M+R

JUNE 24, 2021

When I add some baking sheets to my cart, forget about them, and return to the site a week later to find them waiting in my cart, I have cookies to thank. The use of a BBC News article provides validation for Amnesty’s work and the immigration detention crisis.

Headline 73

Headline Delicious Attitude Calendar 73

Whole Whale

APRIL 25, 2022

If you’re at a nonprofit trying to understand the 101 fundamentals of cryptocurrency fundraising, check our article on how to accept bitcoin and other crypto donations. Your goal should be to have “Donate [crypto] to [your organization]” be the top Google result. Make the motivation clear: emphasize tax incentives.

Donation 59

Donation Tips Widget Headline 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2014

Even asking direct questions doesn’t result in replies. The result can boost their mood and reduce stress. Craft good headlines. Here’s an excellent cheat sheet that can help you write more engaging headlines. Here’s more tactical tips from Upworthy: Find or create great content. The common tip?

Social Media 101

Social Media Headline Media Social 101

Nonprofit Tech for Good

NOVEMBER 29, 2010

We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once. Anything else?

Social Media 254

Social Media Interview Examples Media 254

Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Result: 119%-203% higher conversion rates. To test the theory, I recently ran a remarketing campaign on Facebook promoting my article, “ How To Get More Online Donations With Content Marketing.” 522 clicks to my site at a cost of $0.29

Ideas 111

Ideas Donation Online Strategy 111

Allegiance Group

MAY 16, 2023

In this article, we will explore various options that can give your nonprofit’s website a facelift without breaking the bank. By creating multiple versions of the page with different layouts, headlines, calls-to-action, or visuals, you can track which elements perform best and adjust your approach accordingly.

Websites 52

Websites Alternative Nonprofit Conversation 52

Nonprofit Tech for Good

OCTOBER 31, 2011

design and result in more clicks than text links. Use bold for headlines. Meta tags have been abused by so many shifty search engine optimization (SEO) specialists over the past 10 years that search engines are increasingly giving higher priority to page titles to generate their search results. Overall, avoid clutter.

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Design Websites Practice Widget 251

Nonprofits Source

NOVEMBER 3, 2017

Off page SEO factors – factors that are behind the scenes and used by search engines to communicate with your site (e.g. In other words, when people search for a keyword that is valuable to your brand you want to be the one ranking on the first page to drive more traffic to your site. So how do you get those first page results?

Beginner 91

Beginner Digital Marketing Guide 91

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

This is an adaptation of the article “ Nine Valuable Marketing Lessons From a Nonprofit – Charitywater.org ” written for the KISSmetrics blog by Chloe Gray. This is an adaptation of the article “ Nine Valuable Marketing Lessons From a Nonprofit – Charitywater.org ” written for the KISSmetrics blog by Chloe Gray.

Charity 128

Charity Lesson Marketing Digital 128

Connection Cafe

AUGUST 1, 2018

The recent news about Facebook’s use of personal information, even though it did not involve credit card data, still created headlines around the globe. This article will discuss some steps your organization can take in this increasingly volatile online giving environment. One such revision, v. What happens if I am not PCI compliant?

Websites 25

Websites Data Paypal Blackbaud 25

ASU Lodestar Center

MARCH 4, 2011

Consider the following: On the same day in the fall of 2007, two contradictory newspaper headlines accompanied high profile, front-page articles in both the East Valley Tribune and the Arizona Republic. The headline in the East Valley Tribune was, "More Arizona public schools are excelling." Schools are Failing or Lagging."

Research 40

Research Arts Arizona Data 40

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Trust me — I know them well because I used to be one.” Giller, a journalist, established the Seattle-based nonprofit as a destination news web site for environmental news, reports and opinion with a wry sense of humor. grist.org’s key results are: Footprint: The reach of their activities, both online and offline.

Measure 97

Measure Policy Social Media Green 97

Nonprofit Tech for Good

JANUARY 10, 2022

Getting Your Site Ready for Google Ads. This is in part because Google Grants only allows ads that are at a Quality Score of 2 or higher and also because a strong website will just lead to better results for your Google Ad campaigns. Failing to meet this threshold for 2 consecutive months can result in a temporary account deactivation.

Google 348

Google Grant Guide Nonprofit 348

BoardAssist

DECEMBER 15, 2014

Linking to and integrating with your web site. Creating a mailing packet that brings results. Use the same appeal message and call to action in your mail solicitations, on your web site, and in your email communications – and reinforce your message over and over. Update your web site and make your donation page easy to use.

Mail 61

Mail Money Raise Tips 61

NTEN

SEPTEMBER 23, 2010

I skim through headlines, looking for items that interest me, read the first few paragraphs of an article that catches my eye, and then decide if it's worth my time. Sure, there will always be folks scanning through your web site, looking for a place to donate, or the figures they need to give them reason to donate.

Web 70

Web NTEN Alternative Headline 70

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2005

There is a wonderful post on the Shifted Librarian site about automated newsmastering on a PHD level -- what follows is the preschool version.). I put a "Cambodian Blogosphere Headlines" into the lower right side of Cambodia4kids Blog. I had the same thought when I read Michael's article. Well, I did it!

Content 50

Content Clipart Headline RSS 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

Social Networking for Social Change According to TechCrunch , Change.org, a social networking site that links volunteers to causes and voters to politicians will launch a new white-label social network for non-profits. But these sites have two important limitations that give nonprofits reason to look for additional tools.

Social Network 50

Social Network Nptech Tag Network 50

Care2

JULY 17, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. Just enter the starting assumptions in the yellow boxes below and the tool calculates results automatically. Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Nonprofit Tech for Good

MAY 18, 2020

These simple actions can be potentially life-changing, and they are all made possible by ads posted at the top of Google Search results. In this article, we will focus on eligibility in the United States. . There must be at least two active site link extensions (more on this in a moment). To be eligible: . Account Structure: .

