Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Evaluate past fundraising and acquisition campaigns. Evaluate your progress and course correct if some of your strategies aren’t resonating with your audience. the timing of their donation)?

Fund 52

Fund Donor Strategy Search 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

Or maybe you have a board member who works in the business world and is or has connections to people who work in finance, market research, or analytics. Get Free Help with Your Google Analytics: The Analysis Exchange has a goal to “dramatically increase the number of people on Earth doing web analytics the right way.”

Data 107

Data Help Measure Analysis 107

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 29, 2012

” Well, here is are some ways to find some data nerds to help you with your measurement and analysis: 1. Or maybe you have a board member who works in the business world and is or has connections to people who work in finance, market research, or analytics.

Data 109

Data Help Measure Analysis 109

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. YouTube ads can be both highly efficient and highly engaging.

Digital 52

Digital Practice Donor Strategy 52

Gyrus

MAY 12, 2016

Usage of videos, podcasts, micro-blogs, diagrams, images, questions, and quizzes not only helps in increasing the participation and completion rate of training courses but also engages the learners in a better way. Data Analytics. Such insights help organizations to create their training courses in a personalized and targeted way.

Online Learning 56

Online Learning Trend Learning Online 56

Qgiv

NOVEMBER 3, 2021

When the pandemic hit, you probably invested in video conferencing tools as your nonprofit’s team headed home to work safely. Before you partner with a nonprofit tech consultant, complete the following steps to ensure your team is well-prepared for the evaluation. specializes in nonprofit software, data migrations, and analytics.

Tech 52

Tech Consultant Nonprofit Software 52

Whole Whale

SEPTEMBER 8, 2023

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Put a human face on the cause through case studies, testimonials, and videos. Those insights should drive messaging and campaigns.

Lesson 59

Lesson Fundraising Digital Test 59

DNL OmniMedia

FEBRUARY 1, 2023

While there are many technology consultants available, take the time to evaluate what they specialize in and the services they provide. Be sure to include evaluating consultants in your timeline, as this process can often take weeks to months. Technology consultants may offer services in a variety of areas. Set concrete guidelines.

Consultant 52

Consultant Technology Phase Nonprofit 52

Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. Google Analytics – [link]. Tip: You can also get Google Analytics for your Facebook Page!

Tools 162

Tools Tech Map RSS 162

Forum One

JANUARY 19, 2023

Whether the visitor is a known or unknown user, the experience is tailored to fit their profile dynamically through data analysis, behavior, user attributes, and characteristics to create a more meaningful experience. Creating a personalization plan Personalization is key to standing out in an increasingly crowded digital media environment.

Websites 61

Websites Change Management Digital Government 61

NTEN

OCTOBER 6, 2011

Content Audit & Gap Analysis: Before you dream up what new content you need , you should know what you already have. Additionally, you may want to record the “assets” on each page (like text, photos, videos, files), meta-data, technology issues, owners, date last updated, etc. Now, your ready to do the Gap Analysis.

Content 83

Content Strategy Question Calendar 83

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 11, 2013

Video streaming by Ustream. I now spend more of my time evaluating communications and digital projects so, I read with interest Lean Analytics , the book in the Lean Start up series on measuring what matters. The principles were useful but I found it difficult to translate the case examples into concepts for the social sector.

San Francisco 104

San Francisco Organization Kiva Metrics 104

Forum One

SEPTEMBER 7, 2021

Whether the visitor is known or unknown, the experience is tailored to fit their profile dynamically through data analysis, behavior, user attributes, and characteristics to create a more meaningful experience. Creating a personalization plan. Personalization is key to standing out in an increasingly crowded digital media environment.

Websites 58

Websites Strategy Change Management Digital 58

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

You need to take a reiterative approach - look at the results and evaluate and improve. If you're using Goolge Analytics goals, you've already thought through some of this. If you're already using Google Analytics, running some of the keyword reports will give you an idea of what keywords people are using to find your site.

