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4 Ways to Expand the Value of Your AMS with Analytics

Association Analytics

And while it’s great for specific uses in day-to-day operations like transactional, process renewals or course payments, it can’t help you answer complex questions (see our previous blog, Your AMS Wasn’t Designed for That ). Using data from your AMS, analytics will help you answer these more complex questions. Why analytics?

Analytics 169
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How to leverage business analytics insights with Association Management Software (AMS)

Nimble AMS

Not every organization that uses business analytics must be a for-profit company. Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. .

Analytics 134
professionals

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Export Your Universal Analytics Data Before It’s Too Late

Forum One

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data.

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Build a Marketing Dream Team—Welcome AI

.orgSource

Backlink analysis—Identify high-quality links to other websites that increase your site’s authority and its position in the search. Supercharge SWOT Analytics “There are so many marketing tasks where AI can take up the drudgery and open space for more creative pursuits. A SWOT analysis is a task AI could help you launch.

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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). We’ll walk you through what GA4 is, how it differs from previous versions, and how you can get set up. What Is Google Analytics 4? For Google Analytics, that would be a UTM parameter.

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Is Your Association Using Data to Increase Event Revenue?

Association Analytics

What business questions do you want answered? Sure, you can look at historical or yearly trends on a graph to identify patterns, but by drilling deeper into the analytics you can uncover insights to help put your data into action. Predictive Analytics to focus your marketing. Same for the most unlikely to attend.

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Spotlight: The Forum One Data and Analytics Team

Forum One

Without robust data and analytics, any organization’s strategy is just a series of guesses. While it’s easier than ever to access data—every digital action, from website clicks to member signups produces a trackable trail—knowing how to use the data is a different story. That’s where our Data and Analytics Team comes in.