Qgiv

APRIL 9, 2024

To help you know what to look for, here are two of our favorite nonprofit social media examples: Brother Wolf Animal Rescue’s Instagram account is a great example of using videos to give updates on current projects. Create professional videos where you introduce your team and mission and provide information on how people can help.

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Social Media Media Guide Social 52

NonProfit Hub

MARCH 20, 2018

Whether it comes in the form of a book, a comic, a movie or a video game, we all have stories that we like and ones that we decidedly dislike. That’s where we, as nonprofit storytellers, need to begin. Goodman said he believes that good stories need to be accompanied by effective metrics. Everyone has a favorite story.

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Storytelling Arts Nonprofit Story 54

Tech Soup

NOVEMBER 14, 2014

GivingTuesday is an excellent opportunity to use storytelling to draw in new and existing donors and supporters of your cause, on December 2 and beyond. Or maybe you offer a 30-second behind-the-scenes video of your team preparing for the campaign. Try videos or illustrations. Don't have a good selection of photos?

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Storytelling Chad Images Photo 69

NTEN

OCTOBER 6, 2011

I'm going to start by telling a story about storytelling. It's an instance of advertising as storytelling and it's something many NPOs rarely consider. That number inches up with fancier and more interactive units like video and rich media. This is the basic metric most novice media planners will consider above all.

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Storytelling Yahoo Story Google 73

Nonprofit Tech for Good

APRIL 10, 2022

Upload powerful photos and videos. To prove that point, this video tweet from @WildlifeSOS that tells the good news story of a nail-biting rescue of a leopard in India received very high engagement compared to their other tweets: 4. 6) Respond to and engage with followers. 10) Explore Twitter Spaces, Newsletters, and Communities.

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Nonprofit Tech for Good

JANUARY 17, 2019

Ideally, it’s good to test tools around scheduling, campaign management, image and video editing to find what works best for your organization. Your next campaign will be more effective with storytelling, so it’s time to get everyone’s feedback when building your story. 6) Plan your campaigns. 7) Tell your story.

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sgEngage

APRIL 26, 2023

Video content is being consumed at higher and higher rates and is the preferred medium for most. Now, fundraisers can participate from anywhere in the world, showing their progress on interactive maps, while charities can use these metrics to tell their stories. Storytelling is not new for charities, but the way we tell them can be!

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Kindful

MARCH 11, 2021

The best facilitators will have dozens of written and video testimonials on their websites. Look for a facilitator who is enthusiastic, high energy, motivational, a master storyteller, and uses retreat tactics to make the day fun, meaningful, and memorable. They have credibility. They will have long lists of clients and references.

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Achieve

MARCH 1, 2024

Some podcasters offer video versions of their podcast as well as audio-only versions. If that’s the case, you’ll need video equipment and editing software. Regularly check in on metrics like unique listeners and audience growth so you can adapt your strategies as needed. Computer or laptop.

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Qgiv

JANUARY 12, 2023

Choose useful metrics that track things like your engagement, impressions, reach, referrals, and conversion rates. Use your organization’s brand colors, fonts, and logos in all of the pictures and videos you post on social media. Focus on storytelling. Each platform has a different purpose and caters to different audiences.

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Social Media Strategy Media Donor 52

Get Fully Funded

JUNE 16, 2022

To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?”

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Qgiv

JULY 21, 2022

Visual storytelling is important on LinkedIn, so make sure you’re posting high quality, informative images. LinkedIn offers multiple ad formats, including sponsored content, which are video and image carousels that will show up in your target audience’s news feeds. Take advantage of sponsored content.

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Linkedin Social Media Practice Media 52

NTEN

MAY 12, 2011

The best interactive data tools make it simple for users to jump into the data: They don't just start with a blank canvas asking users to select mysterious indicators, metrics, or variables. They do get the user started with a pre-selected set of data that already tells a story. Tell Your Story, Literally!