Google 331

Google Grant Guide Adopt 331

Care2

JULY 26, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. Just enter the starting assumptions in the yellow boxes below and the tool calculates results automatically. Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

CauseVox

MAY 11, 2021

Not only that, 36% of social media users say that they have used social media sites like Facebook and Twitter in the past month to show support for a cause. worker’s compensation system, ProPublica and NPR published an in-depth article, featuring stories of two men living in different states and both suffering devastating workplace injuries.

Social Media 98

Social Media Community Build Media 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Kaushik's thinking is based on " Occam's Razor Principle " (which boils down to a poetic way of saying " KISS ") The screencast will show some practical examples of how at least one nonprofit organization's web site, the Idealist , is using the software in practice. What follows is a very rough draft for a script.

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Screencast Analytics Measure Web 50

Care2

FEBRUARY 4, 2009

Visitors who clicked on the ads were encouraged to complete the voter registration form on our site, sign our Pledge to Vote form, and check out our educational resources on women and voting. Although sadly our unabbreviated name is too long to fit the 25-character limit on ad headlines.) They might even make a donation or two.

Grant 31

Grant Google Case Study Search 31

Care2

FEBRUARY 3, 2008

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. Just enter the starting assumptions in the yellow boxes below and the tool calculates results automatically. Need some metrics guidelines?

ROI 53

ROI Social Network Social Media Advocacy 53

Care2

FEBRUARY 7, 2009

” Visitors who clicked on the ads were encouraged to complete the voter registration form on our site, sign our Pledge to Vote form, and check out our educational resources on women and voting. Although sadly our unabbreviated name is too long to fit the 25-character limit on ad headlines.) They might even make a donation or two.

Google 31

Google Grant Adwords Social Media 31

Nonprofits Source

FEBRUARY 25, 2017

How content marketing impacts search ranking results (and why that matters). But I also blame the substanceless blogs showing off the “ amazing ” results of inbound marketing. “ To be fair, content marketing for nonprofits can take up to 2 years before results begin to show. How to set up Google Search Console.

Content 40

Content Leadership Marketing Files 40

Nonprofits Source

MARCH 21, 2018

Here we take a look at how some of the top nonprofits are leveraging social platforms to get results (and how you can do the same). Often times this requires shifting through many useless articles in the hopes you’ll find one that will make an impact on your organization. The Result? Social Media Marketing Statistics.

Social Media 109

Social Media Resource Marketing Media 109

Tech Soup

NOVEMBER 12, 2015

Feature a Clear Call-to-Action Headline. The most effective way to answer both is with a clear and compelling page headline. The best headlines are succinct and to the point but also tap into the reason your donors are motivated to give in the first place. Here are 10 tips to help you improve your year-end donation pages: 1.

Donation 36

Donation Headline Tips Language 36

NTEN

MAY 27, 2010

So, as you collectively develop web sites to recruit, engage, retain, and cultivate your constituents, you must ensure your content in fact meets the needs of your target audiences. In order for your site to be truly OPTIMIZED for the search engines, you'll need: To be free of technical issues that would hinder spidering. But how? .

Search 65

Search Site Content Web 65

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2013

That headline isn’t a lawyer joke. Daren is the Counsel for the Alliance for Justice which hosts “ Bolder Advocacy ” site which is the definitive and outstanding “what you can do and how you can do it legally” resource as as my colleague, Jon Stahl suggests. Flicker Photo By Mike Willis.

Social Media 115

Social Media Media Social Policy 115

Connection Cafe

DECEMBER 22, 2013

Here are the 7 Things You Need to Know About 2013 Online Donors from Gail Perry, with action steps you must take to ensure your site is armed and ready for the online giving season, and every season in between. There’s been a lot of talk about the results of the 2013 Fundraising Effectiveness Project Survey. You should.

Story 54

Story Nonprofit Social Media Content 54

Nonprofits Source

OCTOBER 11, 2017

In this article, I’m going to share a strategic marketing process that, when followed, will help you create content your audience will love. Measure – Prove to leadership that the investments made are yielding incremental results toward your goals. Then double down on investment in areas that show promising results.

Process 98

Process Content Digital Marketing 98

Byte Technology

FEBRUARY 16, 2017

For those trying to make the most of their WordPress—or, more importantly, the most money off their WordPress site—it can sometimes be difficult to ascertain just how to go about marketing your blog, products, services and so on. Virtually everyone has, at one point or another, needed to access the FAQ section of a site.

Plugin 100

Plugin WordPress Marketing FAQ 100

Twenti - Digital Marketing For Nonprofits

NOVEMBER 18, 2019

This means £8,000 every month to spend on advertising in Google’s search engine results to greatly increase your visibility, website traffic, and, hopefully, donations. Most website searches now come from mobile devices so you’ll want to ensure your site adapts to different screen sizes. Substantial site content.

Grant 40

Grant Google Guide Search 40

Bloomerang

SEPTEMBER 6, 2021

And here’s some headlines of some news I found. Other examples we’re doing COVID-19, so this is one example of another article that when people weren’t able to meet face to face, they were using WhatsApp to organize and to then do specific actions, you know, like offline. It’s more informal. Today, it crashed.

Community 65

Community Video Broadcast Phone 65

sgEngage

NOVEMBER 10, 2010

That means there’s a survey bias in the results. Consumers that received a catalog spent 28% more on the retailer’s site than those that did not receive one. These things tend to get overstated for the purposes of making headlines. Successful organizations make channel flipping effortless and effective.

Mail 78

Mail Trend Offline Blackbaud 78