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Maximizing your event marketing ROI: 4 Fundamental Strategies

Greater Giving

Fundamental Strategies to Maximize your Event Marketing ROI. Hosting and marketing a successful event can require a significant investment of time and resources. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. Prepare ahead of time.

ROI 81
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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. In this article and video tutorial, I’ll walk you through how to set up a story measurement system, and how to track and analyze your data.

ROI 67
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WomenWhoTech: Social Media ROI Panel

Beth's Blog: How Nonprofits Can Use Social Media

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. Notes and Resources. ROI had it origins as an accounting term and was originally a measure of return on the total investment in the entire business.

ROI 103
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How to Approach a Nonprofit Job Interview with a For-Profit Attitude (and Résumé)

EveryAction

If you’re planning to interview at a nonprofit organization soon, but aren’t feeling comfortable talking about your for-profit achievements, read on for some humble tips from someone who has succeeded (and failed) at both. While the word “scaling” may seem like a for-profit concept (profit margins, billable hours, recurring revenue, oh my!),

Attitude 101
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3 Tips to Help Your Nonprofit Steward Corporate Partners

Nonprofit Tech for Good

According to the Harvard Business Review , increasing customer (or partner) retention rates by 5% can increase profits by 25-95%. For more tools and resources about purpose-driven partnerships, please visit the Accelerist Insights page. 1) Take A Look at Your Current State of Affairs.

Help 269
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Which Customer Relationship Management (CRM) Software is Best for Your Nonprofit?

Nonprofit Tech for Good

The ability to track and monitor those relationships should be the #1 priority for organizations seeking to expand their donor base or increase their revenue. Individual pledge commitments or reports on pledged revenue by date, campaign, or program can be tracked easily. Payment processing fees are 2.2% + $0.30

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How to Find Corporate Responsibility Software that Increases Profits

Givinga

Corporate responsibility can be incredibly impactful for business performance and profits, but unfortunately, many CR efforts, especially when it comes to workplace giving, are still broad and poorly measured with little or no direct connection to business performance. Donation Tracking and Impact Reporting.

Profit 45