Neon CRM

NOVEMBER 15, 2023

Use direct mail as an opportunity to be a storyteller and put your impact on paper. This is especially true if you’ve tested different versions. When your direct mail materials align with your nonprofit’s brand, people know to pay attention. Tell Stories Give those receiving your direct mail something compelling to read and respond to.

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Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. Direct mail fundraising can be a valuable part of your organization’s fundraising and marketing strategy, particularly when integrated with other channels. VPM earned a 255% ROI with an integrated direct mail marketing campaign.

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Bloomerang

FEBRUARY 26, 2024

Writing helps you discover insights, integrate concepts, and learn from your own inner wisdom. Experiments involve testing out new ideas, approaches, beliefs, and behaviors. What would someone see if they witnessed you behaving according to this value? _ _. via article, book, webinar, meeting, etc.) and then write down your answers.

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Learning Change Strategy Journal 90

EveryAction

JULY 11, 2016

Bridge to Integrated Marketing + Fundraising. Major gifts, win-back programs, industry trends, data and testing, direct marketing, development planning, crowdfunding, fundraising on mobile, and the future of strategic storytelling - and that's just the first day!

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Pamela Grow

SEPTEMBER 20, 2023

To take your donation page to the next level, use these top strategies: Leverage storytelling: New site visitors might not feel completely sold on whether they should give to your organization. Work with a CMS that integrates with secure, PCI-compliant payment processors to ensure donors’ information won’t be leaked.

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Greater Giving

FEBRUARY 22, 2022

Use A/B testing to determine which images are most effective for engaging visitors. A/B testing involves creating two different versions of a webpage and assessing which drives more engagement and conversions. When deciding what images to include in your nonprofit’s website, think about what will showcase your mission most effectively.

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Tech Soup

MARCH 25, 2016

Online fundraising cornerstone campaigns are critical elements for a successful integrated fundraising program. A cornerstone campaign is one that's repeated year over year, and that can be refined and tested to drive success and constituent engagement. Integrated e-Renewals and Membership Drives.

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Connection Cafe

JULY 16, 2019

In the social good world, storytelling is vital for success, and arguably one of the most important stories to tell is the journey of your donor’s funds. Here are some of the tips that Pamela shared to get started with donors statements: Donor statements should be considered an integrated part of your greater storytelling strategy.

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Connection Cafe

FEBRUARY 24, 2014

Stories are also integral parts to any nonprofit organizations and particularly when it comes to fundraising. In the digital age, where most traditional storytelling is done over the Internet, attention spans are ever shrinking. .” Stories have the power to bring together and to push apart –to distinguish and to extinguish.

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Care2

NOVEMBER 4, 2014

Whether you’re integrating a #GivingTuesday campaign within your larger year-end campaign, or keeping it separate, there’s no limit to ways you can make your nonprofit stand out among the crowd with something unique, fun, or innovative. You could even “unlock” each story as a specific amount of money is raised.

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CauseVox

NOVEMBER 26, 2023

Whether you’re striving to make a difference in your community, protect the environment, or provide a lifeline to those in need, your storytelling ability can mean the difference between a thriving and well-funded program and one that falls flat. The Power of Storytelling in Fundraising Humans are meaning-making creatures.

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Tech Soup

APRIL 1, 2014

A/B testing the layout of our fundraising forms. engaging in digital storytelling. and testing testing testing. It’s great to see nonprofits engaged in this integrated thinking. Online Testing. I also attended a session on online testing, which made me very excited. Email Matters.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2012

Social fundraising is when your nonprofit integrates tried and true fundraising techniques with social media to inspire your supporters to raise money from their networks on your behalf. Pick a campaign and platform to experiment with integrating social fundraising , but build your network and get organized first.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2012

Just like message consistency, storytelling, and interviewing skills, proficiency with social media like Facebook and Twitter increases their capacity to make change happen for children in their state. Strategic integration into children’s health advocacy. I’m working in partnership with Spitfire Strategies.

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Tech Soup

APRIL 4, 2017

Email works with other channels: Test sending fewer emails, and cultivating donors through other channels. Obey the Simple Truths of Digital Storytelling. Integration among channels is the highest form of consistency. Prioritize accessibility testing ( WAVE ) on your storytelling channels. Consistency. Engagement.

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Museum 2.0

OCTOBER 1, 2014

We have cases with museum objects that people told stories about, with large images of those storytellers adjacent to the object, and in the middle of the gallery is a long rectangular table with touchscreens where people can access all the stories that have been recorded. We rigged up a video recording booth in Fashionbuddha’s studios.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2015

But what you might not know about is GlobalGiving’s commitment to helping nonprofits become more effective by listening to the people they serve, acting on what they hear by testing new ideas, and learning faster and more efficiently. Integrate feedback and make a plan to move forward. Organize your program data so it is accessible.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2010

Test, but be careful. If you’re not sure your video belongs on your donation page try a test run and track your analytics carefully. Annotations let fundraisers bring their call to action to life by integrating a “click here to donate” or “learn more now” button into the action of the video. Video can compliment a donation page.

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Achieve

JULY 2, 2019

Between the visual storytelling opportunities, real time update capabilities, almost all of the same advertising options as Facebook, and 1 billion active monthly users* – Instagram is a no brainer to me. they do an amazing job of visual storytelling), @rainforestalliance. , @habitatforhumanity. , @aspca. , Test-and-learn.

