Robert Weiner

JULY 10, 2012

Our system is like the “roach motel” of data; the data goes in, but never comes out again. We need better tools for reporting, analysis, and business intelligence. Even in the situations above, a ROI calculation may be appropriate. These are not easy questions and the analysis may be complex/complicated.

Database 181

Database ROI Donor Listserv 181

3rd Sector Labs

AUGUST 15, 2014

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. Our corporate marketers understand the criticality of data all too well, especially retailers. Use small data (i.e. Use small data (i.e.

Digital 138

Digital Data Marketing Org 138

Whole Whale

NOVEMBER 23, 2022

Ease of use : The best dashboards are easy to use, even for those who don’t have a lot of experience with data. Flexibility : The best dashboards are flexible enough to track the metrics that are most important to your nonprofit. Make sure the dashboard you choose can be customized to track the specific data points you want to track.

Analytics 52

Analytics Tools Wikipedia Track 52

fusionSpan

APRIL 13, 2022

Marketing automation software allows you to automate all of your marketing processes, streamline workflows, and track campaign results. Also, use email SPAM analysis and A/B testing to see which material resonates with customers and optimize it. Salesforce allows sales reps to examine Pardot data and send Pardot emails.

Adwords 52

Adwords ROI Track Marketing 52

Allegiance Group

APRIL 15, 2024

Direct mail can benefit your nonprofit in many ways, from connecting with donors in a personal way and yielding a high ROI. The first step in creating any marketing campaign is to conduct preliminary research that investigates and explores data about your organization’s current audience and past campaigns. Research and exploration.

Mail 52

Mail Fundraising Nonprofit Channel 52

Media Cause

JULY 22, 2021

Tracking your website’s activity with Google has just gotten easier. You may have not heard, but Google has officially rolled out Google Analytics 4, a new kind of tracking property. Here are some ways your nonprofit can leverage the new data in Google Analytics 4: . Complying with data regulations is now simpler.

Analytics 52

Analytics Google Phase Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. I still think these are components are essential and should be applied to looking at the ROI (Results on Insight) for nonprofits and social media. Do you agree?

ROI 66

ROI Results Community Online 66

sgEngage

MAY 12, 2023

Comprehensive online auction software improves every aspect of the fundraising process, from sending personalized communications using your donor data to generating real-time analytics that measure engagement and fundraising progress. Look for virtual auction software with the following features: Item procurement tracking.

Virtual 68

Virtual Build Stream Software 68

Nonprofits Source

OCTOBER 4, 2023

With diverse data sources, complex corporate giving programs , and stakeholder expectations on the rise, it’s no wonder that CSR directors are seeking advanced solutions. They use CSR software to streamline data collection, track progress, and ensure compliance with CSR goals and standards.

Software 52

Software Business Guide Companies 52

Connection Cafe

JUNE 25, 2010

And analyzing this data for meaningful takeaways is something many organizations haven’t even considered at this point. While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Measure actionable items.

ROI 51

ROI Social Media Measure Metrics 51

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." Definition: An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 50

ROI Social Media Slides NTEN 50

DipJar

SEPTEMBER 12, 2022

Failing to clean up your data. There are multiple facets to this process, which involves analysis, preparation, and research. Some common metrics to track are website page views, email click-through rates, and social media engagement. . Failing to keep your data clean . But what data should you collect? .

Marketing 52

Marketing Social Media Nonprofit Integration 52

DNL OmniMedia

MAY 25, 2022

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. 4 Types of Data Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

DNL OmniMedia

NOVEMBER 14, 2023

Key features of the NPSP include: Donor and volunteer management: Keep detailed records of donors, track their giving history, and segment them for more targeted outreach. Program management: Monitor program outcomes, track beneficiary interactions, and demonstrate the impact of your work to stakeholders.

Consultant 52

Consultant Nonprofit Integration Review 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Wordle of Words Participants Use To Define ROI Yesterday I taught the fifth and final webinar as part of NTEN/TechSoup Global Webinar Series: Social Media and Storytelling. I'll need to tweak the "Y" access because gathering insight is a continuous process and there are elements of listen, learn, and adapt in a traditional ROI process.

ROI 50

ROI Social Media Reflection Question 50

Volunteer Hub

AUGUST 1, 2021

We needed a way to capture more data, track volunteers accurately, and enhance experiences,” said Ellen Weaver, Volunteer Resources Manager, Central Texas Foodbank. We also needed to improve our process and organization of volunteer data.” The ROI of VolunteerHub. of Orange County. Louis Area Foodbank.

St. Louis 98

St. Louis San Diego Atlanta Minneapolis 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? Getting Ideas for Campaigns or Programs. This drove traffic.

ROI 91

ROI Examples Results Social Media 91

AccelEvents

JUNE 24, 2021

With advancements in technology, hybrid and virtual event platforms have made it easier to track ROI and increase visibility into how leads travel through a sales funnel. This can be difficult to track and manage without full customer service, sales, or marketing teams at your fingertips. Data-Driven Lead Tracking.

Guide 93

Guide Virtual Registration Platform 93

Forum One

OCTOBER 13, 2022

Real-world examples of how nonprofits are already investing more deeply in their advertising budget and seeing valuable ROI. The March of Dimes is an 85 year old organization with broad name recognition and a proven track record, but limited public understanding of the organization’s current work on maternal and infant health equity.

