seconds long. We are bullish in seeing how videos are treated given the length is double what Twitter’s is.

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Nonprofit Tech for Good

APRIL 12, 2019

Do this for any image, PDF or video you upload. Use more video. Create videos on your expert content and upload these to your YouTube channel. Remember to rename the video in your keywords and add the keywords in the description and hashtags. Videos don’t have to be perfect, they do need to contain relevant content.

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Media Cause

OCTOBER 11, 2023

Advanced Analytics (Beta) With this feature, TikTok gives you data about your account so that you can track your videos’ performance. These users can then make videos using your hashtag to spread the word even further. You can use these short videos as an elevator pitch for your nonprofit.

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Nonprofit Tech for Good

NOVEMBER 21, 2020

Share a Video of Giving Tuesday Impact. Did you know that 57% of people who watch fundraising videos will donate to that cause? Since the end of December is one of the busiest times of the year for donors, you need to grab your supporter’s attention. However, that doesn’t mean you can’t let them know about other needs.

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Bloomerang

JANUARY 30, 2024

This is a golden opportunity to catch their attention, stand out from the crowd, and make them feel special. Winning subject lines You have to catch your donors’ attention to get them to open your email. Memory Fox offers a 12-month set of Canva templates you can download, ready for you to drop in your photos and videos.

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