An Integrated Approach to Audience Engagement
Media Cause
OCTOBER 13, 2021
Over the course of my career, I’ve sat on nonprofit advocacy, fundraising, and communications teams—all in an overall digital engagement capacity. And I’ve been part of the teams whose job it is to achieve alignment, meet all the goals, and construct holistic journeys out of a plethora of KPIs, messaging points, and strategic frameworks. .
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