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Interactive Marketing: How Nonprofits Can Captivate in a Noisy World

NonProfit PRO

Nonprofit donors are increasingly immune to traditional marketing and advertising. Wherever we go, from billboards on the highway to pop-up ads on our favorite websites, countless brands vie for attention. That's why interactive marketing is so effective. As a result, we’ve learned to tune them out or avoid them.

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Why Nonprofits Should Pay Attention to Web3 and the Metaverse

Nonprofit Tech for Good

It has continued to gain traction with the growth of bitcoin’s blockchain technologies, expanding NFT markets, venture capital investments, and ongoing calls to reign in the power of big tech. added the ability to interact with and produce content, making activities such as social media, online banking, and shopping possible.

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Choosing a Marketing Automation Application for Your Nonprofit: 5 Steps to Success

Nonprofit Tech for Good

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Remember that marketing automation tools are SaaS products (or software as a subscription).

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3 Marketing Strategies To Boost Campaign

The NonProfit Times

Unfortunately, traditional marketing tactics might no longer be as effective to capture attention. To stay relevant and competitive, nonprofits need to embrace innovative marketing strategies that resonate and drive meaningful engagement. One innovative approach that you can take is to leverage social media advocacy campaigns.

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Attention Getters: Tips for Effective Email Marketing

Byte Technology

Indeed, to differentiate and draw attention to your website, product line or service amongst the great virtual masses it’s now necessary to go to great lengths to grab a visitor’s or reader’s attention quickly and efficiently. How many of us opt-out of certain email marketing campaigns because they clog up our inboxes?

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Level Up Your Marketing with Analytics

Association Analytics

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant. Analyze Performance.

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Should Your Hybrid Event Attendees Interact With Each Other?

AccelEvents

One challenge that event planners are anticipating is audience interactions. Naturally, there is an opportunity here for the two audience types to interact, but experts are questioning whether or not this interaction is necessary. We recommend holding back on forced interactions. Therefore, give them the option.