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9 Tips for Creating a Social Media Advocacy Campaign

Media Cause

Amidst the constant stream of news updates, social media advocacy campaigns offer people a relevant way to make a difference on the issues they care about. Tag the campaign target—and influencers, journalists, and partner orgs. A critical piece of advocacy is reaching the target you are trying to influence. Be persistent.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

Social media is powerful because it leverages social influence – people trust information from those within their networks. This is also why campaigns that involve tagging friends and encouraging them to pass on the message are effective. One of these ways is live streaming events on social media.

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Listen First! Finding Networks and Connections in Social Media

Amy Sample Ward

Mixed Reality events – conference going on in Second Life with a live streamed video into Second Life, it expands the audience exponentially. You can only have a real impact and “control&# or influence over the public conversation about you, your organization or your programming if you are listening and engaging.

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Tagging and Communities of Practice - Reflections from KM

Beth's Blog: How Nonprofits Can Use Social Media

The tagging discussion included an action learning exercise where we shared a lot of resources about tagging as well as explored the discovery aspect of delicious. group" about tagging and social-bookmarking. What central tag to use to get an item noticed? What tags to use to describe items, who decides this?

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Ideablob says “Goodbye”

Amy Sample Ward

Little influence in development - some tools and developers have put the users first in development decisions but most do not, so the features that could help your organization may never be created. Tags: community issues challenges competitions shutdown socialmedia. If you have any questions please contact hello@ideablob.com.

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Social Media and the Performing Arts: Engagement First, Ticket Sales Second

Beth's Blog: How Nonprofits Can Use Social Media

What makes a good influencer strategy? I followed the ant trails of the San Francisco Symphony Twitter stream - they are doing a particularly good job of conversational, relationship building tweets - not "BUY TICKETS NOW!" They found some influencers who they cultivated. A big topic of discussion was influencer strategies.

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NpTech Tag Summary: Chimp Personality, Convio Open API, and More

Beth's Blog: How Nonprofits Can Use Social Media

Jason at DIA tagged it with this note: "The most universal piece of advice about using social networks for fundraising and friendraising is to start small." The NpTech Tag started as an experimental community tagging project in 2005. Many individuals tag hundreds of resources each week.

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