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2011

Social Media Initiative Guide: This guide from Spreadfast, a social media management tool vendor, has some great tips and ways to think about Key Performance Indicators, tactics, and metrics. Personal Productivity at Social Media: Kami Huyse shares this informative video and deck about productivity in an age of distraction.

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Whole Whale

SEPTEMBER 8, 2023

Put a human face on the cause through case studies, testimonials, and videos. For example, long-form storytelling may still convert better than short snippets – the current long-form podcasts that top business charts are showing this. The metrics showed the ads were not effectively driving growth.

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Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

Some points and examples we shared in response to questions: Fundraisers need to be experts in transmedia storytelling techniques and exploring new possibilities for sharing stories. Transmedia storytelling it is the technique of telling a story across multiple online platforms and formats using current digital technologies.

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Learning Donor Online Fundraising 86

Bloomerang

SEPTEMBER 5, 2023

Read on to discover the value of data-driven storytelling and how this key feature increases trust and enables your nonprofit to drive more revenue. Data-driven storytelling and the Theory of Change Like words, numbers tell a story. That’s the beauty of data-driven storytelling.

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Storytelling Fund Data Cancer 83

DNL OmniMedia

AUGUST 25, 2021

That’s where nonprofit storytelling comes into play. That’s why we’ve created this comprehensive guide to nonprofit storytelling, in which you’ll explore the following points: The Importance of Storytelling for Nonprofits. 7 Tips for Effective Storytelling for Nonprofits Using Digital Marketing. Let’s get started.

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Storytelling Digital Marketing Guide 98

Nonprofit Tech for Good

SEPTEMBER 19, 2019

Storytelling can play a key role in a #GivingTuesday campaign, so here are eight tips to consider. By spending time thinking of the narrative and how it can develop, it becomes easier to use your storytelling skills to build a connection with your supporters. Images and videos make it easier to grab someone’s attention on social media.

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Storytelling Tips Social Media Story 271

CauseVox

NOVEMBER 26, 2023

Whether you’re striving to make a difference in your community, protect the environment, or provide a lifeline to those in need, your storytelling ability can mean the difference between a thriving and well-funded program and one that falls flat. The Power of Storytelling in Fundraising Humans are meaning-making creatures.

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Storytelling Impact Arts Nonprofit 82

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2009

This interactive webinar experience will begin with a plenary session providing an overview of social media strategy, organizational adoption issues, capacity, metrics, and strategy execution. Experience a variety of social web tools that are essential in listening/engaging, storytelling, generating buzz, and online networking.

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Digg Storytelling Social Media Channel 81

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2012

I unpacked the latter with a series of spectragrams asking folks to share their opinions about whether or not social fundraising as a fad or whether or not dollars raised was the only metric for success.

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Community Giving Fundraising Contest 109

Forum One

FEBRUARY 21, 2011

The best interactive data tools make it simple for users to jump into the data: They don’t just start with a blank canvas asking users to select mysterious indicators, metrics, or variables. They do get the user started with a pre-selected set of data that already tells a story. Tell Your Story, Literally!

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Nonprofits Source

MAY 8, 2024

By tapping into the power of storytelling, you can connect with your audience emotionally, thereby motivating action and support. We’ll provide five tips on how you can utilize storytelling to level up your nonprofit’s marketing materials and make a lasting impression. Video clips from past auctions. Let’s jump in. Social media.

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Storytelling Marketing Create Tips 52

CauseVox

JUNE 5, 2023

While incorporating insights provided in our webinar with Maria Bryan, we’ll demystify the content planning process, discuss trauma-informed storytelling, unpack resources , and help you create content that converts. The Importance of Storytelling It’s no secret that a great story can generate movers and shakers.

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Social Media Storytelling Media Effective 62

Qgiv

DECEMBER 8, 2022

To enhance your storytelling across platforms, add photos and videos to your emails, social media posts, donation forms, and anywhere else you can. Analyze your campaign and collect metrics to gauge what your organization can credit for your accomplishments and where your fundraiser was lacking.

