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[ASK AN EXPERT] When Should You Hire A Development Consultant?

Bloomerang

Develop user-friendly donation landing pages and gift processing. Develop a direct mail donor acquisition program. Develop gift acceptance policies and procedures. For example, you might hire a direct mail consultant to teach you all the things you must consider and the best ways to approach and implement them.

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Thursday Thoughts | Last-minute to-do items before GivingTuesday 2022

EveryAction

If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) Get specific about how a gift today will translate to impact tomorrow—and wherever possible, quantify! Segment your audience. Don’t worry, it doesn’t need to be complicated.

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8 Tips for Managing Your Nonprofit’s Memorial Donations

Bloomerang

Memorial donations are gifts made in memory of someone who has passed away. There are a few reasons why your nonprofit may receive memorial gifts: The person who died supported your organization during their life and had a meaningful personal connection to your cause. What are memorial donations? Involve the honoree’s family.

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[ASK AN EXPERT] What Should A Donor Do When They Don’t Feel Adequately Engaged?

Bloomerang

This year they’ve sent me some expensive mailings, and a couple of appeals asking me via letter to renew my gift or consider increasing it to $7,500. I love the mission, but wonder if my gift really matters to them. Maybe my gift would make a larger impact elsewhere? I don’t know what to do.

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The Ultimate Guide to Year-End Giving for Nonprofits

Bloomerang

to submit tax-deductible gifts. Direct mail is the most popular year-end giving marketing method. Describe how donors’ gifts will enable your nonprofit to help solve the proposed issue. Show donors how their gift will impact your cause (i.e. Most nonprofits begin their year-end fundraising planning in November, but 7.7%

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Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters

The Modern Nonprofit

This includes an optimized website that’s mobile-friendly and easy to navigate, strategic use of search engine optimization (SEO) to increase visibility during times of high public interest, and an established monthly giving program to facilitate the transition from one-time to recurring donations.

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How to Develop a Successful Nonprofit Fundraising Strategy

Bloomerang

Major gifts. Your fundraising strategy should focus heavily on cultivating major gifts. Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience. Matching gift database.

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