Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Understand donors’ giving behaviors. Monitor data and adjust your appeals.

Analytics 52

Analytics Data Giving Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 16, 2013

If you have been following me on Twitter, Facebook, this blog or other social media channels, you know that my father passed away several weeks ago. 80% of the goal was raised before the Online Memorial Event on July 3rd. 80% of the goal was raised before the Online Memorial Event on July 3rd. Online Memorial Event.

Social Media 129

Social Media Online Learning Fundraising 129

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 6, 2012

Peter also mentions in the article that the Chronicle is working on the next online tool in partnership with Blackbaud, PayPal, and Network for Good to create a new index of online giving that will debut later in September. I can not resist playing with online data mapping tools, so I gave America Gives a spin.

Attention 99

Attention Data Fundraising Journal 99

Connection Cafe

MAY 13, 2019

Watch the donorCentrics® 2018 Annual Report on Higher Education Alumni Giving featuring Shaun Keister, PhD, vice chancellor of the University of California-Davis, for the online presentation of the Index of Higher Education Fundraising Performance. . As schools dig deeper into the data, they may also take this down another layer.

Report 21

Report Strategy Giving Analysis 21

Forum One

JANUARY 19, 2023

Think beyond “your website” Your digital ecosystem —which encompasses all of your digital properties, including your website(s), engagement channels, and technical support platforms—is the entry point through which your target audiences experience your organization.

Websites 61

Websites Change Management Digital Government 61

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. Data Analysis. This conversation explored common pitfalls to analysis approaches and how to avoid them. Photo by M. Schenekenberg. Respond here.

Summary 94

Summary Social Media Measure Media 94

Forum One

SEPTEMBER 7, 2021

Your digital ecosystem , which encompasses all of your digital properties, including your website(s), engagement channels, and technical support platforms, allows for a number of entry points through which your target audiences think and feel about your organization. Think beyond the website. Creating a personalization plan.

Websites 58

Websites Strategy Change Management Digital 58

Connection Cafe

DECEMBER 15, 2010

Bottom line: the tracking, mining, and analysis of data should be central to your 2011 event fundraising strategy. Once you understand and evaluate various key metrics and corresponding benchmarks, you can use your analysis as a blueprint to think strategically about how to improve your event’s future fundraising results.

Marketing 55

Marketing Tips Online Analysis 55

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 23, 2012

The most recent Pew Internet Project Internet and technology use studies show how immersed teens and young adults are in the online environment and how tied they are to the mobile and social sides of it. Some 95% of teens ages 12-17 are online, 76% use social networking sites, and 77% have cell phones.

Network 110

Network Work System Teen 110

Connection Cafe

JUNE 23, 2014

The new gadgets and channels that are available today don’t just change how we do marketing, or where a product or service might be offered (online vs. offline vs. mobile device). Multichannel is the new normal, and donors want to hear from their favorite charities online. Position the Ask.

Technology 44

Technology Leadership Offline Demographics 44

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. It points to some great momentum in online giving. Over the past few years, online giving has become an increasingly significant source of new donor acquisition. Get the report and read it.

Attention 36

Attention Metrics Online Fundraising 36

Care2

MAY 8, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Advocacy 28

Advocacy Social Media email Online 28

Care2

MAY 9, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Advocacy 28

Advocacy Social Media Online email 28

M+R

FEBRUARY 10, 2022

OVERALL ONLINE REVENUE. The median nonprofit saw their overall online giving decline by 1.74%. We saw this increase in average gifts carry across all online giving, email revenue, AND online advertising — it was true everywhere we looked! Our clients saw their average gift go from $93 to $110 — an increase of nearly 20%.

Fundraising 105

Fundraising Gift Analysis Channel 105

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

Step 4: Define your benchmarks. They track the conversion rate of new member sign ups and renewals online. They also know that in order a growth rate in members, it takes reach and engagement through social channels so they also track referral traffic and engagement metrics. Step 3: Define your investments.

Results 97

Results Metrics Measure Associations 97

Care2

AUGUST 7, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Causes 48

Causes Facebook Social Media Advocacy 48

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. PostRank scoring is based on analysis of the " 5 Cs " of engagement: creating, critiquing, chatting, collecting, and clicking. This analysis took all of five minutes. Online Community Engagement Strategies.

ROI 50

ROI Widget Metrics Cambodia 50

Neon CRM

MAY 31, 2023

It also involves careful analysis and upkeep of your donors’ data. This can occur through various channels such as social media, word of mouth, or advertising. Identifying potential donors involves research and analysis that highlights individuals or entities that share the same values and interests as the organization.

Donor 52

Donor Management Guide Retention 52

Care2

NOVEMBER 15, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media Place Myspace Advocacy 28

Bloomerang

JULY 19, 2021

With so many options available, online and offline, it’s time to go beyond the tried-and-true fundraising fundamentals. . Mastering online user experience and messaging. Take a look at the M+R 2021 Benchmarks report and s hare some data and examples with your “powers that be.” Mastering relevant content marketing.

