Eric Jacobsen Blog

MAY 7, 2023

Martin : Leaders need to keep two things in mind in dealing with The Great Resignation. Second , what leaders need to keep in mind about talent is that it is motivated more by being treated as a unique individual than by being paid the maximum possible amount. Question: As millions of workers quit, culture change is top of mind.

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Management Effective Guide Model 52

Media Cause

JUNE 27, 2023

Here, we’ll break down social media advertising for nonprofits, and guide you along with the best practices to bring your plans to life—and bring in new supporters. This can help improve your clickthrough and engagement rates and better solidify your organization in the minds of your audience.

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Social Media Guide Media Social 97

Bloomerang

JANUARY 25, 2024

In today’s fast-paced and economically uncertain world, nonprofit organizations (NPOs) face the critical task of fundraising effectively. The more you can segment your donor audiences, the better you can target your message, and the more likely your communications will generate action. nonprofits are at a pivotal juncture.

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Guide Fundraising Retention Nonprofit 83

M+R

JANUARY 24, 2022

ICYMI: We released a guide to help nonprofits develop creative that reaches your goals while living your values. Over the next few weeks, we’ll be discussing the core elements of effective creative and how to incorporate them into your direct response creative. As we’ve already seen, urgency is essential to effective creative.

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Effective Rhode Island Build Demographics 93

Qgiv

JUNE 6, 2023

When scheduling your ad campaigns, keep in mind that some months are more lucrative when it comes to donations. How can your nonprofit create effective Facebook Ads? Include calls to action in your ads that direct your supporters to your website or a specific project’s landing page. How do nonprofits use Facebook Ads?

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Facebook Guide Demographics Nonprofit 86

Nonprofits Source

NOVEMBER 27, 2023

Best of all, most of these are free or cost effective so you can get the most bang for your buck and maximize the value of your marketing strategy. To help drive conversions, create bold call-to-action buttons throughout your website. Consider your audience’s demographics and what type of content is most relevant to them.

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Channel Business Marketing Effective 52

Bloomerang

AUGUST 31, 2022

And once shared effectively, storytelling will change the game for your organization. Most nonprofit professionals can relate to the idea of wearing many hats, some of which we don’t always feel super confident with, which is where a quick, no-nonsense guide to nonprofit storytelling can come in handy. We tell stories.

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Storytelling Guide Structure Audience 110

Get Fully Funded

MAY 12, 2021

Writing a mission statement that summarizes your nonprofit tends to be easy, but writing one that effectively positions your nonprofit to appeal to donors can be tricky. Futuring can be used in a variety of ways, but progressive organizations can use it to better articulate the ultimate purpose behind their actions to outsiders.

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Network for Good

MAY 4, 2021

In this lesson, you’ll: Learn why your call to action matters. How to craft an effective call to action. Why your call to action matters. Any successful nonprofit fundraising campaign has an effective call to action. Your call to action is a critical part of that. Craft an effective call to action.

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Action Results Headline Donation 52

Network for Good

MAY 4, 2021

In this lesson, you’ll: Learn why your call to action matters. How to craft an effective call to action. Why your call to action matters. Any successful nonprofit fundraising campaign has an effective call to action. Your call to action is a critical part of that. Craft an effective call to action.

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Action Results Headline Donation 52

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. Multiple, practical action steps are presented below to advance your fundraising based on the survey results. Let’s move to specific actions based on the developmental stage of your fundraising program.

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Nonprofit Tech for Good

OCTOBER 10, 2019

This guide offers a comprehensive look at fundraising for nonprofit organizations and covers everything from choosing the best title for your fundraiser to increasing donor retention to other fundraising ideas for nonprofit organizations. Keep in mind that you can always raise or lower the fundraiser goal at any time. Keep Help Alive!

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Guide Organization Campaign Social Media 247

Bloomerang

NOVEMBER 10, 2023

In this guide, we’ll cover the need-to-know information and steps of creating a major gift fundraising strategy, including: What is a major gift? Keep in mind that donors give because they’re passionate about your mission. Use the tips in this guide to find more prospective major donors. Check out this buyer’s guide.

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Gift Raise Guide Relationship 97

DipJar

NOVEMBER 15, 2022

Whether your nonprofit is working to improve volunteer management or the success of your community outreach programs, you’re likely considering the impact of your planned or existing actions. . In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Is it cost-effective?

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M+R

FEBRUARY 8, 2022

ICYMI: We released a guide to help nonprofits develop creative that reaches your goals while living your values. Over the past few months, we’ve been discussing the core elements of effective creative and how to incorporate them into your direct response creative. Read time: 3 minutes. Source: SEIU. Real, lived experience matters.

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Nonprofit Tech for Good

MAY 13, 2022

Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. . You’re a charity fighting for action on the climate crisis, and you had two ads on Facebook. Learn from it – was an email particularly effective?

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Neon CRM

NOVEMBER 30, 2023

Telling a good story can also give your donors confidence that your nonprofit is making an impact and that their donations are used effectively. However, it’s critical for that organizations don’t just tell stories effectively—they have to tell them ethically, too. Give your story a beginning, middle, and end.

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Storytelling Guide Nonprofit Story 52

AccelEvents

JULY 6, 2021

To help, we’ve developed this concise guide to promoting your next online event: How to Plan Your Next In-Person or Hybrid Event. The most effective event promotion strategy is split. Others find social media marketing and influencer marketing to be effective. . Some marketers believe in the power of email marketing.

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Guide Virtual Registration Integration 95

The Modern Nonprofit

APRIL 18, 2023

Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive. This will help you understand the types of supporters that are most likely to be interested in your cause and guide your efforts in targeting the right audience.