Colorado 46

Colorado Digital Audience Denver 46

DNL OmniMedia

FEBRUARY 11, 2021

It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. How much more will they be able to raise, based on your current team’s data? 79% of major gift data is never entered into the CRM.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Connection Cafe

MARCH 22, 2016

And our resident outcomes expert Michelle DiSabato has helped us understand the benefits of outcomes measurement, tracking and reporting and the role outcomes play in driving collaboration between funders and grantees. All foundations and their nonprofit partners can benefit from measuring, tracking and reporting on outcomes.

Track 20

Track Benefit Measure Articulate 20

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

I've been a little shell shocked for the past few days, but wanted to share this reflection and analysis of the Gnomedex fundraising experiment. To monitor and reflect, you need collect both quantitative and qualitative data. Avoid data collection for the sake of data collection or you will pollute your reflection.

Analysis 50

Analysis Reflection Experiment Time 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

As one participant points out, “It is very hard to get departments to agree because Web wants one thing, Membership wants another, Communications has it’s own tracking.&#. Data Analysis. How do you analyze your social media data? The dashboard shows rough sentiment analysis, # of mentions and links.

Summary 94

Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2010

2) Egg Timer: Track your time because working on social media can give you ADOLA S (AD - oh look a squirrel!) If you track you time and have specific tasks, you know what you're getting for your time investment. It's just one step away from looking at ROI.

Social Media 95

Social Media Measure Jordan Tips 95

Association Analytics

JUNE 2, 2021

As we discussed in our recent blog post about retention, data isn’t one dimensional. Considering the data more broadly will help you track trends over time, determine the lifetime value of a member, identify overlapping behaviors, take action to invest more or less in your product offerings, and maximize your return on investment.

Product 282

Product Associations Measure Analysis 282

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

When I coach nonprofits on tactics and talk about measurement, their facial expressions change happy to annoyed. Collecting data is often viewed as an onerous task. You should also be thinking about what to measure and set up an efficient method for collecting that data. The data you gather should help you learn.

Social Media 99

Social Media Strategy Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "   The areas of the blogging ROI analysis included:  author contribution, readership growth, reader engagement, authority, cost, and value.  Should also note, re.

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

Example: Northern California ACLU social network analysis of their followers on Twitter. I introduce a couple of basic social network analysis concepts and how they apply to an organization’s friends, fans, and followers on social media sites. 5: Make sure your content has a social life.

Social Media 115

Social Media Media Social San Jose 115

Nonprofits Source

AUGUST 18, 2023

Ensure the software covers a wide range of companies and their forms and is regularly refreshed with accurate and up-to-date data. DtD syncs up with your CRM, has a dashboard, allows customizable automated emails, and has numerous other features that will help your NPO easily track and grow your gift-matching revenue.

Gift 52

Gift NPO Software Nonprofit 52

NTEN

NOVEMBER 2, 2009

This sort of data-driven decision-making is becoming more critical to success and requires having staff with the skill set to interpret data. Hire, train, bribe, beg, and experiment until you have the in-house skill sets you need to focus on data-driven decisions. Excel & Tableau for data exploration.

Technology 52

Technology Adwords Analytics Analysis 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

ASPCA and MADD can track on-line donations and increased membership back to its public relations effort. Dell measures ROI based on the number of useable ideas generated.   It is about how to analyze the data.  State Farm measured the success of its internal blog by improvement in morale.

Social Media 50

Social Media Relationship Media Georgia 50

The Modern Nonprofit

JANUARY 16, 2024

In growing nonprofits from 0 to $78,000 in annual recurring revenue using Facebook marketing alone, the founders have developed a proven system and track record of 20X returns on their investment and are excited to share their methods with other growing nonprofits.

Platform 105

Platform Social Media NPO Grant 105

Gyrus

APRIL 19, 2016

Right from analyzing the skills required, sourcing the right learning material, checking its authenticity, easy access, to measurement and tracking, etc. Focus on Scalability and Value: Think from a larger perspective when trying to find an ROI on your LMS. will be a problem if you just let your employees learn on their own.

Learning Management 45

Learning Management System Learning Management 45

The Modern Nonprofit

FEBRUARY 15, 2022

Estimated Reading Time: 6 minutes When doing a cost analysis between two solutions, it’s tempting to compare based on sticker price alone. Getting buy-in from your team for implementing new systems consists of more than just proving ROI. STEP 2: Making your case WITH ROI. Do you suspect you can do better? Increase in new donors.

Project 98

Project Tech Guide Phase 98

Connection Cafe

NOVEMBER 1, 2019

Throughout the 3-day conference, industry experts, customers, and partners participating in the higher education track shared what the higher ed landscape looks like today, challenges, new opportunities, digital transformation, and more. .

Trend 23

Trend Learning Industry Education 23

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Chris's key point is: A few good metrics in the context of social media goals and strategy are valuable to determine the ROI and continuous improvement of your social media plan. Path back to a central data capture for reporting and strategy monitoring. ROI and Continuous Improvement both Lead To Actions. measures of success???

Analytics 50

Analytics Web Metrics ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

The second time you go through your data - you can't do discovery - you need to do analysis.  Embrace testing, failure, curosity, persistant analysis, and refinement Attitude: How do they feel?   Need to keep track of what people are saying. Outcome:    Every page has ROI. 

Marketing 50

Marketing Measure Metrics Hunger 50