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Money Raise Causes Fundraising 52

Connection Cafe

SEPTEMBER 23, 2020

Innovators of the Social Good Startup Challenge: Meet the winners of the first “Social Good Startup Challenge” who help you extend your Blackbaud fundraising and marketing software in new ways to maximize giving, power video storytelling, and much more. Roz Lemieux – Blackbaud (and many more!).

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Tech Soup

SEPTEMBER 16, 2013

Check out this video from NetSquared Northern Michigan’s recent meeting. Victoria, Canada: The Art of Digital Storytelling - A NetSquared Victoria Panel. Discover the Metrics that Matter with Vancouver ’s latest event video. Get answers to your tech challenges at a NetSquared meetup (see list below).

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Wordle of Words Participants Use To Define ROI Yesterday I taught the fifth and final webinar as part of NTEN/TechSoup Global Webinar Series: Social Media and Storytelling. Corey Pudhorodsky, Podcasting and Storytelling. Ryanne Hodson and Jay Dedman, Video and Storytelling. Where do you look for standard metrics?

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Tech Soup

JUNE 8, 2012

Set goals with impact objectives including metrics of success. (MB). Transmedia storytelling is shining through projects like Breakthrough: America 2049 , an ARG in Facebook that allows for various types of gameplay. Our next live video episode of Nonprofits Live is July 18 at 11 a.m. How to Design. community. (BJ).

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Game Lesson Create New York City 55

CauseVox

OCTOBER 11, 2021

It’s marketable, it’s ripe for good storytelling, and can ease the process of coming up with a fresh campaign concept. Is it best to create a monetary goal or one based on impact metrics? For more storytelling tips, check out our guide, How To Tell Stories that Connect, Move, And Inspire Everyone.

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Guide Giving Campaign Social Media 73

NTEN

JULY 16, 2010

One billion trillion bytes worth of television and radio broadcasts, YouTube videos, e-mails, tweets, Facebook updates, and yes, even print. We'll talk through what metrics are possible to gather from commonly used types of software and discuss a framework to help you analyze what's likely to be useful to you.

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Data United States Metrics NTEN 61

Achieve

JULY 2, 2019

If you don’t have a plan it can lead to inconsistent posting frequency, messaging, and imagery/video. . Between the visual storytelling opportunities, real time update capabilities, almost all of the same advertising options as Facebook, and 1 billion active monthly users* – Instagram is a no brainer to me. charitywater.

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Bloomerang

MARCH 4, 2024

However, when approached with creativity and strategic thinking, it can serve as a powerful instrument for storytelling, showcasing impact, and inspiring donors and supporters to take action. The impact metrics you share The stories of transformation you tell Selecting which metrics and outcomes to highlight is crucial.

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Report Tools Storytelling Fundraising 97

ASU Lodestar Center

JUNE 19, 2017

By becoming better storytellers, a nonprofit can send out a stronger message about the impact of their programs. Use Better Metrics to Show Impact (external): It is time to retire the organizational expenses pie-chart that has been used obsessively in the nonprofit sector, and replace it with stories on mission impact (Guidestar, 2016).

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Nonprofits Source

JUNE 22, 2017

Once in the search analytics dashboard check the Clicks and CTR metrics and then filter by Pages. You can see where people fall off from your page or if interactive content, like videos, get watched. Clicks are important because they show value. The more clicks a page receives the more valuable it must be.

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Digital Marketing Guide Chapter 111

Connection Cafe

APRIL 25, 2018

Avoid focusing on the wrong metrics: It’s about quality, not quantity. This person should not only be well organized, but also love storytelling. Developing great stories requires what some refer to as “soft” time. Time to brainstorm, research, chase occasional dead ends, discuss, draft, and develop. Step 2: Choose a leader.

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