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Guide Donor Fundraising Social Media 52

Candid

SEPTEMBER 27, 2023

This handy guide includes ready-to-use phrases that are sure to get results in your annual appeal—and in any other fundraising campaign. Get step-by-step guidance and practical tools for running an effective, well-coordinated annual giving campaign. Learn the fundamentals and best practices with this soup-to-nuts guide.

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Free Help Fundraising Storytelling 119

NetWits

APRIL 25, 2012

Effective nonprofit websites don’t exist as boutiques to show off information. Used to engage, interact with and mobilize your audience – A tool that should ultimately inspire action. To get all ten make sure to check back in with us over the next week or join us for a live discussion on this topic during our Free Guide Series !

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Websites Effective Create Nonprofit 180

DNL OmniMedia

MARCH 31, 2021

This guide provides a deep-dive into nonprofit branding, from how to craft your organization’s brand narrative to how you can communicate that brand to staff members, volunteers, and supporters alike. Here are a few tips to keep in mind when doing so: Recognize that branding goes far beyond choosing a logo and color palette.

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Guide Guidelines Nonprofit Mind 52

Nonprofits Source

OCTOBER 4, 2023

This ultimate buyer’s guide will cover the essentials of selecting a platform that elevates your initiatives, including: The Fundamentals of CSR Software The Benefits of Leveraging A CSR Platform The Challenges of Using CSR Software What Are Common CSR Software Features? These days, individuals are mindful of where they work.

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Software Business Guide Companies 52

Qgiv

JUNE 23, 2021

As your nonprofit organization continues to grow, it’s time to consider investing in an effective fundraising platform that truly accommodates your nonprofit’s size, financial needs, and developing fundraising strategies. Consider how much you should raise to effectively help your mission while keeping your budget in mind. .

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Bloomerang

FEBRUARY 23, 2024

Meanwhile, whether integrated within or working alongside CRM systems, fundraising tools simplify the fundraising process through campaign management, online donation processing, and donor analytics, aiding nonprofits in crafting effective fundraising strategies. Data-driven strategies : Knowledgeable fundraising is effective fundraising.

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Bloomerang

AUGUST 17, 2021

When executed properly, a fundraising auction can be an incredibly effective way to raise money for your nonprofit. In this blog post, I’ll cover five tips for nonprofits looking to throw their first auctions and how you can start planning for one that will wow your guests and inspire them to take action and support your mission.

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DNL OmniMedia

DECEMBER 15, 2020

In this guide, we’re going to focus on one of those outlets in particular: email. With that in mind, we’re going to explore nonprofit email marketing, the types of campaigns available to you, and the best practices to truly excel. A clear call-to-action for what you want supporters to do after reading the email. Event Campaigns.

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email Guide Marketing Online 52

DNL OmniMedia

FEBRUARY 11, 2021

They’ve been applying science to major gifts fundraising to help nonprofits raise funds more effectively. You can discover that early in the process and redirect your team toward more impactful actions. Additionally, the solution has tools to help officers connect with prospects effectively. Stand-Out Features of Blackbaud FPM.

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Forum One

SEPTEMBER 20, 2023

Have your KPIs guide you and communicate clearly what your leadership needs to know. Here’s a helpful guide to getting started. To effectively juggle tasks, loop next year’s planning into your 2023 tasks as you set a base framework around your mission and goals. What do you absolutely need to achieve in the next three months?

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DipJar

JANUARY 23, 2023

So long as you effectively manage your donor data , you can easily tap into these corporate philanthropy opportunities. The most effective way to overcome this is by implementing a matching gift search tool on your website. Here’s how NPOInfo’s guide to employer appends for nonprofits breaks down the process: Gather donor data.

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Nonprofit Tech for Good

FEBRUARY 14, 2019

The guide below covers the key steps to running a Facebook fundraising ad campaign from start to finish, including set-up, monitoring and evaluating success after completion. Note: any fields that aren’t specifically mentioned in this guide should be fine left with their default settings.). 2) Identify your target audience.

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Socialbrite

DECEMBER 13, 2019

You need to consider your audience’s desires if you want to create an effective newsletter. For effective cross-promotion, you should consider a social media scheduling tool. Provide a call to action. 4 Whatever else you do in your newsletter, each email you send should include a call to action. What is your open rate?

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email Guide Newsletter Rate 52

Get Fully Funded

JUNE 25, 2023

Why is Storytelling an Effective Tactic for Fundraising? Nonprofit storytelling is effective for increasing funding and engagement for several reasons. It shows donors that their actions are making a difference. It’s your mission statement in action. End the story effectively. It connects with the emotions.

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Storytelling Examples Donation Story 124

Candid

MAY 31, 2023

We have several quick reads that will give your skills a boost—with minimal time and effort: Nonprofit Quick Guides by Joanne Oppelt and Linda Lysakowski. This series features seven quick guides to support your professional success, including How to Find New Donors and Get Them to Give Again and How to Run a Strategic Planning Retreat.

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Free eBook Chad Nonprofit 105

M+R

JULY 10, 2023

You can’t make your copy more effective or engaging if you don’t have a clear sense of your purpose. We’ll come back to editing for effective and ethical creative, but ideally these are choices that are clear before you ever type a word. Most of the time, you don’t need a policy briefing in order to make sense of the call to action.

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Guidelines Audience Language Content 90

Qgiv

DECEMBER 13, 2022

But how do you create an effective, eye-catching donation form? For the most effective email marketing, you want to tailor your emails to your audience. Your data will let you know when the most effective times to send your appeal are. Schedule your email for an effective time for the best results.

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Socialbrite

MARCH 24, 2020

By knowing what drives engagement and inspires action across target audiences, nonprofits can better plan their messaging and activities with communities’ needs in mind. What social networks are most effective in spreading the word? What kinds of posts resonate best with local communities and beneficiaries?

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Social Media Guide Media Social 69