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Does Your Nonprofit Need a Website Revamp? How to Tell

Top Nonprofits

Your nonprofit’s website is the center of your communication and marketing strategy. It’s what you use to drive engagement, donations, and awareness of your organization. When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. Contact information.

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Myth Busters: Why Donors Shouldn’t Rely on the Overhead Ratio

NonProfit Hub

Rottenness is not a very useful criteria for picking where to eat, but GuideStar President and CEO Jacob Harold said this scenario happens every time a person chooses to rely upon a nonprofit’s overhead ratio to make a donation. Is the organization financially stable? You also care about things like taste and nutrition,” Harold said.

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How to Follow the Web Content Accessibility Guidelines: Resources for Nonprofit Design

Media Cause

Following them has allowed my work to resonate with a larger audience and honors the mission of the organizations I’m partnering with. . This tool by WebAIM checks the contrast between your foreground and background by providing ratios based on hex codes. . This tool by WC3 checks for any significant validation errors on your website.

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5 Technology Tips for Increasing Matching Gift Revenue

DNL OmniMedia

That’s why the smartest and most efficiently run organizations are always on the lookout for opportunities to upgrade their digital toolkits. Equipping your organization with matching gift-specific technology and making the most of your existing tech tools can go a long way. Record and analyze key matching gift metrics.

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Defining a Nonprofit Website's Google Analytics KPIs (Part 2)

Care2

Which KPI's your nonprofit organization ultimately uses will depend heavily on its goals and the goals of your website (your site does have a purpose, right?!?). If you, like most nonprofits, accept donations on your website, then you should consider yourself to be running a "commerce" site, too. Cost per visitor. Bounce rate.

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From Cubicle to Community: How to Empower Workplace Giving

Nonprofits Source

These programs can vary in nearly every aspect, from the type of gift to the organizations supported. Simply determine a match ratio, such as 1:1 or 2:1, and donate as the requests come in! Annual giving campaigns: Each year, some companies organize internal fundraising campaigns to support a specific nonprofit project.

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Which Fundraising Events Bring in the Most Money for Small Nonprofits?

Get Fully Funded

Or the one that’s easiest to organize and promote, practically selling itself? Affiliating your organization with every random fundraiser will dilute your message, annoy your followers, and cheapen your brand. You’ll also want to organize prizes (if any), trophies, or an after-event celebrations. Competitions. Point blank.

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