Interview: SXSW4Japan Raises over $120,000 #sxswcares
Amy Sample Ward
APRIL 7, 2011
That morning, I saw the jaw-dropping photos and videos from the Japan tsunami disaster. Hanson led a 12-hour telethon that featured over 40+ artists. I caught up with Rob Wu, co-founder of CauseVox , the platform used to support this fundraising effort, to learn more about the process and campaign. How did you co-created the campaign?
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