article thumbnail

Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

You can glean a lot of insights about your members once you get your association on board with engagement analytics. This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. Let’s get started!

Analytics 169
article thumbnail

How to leverage business analytics insights with Association Management Software (AMS)

Nimble AMS

Not every organization that uses business analytics must be a for-profit company. Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. .

Analytics 134
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Who benefits from predictive analytics and artificial intelligence at associations?

Nimble AMS

Here’s a look at just who benefits from predictive analytics at associations. Recently, I wrote about predictive analytics and artificial intelligence (AI) for associations. Specifically, I looked at: Why it’s time to get started with predictive analytics and AI. What predictive analytics and AI can do for your organization.

Analytics 131
article thumbnail

Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

Older models tended to be AMS-centric, leading to siloed data, static reports, and that trapped feeling. With a modern ecosystem, your association can start by separating out analytical data from transactional data. Solution : One way to combat this challenge is to build out a central repository using a modern ecosystem.

article thumbnail

Web Analytics Tools + Data Privacy: The Big Shift to GA4

Media Cause

Why are analytics + data so important for marketers? Data and analytics are the key to better understanding your marketing efforts. Tracking campaign performance with data analytics tools allows you to understand and refine your strategies, optimize your efforts, and maximize ad spend.

article thumbnail

How to Export Universal Analytics Data

Whole Whale

As you may know, Google Analytics is deprecating support for the 13+-year-old Universal Analytics. As the clock runs out on the year, consider the types of requests you start getting for historical data from Universal Analytics. More details on this from Google: Export and share reportsAnalytics Help.

article thumbnail

To Get Close to Members, Follow MarTech Trends

.orgSource

Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing. There are technology tools that can make information and data analytics accessible to everyone. Data management platforms are constantly improving their user-friendliness, flexibility, and reporting capacity.

Trend 221