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Thursday Thoughts | Supporter habits to build this year

EveryAction

To kick off 2023, we asked our partners, what are some new habits nonprofit practitioners should build with their donors, volunteers, and other supporters to help them meet their long-term organizational goals? Another important habit you should add is making sure your supporters stay informed about where their dollars are going.

Support 220
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Merkle Launches Inflation Resilience Dashboard to Support Business and Marketing Strategy Decisions

NonProfit PRO

With inflation at its highest level in decades, the interactive dashboard provides business leaders and marketers with critical consumer insights to help influence key marketing and business decisions. Merkle announced the launch of its Inflation Resilience Dashboard.

Business 245
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A Social Fundraising Evolution: Content Creators Influence Giving Behaviors

NonProfit PRO

There are new ways to engage supporters using Facebook and Instagram messenger, where supporters never leave the platform. Applying traditional cultivation and coaching methods via in-channel conversations, nonprofits are raising revenue, driving repeat action, and nurturing relationships with new supporters.

Content 274
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How Collaborating With Influencers Can Further Your Organization’s Mission

sgEngage

Social media is no longer a novel concept, so you’ve probably seen firsthand the impact influencers can have. Experts and popular advocates will support the organizations they care about on social media and market that organization to their thousands — or in some cases, millions — of followers. Industry experts.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

The pandemic has drastically altered the ways nonprofits interact with their supporters. Without in-person events, nonprofits are turning to digital and social media to fundraise and grow their supporter base. By interacting with your nonprofit’s posts on social media, supporters are amplifying your message beyond their social clique.

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3 Digital Mindsets that will Influence the Future of Your Organization

NonProfit PRO

Nonprofits increasingly rely on technology to accelerate their mission and meet the expectations of their supporters. Today’s technology encompasses elements that touch people, process, and culture.

Digital 238
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Direct mail built the conservative movement. Can influencers beat it?

M+R

Enter: influencers. Influencer campaigns are the spiritual successor to the pioneering direct mail efforts, with massive potential to help movement organizations win. In an influencer campaign, a teacher looking for lesson planning tips might decide she does need a union after all. Can influencers beat it?