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Preparing Your Association for AI

Association Analytics

Within just a few months, most associations had publicly posted recommendations and tips, provided amnesty for dues, created policies and procedures, and/or jumped to virtual tools to continue providing events. For instance, your association might consider creating advocacy campaigns and scheduling lobby days.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. 3) Monitor your LinkedIn Analytics. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts.

Linkedin 360
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Google Ad Grants for Nonprofits 102

Qgiv

billion Google searches per day, the opportunities to be seen by a new online audience are endless. With the Google Ad Grant, nonprofit organizations have the opportunity to appear near the top of a Google search for FREE. In order for Google Ads to be successful, having high search volume keywords on each webpage is crucial.

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Cookie Deprecation: 1 Thing You Need To Do, and 3 Things You Need To Think About

M+R

factor in campaign performance. That said, we recognize there will be exceptions: partners for whom advanced data-sharing may prompt a higher level of scrutiny who aren’t to be trusted with this level of data sharing (TikTok, Meta), and organizations whose specific data policies differ from their peers (e.g.

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Privacy-First Marketing for Nonprofits

Media Cause

When is the last time you read through your organization’s privacy policy? But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. Maybe… never? How about your cookie consent banner? If so, you’re not alone.

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Digital Donor Acquisition Strategy Best Practices

Allegiance Group

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Optimize your website to convert visitors into donors.

Digital 52
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3 Easy Ways to Elevate Your Google Ad Grants Strategy

Greater Giving

Or, you could fine-tune your search engine optimization (SEO) strategy to make your site more visible on search engine results pages. These ads show up at the top or bottom of Google Search results for their associated keywords, so having the funding to tap into them can really help your nonprofit and campaigns stand out.

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