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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. Direct mail fundraising can also feel more personal for donors, especially when your messaging aligns with their preferences. Top Direct Mail Fundraising FAQs What is direct mail fundraising? Let’s get started!

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Mastering Next Year’s Budget With Revenue Projections and Donor Attrition Analysis

Neon CRM

The more accurate and insightful that executive directors and finance teams can be when predicting revenue, cost, and ROI, the better equipped their organization will be to sustain and grow its mission. By anticipating some level of donor churn, your nonprofit can anticipate fundraising shortfalls and pivot accordingly.

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Top Interview Questions For Hiring a Major Gifts Officer

Allegiance Group

The MGO is a big deal because it requires a unique skill set: A love for people A genuine dedication to your cause A good storyteller (and ‘question asker’!) They like people, are dedicated and enthusiastic about your cause, are great storytellers and listeners , and have a natural gift for raising money (of course!).

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Are your online campaigns raising or losing money?

Get Fully Funded

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. Consistently factor in what you do and do not count as inputs when calculating multiple campaigns’ ROI.

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4 Communications Strategy Tips for Donor Retention

sgEngage

While acquisition is definitely a worthwhile goal, a sensible fundraising specialist will tell you that another top priority of any given fundraising project should be retaining the dedicated supporters that you already have. . Focus on impact storytelling . Tip #4: Focus on impact storytelling .

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How many fundraising emails should you send a year?

Care2

After working on over 400 nonprofit email recruitment campaigns, and helping clients plan successful recruitment strategies, I’ve realized that most nonprofits don''t send nearly enough standalone fundraising appeals. I use a basic Breakeven/ Return On Investment (ROI) calculator that I built.

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Valuable Fundraising Lessons We Learned in 2017

Connection Cafe

The challenge ahead is how to adapt and develop your fundraising practice based on the trends we can see now, and still be agile moving forwards. This is vital to any fundraiser. This year, npENGAGE contributors broke down the how and why and provided a great lens on the ways big data can help your fundraising and your mission.

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