Connection Cafe

JULY 22, 2013

Note: This is the second in a series of posts about the Nonprofit Web Design Process. Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. Methodology.

Analytics 37

Analytics Design Research Process 37

Media Cause

MARCH 4, 2022

What does any of this have to do with my nonprofit? . Comparison? 90% of them can’t be answered by data or metrics. But we can’t achieve any of those things if our teams are burned out, overwhelmed, or more tuned-in to metrics than meaning. What was our motivation? Were we sparked by fear? What if COVID never ends?!)

Nonprofit 59

Nonprofit Team Goal Attention 59

Connection Cafe

JULY 18, 2011

If you’re not yet familiar with Google Analytics, it’s a free tool from. In its default state, Google Analytics tracks all activity on your website. Well, tracking employee engagement is great too, but Google Analytics is not the tool for that!). That is difficult to block in Google Analytics.

Analytics 48

Analytics Google Profile Metrics 48

Zen and the Art of Nonprofit Technology

APRIL 3, 2009

The thing that is prompting this post is the little storm about the security metric that we used to try and get a handle on the security of the 4 different systems we reviewed. The report isn’t about security, it’s a very, very broad comparison of the systems, with security as a very small component. More on that in a bit.

Drupal 150

Drupal Comment Report Open Source 150

M+R

FEBRUARY 4, 2021

We also use the median for our comparisons, so that one outlier doesn’t skew the whole set. Revenue increases were widespread, but not uniform—some nonprofits saw an influx in mid-level and large gifts, while others grew their low-dollar conversions. Over the years, nonprofit organizations have matured their ads programs quite a bit.

Fundraising 98

Fundraising Gift Rate email 98

Bloomerang

APRIL 12, 2022

When my sister first started working with a nonprofit museum, she had a lot to learn about the fundraising process for the organization. Nonprofits like yours can personalize your donors’ experiences in the same way by keeping careful notes about your donors in your donor management software. . Fundraising metrics.

Software 100

Software Management Donor Guide 100

Zen and the Art of Nonprofit Technology

APRIL 3, 2009

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Drupal security, and other CMS Report comments April 3, 2009 Now that the Idealware CMS report is out, I get to have my say about it. Here’s the first post, there might be more to come.

Drupal 100

Drupal Comment Report Metrics 100

Neon CRM

JUNE 2, 2023

Nonprofit engagement metrics can help you understand your organization, but you’ve probably seen the same terms over and over again in your research. By embracing a few overlooked metrics, you will be able to go deeper into that information. Download the full report today!

Metrics 52

Metrics Rate Nonprofit Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I have been thinking a lot about actionable social media measurement strategies that are fit and trim and light on their feet! Inspired by the Measure Everything: Is Your Nonprofit Facebook Page Worth It? , The target audience is people who work for nonprofits. There are some new third party analytic tools. Unsubscribes.

Social Media 113

Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

When I coach nonprofits on tactics and talk about measurement, their facial expressions change happy to annoyed. Collecting data is often viewed as an onerous task. Then at the end of the month, allocate a half hour to look at the numbers for the month in comparison to other months – and look for insights and trends.

Social Media 99

Social Media Strategy Media Social 99

Connection Cafe

MAY 22, 2013

I don’t know for sure, but I can show you how to answer that question for yourself using the good ol’ scientific method and Google Analytics. Define your key metrics – Do you want to increase form conversion rates, or increase average gift size, increase the number of people signing up for sustaining gifts, or some other factor?

Technique 44

Technique Analytics Google Test 44

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology What do web stats mean, anyway? to care a whole lot about how many hits they got in comparison to similar (or different) organizations. And, I actually hope that doesn’t change.

Stats 100

Stats Web Statistics NTEN 100

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). My chapter lays out a traditional ROI process that Nonprofit technology staff use to make major IT investment purchases such as hardware, video conference system, database system, etc. Use of metrics to measure your results. Return on Investment.

ROI 50

ROI Social Media Slides NTEN 50

sgEngage

APRIL 8, 2022

The eighth annual Blackbaud Target Analytics donorCentrics Sustainer Summit brought together 36 of the nation’s large national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020 and 2021. .

