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Top 4 Donor Prospect Research Tips Leading to Bigger Gifts

sgEngage

To have the biggest impact on your organization, you’ve got to turn the tables and start proactively researching so you can identify the strongest prospects. Make More Accurate Gift Capacity Estimates Gift capacity is a sensitive subject. Here are three methods for fine-tuning your gift capacity estimates.

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December Stress Relief: Automation for Gift Processing

sgEngage

Fundraising requires timely and efficient processing of donations, especially in the typical end-of-year rush of gifts. This season, give your team a little December stress relief by automating and streamlining gift processing, including recurring donations and installment payments.  Enable donors to manage recurring gifts.

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Adopting Modern Payment Methods To Engage And Keep A New Generation Of Donors

Bloomerang

Traditional methods of receiving cash donations have seen a significant drop in recent years, with 70% of charities reporting a decline in cash contributions. That means they expect to have access to modern payment methods and digital wallet options like PayPal, Venmo , Apple Pay, and GooglePay.

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Mastering Major Gifts: The Ultimate Guide to Raise More

Bloomerang

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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2024 Online Fundraising Statistics for Nonprofits

Nonprofit Tech for Good

Online Fundraising Strategy 93% of nonprofits believe that a strong brand identity has a positive impact on donor engagement. DonorDirect ] 48% of donors cite email as their preferred method of hearing updates and appeals from the organization. Bonterra ] 33% of online donors give tribute gifts to family and friends.

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Let it Go: When to Move on from a Major Gift Prospect

sgEngage

Seven contact attempts over six months, via at least two contact methods. There are three major exits you can take on the “Highway of Major Gift Giving.” Exit 1: Disqualification Road, Where Prospect Churn Lives The goal of qualification is to turn your big pool of suspects into a curated list of major gift prospects.

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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

Their average individual gifts are the highest among all generations, so securing even one donation from a member of these generations is a huge win. Below is a breakdown of overall giving behaviors, some statistics about each generation’s giving, how they like to be contacted, and their preferred giving method.