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Connection Cafe

JANUARY 13, 2020

Engaging supporters (and attracting new ones) with storytelling techniques. One of the biggest improvements that most nonprofits can make to the backend of their websites involves integration. A software integration basically connects separate platforms so that data can freely flow between them. Testing and Launch.

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CauseVox

NOVEMBER 9, 2023

These pre-existing tools allow you to seamlessly integrate and activate them in your campaign, saving you time and effort. Storytelling through Design Now, let’s dive into the heart of your campaign – storytelling. ” Remember, A/B testing is your secret weapon for fine-tuning your CTAs.

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Nonprofits Source

JUNE 22, 2017

Next, to maximize reach I integrated my promotion strategy across multiple channels. Try testing page titles & meta descriptions to optimize your clicks and increase search rankings. If you notice that 75% of your audience likes The Daily Show, then you might consider adding references from the show to aid in your storytelling.

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Museum 2.0

MAY 3, 2011

We have cases with museum objects that people told stories about, with large images of those storytellers adjacent to the object, and in the middle of the gallery is a long rectangular table with touchscreens where people can access all the stories that have been recorded. We rigged up a video recording booth in Fashionbuddha’s studios.

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Cloud 4 Good

MAY 12, 2022

At the end of April, Salesforce developers, integration and analytics experts, and architects converged in San Francisco for two days of workshops and sessions at TrailblazerDX (TDX), Salesforce’s developer conference. Salesforce is investing time in more consistent integration of its full suite of solutions. Integration.

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The Science Behind Engaging your Supporters

OCTOBER 3, 2018

It’s no secret that storytelling in the digital age is essential for nonprofits , but the efficacy of stories depends largely on how clearly and strategically they’re communicated to each unique segment of your audience, also sometimes known as a persona. Need a template for your next campaign? Look no further. ).

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Connection Cafe

NOVEMBER 12, 2015

I am not just talking about the fact that Facebook has teamed up with Blackbaud integration partner ActionSprout to give away $2M in Facebook ad credits. This test project is designed to put ActionSprout tools and Facebook ad credits into the hands of 2,000 nonprofits over the holiday season and into the new year. Be Authentic.

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Nonprofit Tech for Good

DECEMBER 3, 2020

Customized for small nonprofits on a limited budget, the Social Media Best Practices for Nonprofits webinar highlights current trends in using social media for fundraising, advocacy, and storytelling. Perhaps improved storytelling (text, images, videos, polls, stickers, etc.) 7) Utilize Facebook Messenger. Facebook Messenger has 1.3

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Tech Soup

FEBRUARY 12, 2016

When possible, integrate video, audio, and images to create multimedia stories. Also, here's Heather's blog series on The Power of Written Storytelling , which points out many of the ways these kinds of stories are so unforgettable. Brand it and test it. Tell the same story in multiple ways. Offer a Call to Action.

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Nonprofit Tech for Good

SEPTEMBER 29, 2019

In the process of coming up with a nice design and captivating storytelling to capture potential supporters, you may be overlooking a few fundamental and truly effective steps to boost conversions on your online donation page. Start testing these strategies for yourself. So why can’t you convert more of your web traffic into donors?

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 3, 2006

blog shares an interview with entitled " Camera Rwanda: Storytelling using Flickr." Looking for a way to integrate all these Web2.0 " She points to an interesting web widget from SunLight Labs which adds mini-profiles with links to Member of Congress to your blog or web page when you mouseover the link.

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CauseVox

OCTOBER 22, 2021

Instead, it’s an opportunity for storytelling, donor cultivation , supporter engagement, and a way to build awareness around your organization and mission. VP and Chief Development Officer Russ Hargrove says, “The week before Thanksgiving is all about storytelling and thank yous. You can too. Get started here.

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Campaign Fundraising Social Media Case Study 87

Care2

MAY 4, 2009

Better Online Storytelling Designed by Roger O. Based on our extensive experience with multivariate testing, well explain what kinds of changes on Web and email landing pages have significantly improved completion rates for leading nonprofit organizations -- and give you a checklist of what to test for on your Web pages.

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NTEN

MAY 3, 2011

The argument for stories In 2003, John Sadowsky and Loick Roche, two professors at the Grenoble Graduate School of Business in France, reviewed the major academic literature on storytelling and wrote a paper called, "The power of stories: a discussion of why stories are powerful". This test isn't an anomaly. Explaining stories.

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Bloomerang

SEPTEMBER 18, 2021

Integrating in and then covering some bases is, I mean if you’re 10% or 80% of the way through it, there’s a way for us to come in and, in general, be able to make sure that by the time you get ready to launch that campaign you’ve checked all the boxes appropriately. . They have some existing relationships.

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Saleforce Nonprofit

AUGUST 26, 2021

Along with the successful community-centric approach that Dr. Mack and his team are taking to holistic healthcare in highly-impacted communities, strong collaborative partnerships and integrated technology solutions were necessary next steps to make long-lasting change. She’ll discover where she can go to get a vaccine or to get tested.

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Amy Sample Ward

FEBRUARY 28, 2011

Building on that listening, and supporting you in taking action based on what you hear, it’s integral that you have the capacity to change. And without the capacity for change, the actions you take and the integration you can achieve with the community is limited. There may be many things you do and provide that the community loves.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2011

He goes onto say how they focusing their integrated strategy on a metric that matters: conversions. Make-A-Wish Foundation monitors analytics, does tests, and tweaks its website ( www.wish.org ). First-Person Storytelling. Guest Post by Petri Darby, Make-A-Wish Foundation. Here’s how we’re doing it: 1.

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