Blackbaud 81

Blackbaud Analytics Retention Channel 81

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

In Google Analytics I'm closing looking at referrals. I did a comparison of time on-site with top referrals and Twitter referrals stay longer than Google. Automating Listening: You can automate your listening by using a tool like Tweetscan and search for particular terms - like nonprofit. Is Twitter A Traffic Tool, Not.

Twitter 74

Twitter Ratio Google Artist 74

Nonprofits Source

JANUARY 23, 2023

Among a sea of nonprofits, today’s organizations need to do everything they can to squeeze more out of their marketing budgets. Google recognizes the power of search engine marketing and shares free access to its paid marketing platform with eligible nonprofits. Without further ado, let’s dive in! What Are Google Ad Grants?

Grant 52

Grant Google Guide Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Metrics 56

Metrics Social Media Media ROI 56

Neon CRM

MAY 31, 2023

You work for a nonprofit that is totally stuck in the donor acquisition cycle from hell. If that sounds familiar, then what your nonprofit lacks is a sound donor management strategy. Donor management refers to the strategies and processes a nonprofit organization uses to cultivate and maintain relationships with donors.

Donor 52

Donor Management Guide Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 21, 2011

I’m looking for good examples (and stories) about nonprofit dashboards, especially ones that support social media decision-making. Nonprofit Dashboards, Guest Post by Jacob Smith. Nonprofit Dashboards, Guest Post by Jacob Smith. A dashboard can be your nonprofit’s trusted adviser. 3) Accountability Dashboards.

Indianapolis 102

Indianapolis Museum Nonprofit Denver 102

EveryAction

AUGUST 17, 2016

Bonus: get a free Nonprofit Donor Persona Template + sample to start building your communications strategy now! It’s no secret that storytelling in the digital age is essential for nonprofits , but the efficacy of stories depends largely on how clearly and strategically they’re communicated to each audience, or persona.

Software 100

Software Donor Management Template 100

DNL OmniMedia

MAY 7, 2024

For example, nonprofit data collection over time may reveal performance patterns that help organization leaders make informed decisions to increase their impact. Industry benchmarks and comparisons: Consider the larger trends at play that impact your results. It also helps to identify external factors that may impact data patterns.

Data 52

Data Organization Chart Benchmark 52

The Modern Nonprofit

FEBRUARY 20, 2024

Estimated Reading Time: 6 minutes The Nonprofit Guide to Optimizing Website Traffic for Maximum Impact A website serves as the digital face and gateway for any nonprofit organization. It provides a platform to share the nonprofit’s mission, programs, accomplishments, and opportunities for the public to get involved.

Websites 59

Websites Guide Impact Metrics 59

Connection Cafe

AUGUST 21, 2014

Designing for Good: Some of the world’s most talented designers are inspiring others, provoking change, and even saving lives for nonprofits. Here some of the pearls they shared: WHAT’S DIFFERENT ABOUT DESIGNING FOR A NONPROFIT? The engagement also increased around 20% in comparison with the last year. Please share below.

Conservancy 52

Conservancy Design New York City Metrics 52

Tech Soup

MAY 24, 2011

Over the next five weeks, we're going to be sharing a variety of resources on web design and development for nonprofits and public libraries. A Cooperative Approach to Web Design Building a website doesn’t have to be hard, but it does require some thinking about your nonprofit’s message, audience, and goals.

Websites 48

Websites Open Source Library Analytics 48

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati ROI 50

Get Fully Funded

JULY 23, 2023

And most nonprofits use Facebook for fundraising, especially around the holidays. There are dozens of social media platforms where you and your nonprofit can be. You need to be there because it makes sense for your nonprofit. Using social media for fundraising isn’t a new strategy. Almost everyone is on Facebook.

Social Media 98

Social Media Media Strategy Social 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

I’m teaching a graduate class at the Monterey Institute of International Studies based on my books, The Networked Nonprofit and Measuring the Networked Nonprofit. They will be placed with organizations working on policies in these areas, many part of large international networks, nonprofits, and government.

Policy 103

Policy Social Media International News 103

Connection Cafe

DECEMBER 5, 2017

For 5 years the Blackbaud Institute has brought together experts in the nonprofit sector to speak on a wide variety of topics. From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. Our first installment covered the must-haves for your nonprofit marketing plan.

Analytics 33

Analytics Data Analysis Metrics 33