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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Your website is arguably the most important tool you have in your fundraising arsenal. Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? leads) it’s bringing in. You’ll be pulling in rich data in no time!

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12 Ways to Use ChatGPT and Other AI Tools for Fundraising

Nonprofit Tech for Good

While ChatGPT may be all the buzz, have you considered how it and other artificial intelligence tools could enhance your fundraising efforts ? For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising.

Tools 361
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How to leverage business analytics insights with Association Management Software (AMS)

Nimble AMS

Not every organization that uses business analytics must be a for-profit company. Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. .

Analytics 135
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Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning

Bloomerang

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. This is part five in a six-part series.

Analytics 122
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How to Craft a 2022 Fundraising Strategy for Your Nonprofit

Nonprofit Tech for Good

This guide is meant to help you prepare for each season in your fundraising year. When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences.

Strategy 277
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Nonprofit Analytics: Overview and 13 Analytics for Your Org

DNL OmniMedia

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. 4 Types of Data Analytics.

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How to Improve Donor Retention

Allegiance Group

Charitable giving increased significantly during the last two years, primarily driven by a spur of generosity triggered by the Covid pandemic and stimulus money. Donor retention is the second-highest concern for nonprofits, according to the 2022 CCS Philanthropy Pulse survey. What is donor retention? How is retention measured?