Digital 95

Digital Marketing Fundraising Strategy 95

Connection Cafe

JULY 6, 2017

New data from Target Analytics , a division of Blackbaud, reveals key insights into online and offline donors. The findings are based on analysis of online and offline giving data from sixteen large national nonprofits in the United States during 2016 and represents more than 6.5 million donors. They’re Are Younger.

Offline 35

Offline Donor Online Retention 35

NetWits

FEBRUARY 17, 2012

A few months ago we published the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report and yesterday we released the 2011 Online Giving Report. The majority of giving still comes from offline channels, but online fundraising continues to be a significant source for acquiring new donors.

Offline 275

Offline Donor Online Aggregator 275

M+R

JANUARY 31, 2023

For our overall analysis, we included only one-time gifts — ongoing monthly revenue is not included in those numbers, and all gifts are in the months of November and December in order to include Giving Tuesday. Digital Revenue Unplugged The median nonprofit saw their overall online giving decline by 4.0%. Let’s dig in!

Fundraising 106

Fundraising Gift Digital Trend 106

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

There are two cohort groups, one working on strategic use of a single channel and a more advanced group working on an integrated strategy. With both, the process begins with setting SMART objectives and Kami Huyse points out why this is important. It also helps to break down your goal into monthly or quarterly benchmarks.

Social Media 129

Social Media Media Social Chart 129

Connection Cafe

MAY 6, 2011

However, it’s really interesting how integrated online and offline marketing has evolved into in 2011. Ten years ago online/offline integration meant sending similar messages at similar times to a direct mail list, complimenting with a single email and maybe a landing page and special donation form.

Offline 30

Offline Integration Online Mail 30

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. The only way to do that is to benchmark against your organization’s performance or peer organizations.

Measure 115

Measure Learning Case Study Metrics 115

Achieve

AUGUST 9, 2017

on the 24-hour online giving day, Great Give 2017. Combining fundraising expertise with the results of the discovery phase, the Achieve team developed and executed an integrated multi-channel campaign for the Great Give 2017. This amount was nearly $20,000 over the pre-Great Give benchmark goal of $29,000.

Florida 52

Florida Goal Giving Help 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 16, 2011

My Facebook page is a focus group or channel for research. Also, community participation guidelines for the Facebook which are similar to online community guidelines. Benchmarking comparing your organization’s past performance to itself or doing a formal or informal analysis of peer organizations can help.

Facebook 101

Facebook Network Metrics Nonprofit 101

Connection Cafe

APRIL 15, 2020

Benchmarking d ata, drawn directly from participant CRMs and standardized to allow for consistent comparisons, included 16 million donors who gave 56 million gifts for a total of $2.3 The analysis is based on a July – June fiscal year, covering the period of FY2015 through FY2019. . This gives us a unique vantage point in FY 2019.

Retention 27

Retention Paypal Gift Channel 27

Forum One

DECEMBER 13, 2023

In partnership with HHMI, Forum One developed the HHMI Biointeractive Online Community, which is a multi-lingual, logged-in experience offering a wide range of tools for science educators vetted through a verification process. Through this online portal, anyone can search the transcribed and indexed Freedmen’s Bureau Archive in one place.

Celebrate 68

Celebrate Award Colorado Museum 68

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2013

One of my favorite sections of the site includes the benchmarking data for foundation use of social media by channel which makes it very easy to do research. 2014 Nonprofit Content Marketing: Benchmarks, Budgets and Trends—North America. You’ll find lots more benchmarking data in the report. Download here.

Studies 116

Studies Research Trend Fund 116

NetWits

APRIL 11, 2012

adults use smart phones as of February 2012, up 11% from May 2011 and 10% said that their phone was their primary means of getting online. Key Takeaway : From websites, to email, to apps to social media, having a mobile strategy that’s executed across all your online channels is a key part of future growth. 6) Gaming for Good.

Technology 245

Technology Game NTC San Francisco 245

Beneblog: Technology Meets Society

JANUARY 5, 2016

If cost benchmarking doesn’t make sense (as in the field of human rights), can we dramatically change the way people operate in a given area? Our vision is that the same ebooks available through mass channels like the Amazon Kindle or the Apple iPad should be fully accessible. Enter the Born Accessible movement.

Change 100

Change eBook United States Conservancy 100

sgEngage

MARCH 15, 2011

The Blackbaud indices include organizations that raised money specifically for Haiti relief in the year-over-year analysis. Some important trends will be explored later to show analysis of post-Haiti giving. billion in yearly revenue on a monthly basis, both offline and online. million in yearly revenue on a monthly basis.

Blackbaud 62

Blackbaud Disaster Haiti Giving 62

Forum One

DECEMBER 13, 2023

In partnership with HHMI, Forum One developed the HHMI Biointeractive Online Community, which is a multi-lingual, logged-in experience offering a wide range of tools for science educators vetted through a verification process. Through this online portal, anyone can search the transcribed and indexed Freedmen’s Bureau Archive in one place.

Celebrate 46

Celebrate Award Colorado Museum 46