Adwords 69

Adwords Google Game Campaign 69

Forum One

MAY 31, 2022

Google sent a bit of a shockwave through our community this spring, announcing that after more than ten years, Universal Analytics (UA) will stop collecting new data on July 1, 2023.* Shifting to a whole new platform—and Google Analytics 4 is a whole new platform—can seem daunting. Examine your analytics. What’s new in GA4?

Analytics 46

Analytics Google Organization Metrics 46

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Use Google Analytics (GA) to see things like how many unique visitors you’re getting, what content is being viewed the most, what keywords or phrases people are using to find you and where people are coming from when finding you. This is only a glimpse into what you can do with analytics. Put these tools in place. Off we go.

Site 50

Site Web RSS Build 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

My chapter lays out a traditional ROI process that Nonprofit technology staff use to make major IT investment purchases such as hardware, video conference system, database system, etc. Definition: An analysis that looks at the benefits, costs, and value of a technology project over time. Google Analytics. Task Analysis.

ROI 50

ROI Social Media Slides NTEN 50

Forj

DECEMBER 29, 2017

The real use cases for xAPI that we can see in the near term have less to do with SCORM-style strict monitoring of identity and completion and more to do with big data and analytics. Gamification: When we say game-based learning we mean learning activities that are games.

Hype 60

Hype eLearning Model Badge 60

Connection Cafe

AUGUST 25, 2017

I often get asked questions about how a nonprofit’s website should look and behave and what benchmarking or evaluation tips I might have. I advise using Google Analytics to determine the browsers and devices visitors are using to view their site, make donations, or read newsletters.

Design 35

Design Websites Practice Philadelphia 35

Zen and the Art of Nonprofit Technology

APRIL 3, 2009

Making apples-to-apples comparisons of these systems was one of the most difficult analytical tasks I’ve taken on in a while (and, actually much of the heavy lifting of designing the analysis was done by Laura Quinn), and until you attempt such a thing, please be somewhat tempered in your complaints about it. 2 admin 04.03.09

Drupal 100

Drupal Comment Report Metrics 100

DNL OmniMedia

OCTOBER 5, 2020

Develop an analytics strategy. Develop an analytics strategy early in the process of bringing your app online. Then, doublecheck that you’ve got a solid infrastructure in place to collect that data and report it to your CRM for further analysis. Plus, video is one of the most expressive ways to show off your app in action.

Effective 52

Effective Marketing Press Review 52

Nonprofits Source

JULY 27, 2017

Evaluate Current Keyword Ranking Opportunities. Before diving into new keywords you want to first evaluate your current rankings to uncover opportunities. To do this, start by analyzing your search analytics in Google Search Console. Moz, in particular, has a 30-day no-risk trial that provides use of all their analytics tools.

Marketing 88

Marketing Strategy Online Chapter 88

DNL OmniMedia

FEBRUARY 16, 2022

Phase 4: The Analysis Stage. During The Identification Stage, the goal is to evaluate your current digital marketing strategy (if any) and discover areas for improvement. Phase 4: The Analysis Stage. However, post-campaign analysis is one of the most important steps in the entire process! Social media platforms.

Digital 98

Digital Strategy Create Phase 98

Nonprofits Source

JULY 27, 2017

Evaluate Current Keyword Ranking Opportunities. Before diving into new keywords you want to first evaluate your current rankings to uncover opportunities. To do this, start by analyzing your search analytics in Google Search Console. Moz, in particular, has a 30-day no-risk trial that provides use of all their analytics tools.

Content 45

Content Examples Marketing Strategy 45

Gyrus

OCTOBER 23, 2015

Skill Gap Analysis / Compliance– A result of skill-centricity, this feature shows a student the skills they must acquire for their department, job, or required certifications. A single place for management of employee training activity such as enrollments, approvals, progress, and skill gap analysis. Manager / Instructor.

eLearning 45

eLearning Organization Help Virtual Classroom 45

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

The Institute for Development Studies , a nonprofit that does international development research, teaching and communications, created this YouTube video. The overarching objective of Global Pulse is to mainstream the use of data mining and real-time data analytics into development organizations and communities of practice.

Policy 103

Policy Social Media International News 103

Care2

APRIL 2, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Use it to assess and evaluate your performance.

Adwords 51

Adwords Google Social Media Advocacy 51