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Feel the Heat: Great Tools for Mapping Website Interactions

Byte Technology

Well, if you have, then it’s time to check out heat-mapping, programs that help you gain insights into user interactions such as where on your site they click, what specific areas they explore more than others and generally how they use your site for their purposes.

Map 100
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Using Service Design to Map Your Digital Ecosystem

Forum One

Two of our most used service design activities are ecosystem mapping and service blueprinting. Ecosystem mapping is a visual representation of all the components of an ecosystem, physical or digital, while service blueprinting creates a visual representation of a journey from both the “front stage” and “backstage” perspectives.

Map 72
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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

The days when board members holed up in a conference room and mapped the organization’s future based on anecdotal evidence, political expediency, and personal experience should be over. The numbers, statistics, and trends should inform joint initiatives. Confront problems quickly and openly using objective information.

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4 Types of Donor Personas for Effective Nonprofit Fundraising

Nonprofit Tech for Good

If you’ve never done so, developing donor journeys (also known as donor journey mapping) can feel like quite an undertaking. Donor journey mapping can be as complex or as simple as you like—as with all new things, it’s best to start simple and grow from there. Donor Journey Mapping Basic Steps. How do I segment my list?

Donor 305
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Using Service Design to Map Your Digital Ecosystem

Forum One

Two of our most used service design activities are ecosystem mapping and service blueprinting. Ecosystem mapping is a visual representation of all the components of an ecosystem, physical or digital, while service blueprinting creates a visual representation of a journey from both the “front stage” and “backstage” perspectives.

Map 46
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The Right Direction: Free Plugins to Put your Website on the Map

Byte Technology

Indeed, so much of what we do online these days depends on our physical location, with a host of apps that can make recommendations and programs that sync seamlessly with map services. The aforementioned Google Maps is certainly a leader in the online map market—you can embed a code that you paste into your WordPress posts.

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The Importance of Heat Mapping for Truly Effective Website Design

Byte Technology

And with this data in hand, said developers and administrators can easily take the strategic opportunities heat mapping provides to transform their designs, flows and layout for optimal usage. Heat mapping answers many questions other analytical tools do not: Are your visitors distracted by too many choices?

Map 100