Whole Whale

MARCH 15, 2023

“I currently send out only newsletter emails for my non-profit, but I am curious to know more. Are there different types of email marketing that I can add to my strategy?” Great question, but first, let’s explore what email marketing is and is not. What is email marketing?

email 75

email Difference Marketing Retention 75

Nonprofit Tech for Good

APRIL 14, 2021

2021 Global NGO Technology Survey & Open Data Project :: Take the Survey. 2019 Email Deliverability Benchmarks Study :: Download. 2019 Informe Global sobre Tecnología de ONG :: Descargar. The Open Data Project is based on the survey responses from the biennial Global NGO Technology Survey.

Report 342

Report Digital South Africa Marketing 342

Pamela Grow

SEPTEMBER 7, 2023

Now comes an email for a campaign specific to a need that most nonprofits might shy away from talking about. Take note of the excellent best practices on the donate page as well, including the prefilled donor information and the extreme ease of use. Joseph’s School since then, there’s no arguing they’ve been fun and expansive.

email 64

email Time Gift Mail 64

sgEngage

OCTOBER 14, 2022

blogs, videos, photos, etc… Social media platform insights can offer a lot of this information but doing an informal survey or poll can also work to learn more about your audiences. Just as purpose will be embedded in your communications, essential targeting information can also be embedded when using personas as a tool.

Communication 72

Communication email Marketing Museum 72

sgEngage

JANUARY 5, 2022

While the examples are outdated, most of the information in that post is still relevant. Today’s post shares data from an organization that has seen some awesome results after following some of the best practices for their email sign-up thank you page. That’s akin to how your brand-new email subscribers feel.

email 78

email Blackbaud Data Survey 78

Nonprofit Tech for Good

OCTOBER 22, 2020

They are not places where individuals go first to seek out information about a cause or to make a donation. Common ways of doing this are through online petitions, surveys relating to your cause, product or item distribution, or a whitepaper or e-book “call to action.” 5) Engage new donors into an online stewardship email series.

Social Media 353

Social Media Donor Media Social 353

Achieve

MARCH 16, 2022

In particular, post-event surveys have become a powerful tool to continue engaging attendees after virtual events , collect valuable event data, and brainstorm strategies for improvement. If you’re searching for simple strategies to greatly improve virtual event success, post-event surveys are a strong place to start.

Survey 59

Survey Virtual Tips Associations 59

Candid

FEBRUARY 27, 2024

Here, we share recommendations on effective feedback practices, based on research we carried out with the Irritants for Change , a group of feedback experts and nonprofit rating and information-sharing platforms. To collect a representative sample, we recommend administering surveys using multiple methods—in person, via text, by email, etc.—and

Rate 128

Rate Survey Nonprofit Sample 128

NetWits

JANUARY 27, 2011

I just got an email from Holly Ross, the Executive Director of the Non-profit Technology Network – better known as NTEN. You received the same email if, like me, you’re subscribed to the NTEN newsletter (hint hint). What’s the Nonprofit Social Networking Survey? First, go take this years survey.

Social Network 200

Social Network Survey Profit Network 200

Candid

SEPTEMBER 26, 2023

Its compelling aim promises to empower nonprofits to share vital information about their organizations, one time, on their Candid profile, where it can be accessed and re-used by all to reduce the inefficiency and reporting burdens faced when applying for funding.

Demographics 106

Demographics Course Data Survey 106

Nonprofit Tech for Good

DECEMBER 21, 2020

Make sure that the link is clearly visible in the email, so they know exactly where you expect them to click. It’s estimated that people will send and receive around 126 emails per day , so you need to make sure that members know exactly what you want them to do. If possible, you want to try to pre-fill as much information as possible.

Associations 286

Associations Tips Social Media Structure 286

Saleforce Nonprofit

MARCH 30, 2022

In the trends report, 85% of those surveyed said staff retention will continue to be or increasingly become a challenge. In a 2021 survey by NonprofitHR , more than a third of those surveyed (35%) said they left their jobs due to dissatisfaction or disengagement with the current organization or culture.

Survey 59

Survey Trend Change North America 59

Nonprofit Tech for Good

APRIL 13, 2020

You don’t have to learn a new digital tool or have a large, established audience of already-informed donors to take advantage of Facebook’s fundraising benefits and donor data deposited in your donor CRM. If you’re sending individual emails to your donors, don’t stop. 1) Facebook Fundraising. 2)Apple Pay.

Integration 363

Integration Alexa Paypal Virtual 363

Pamela Grow

JANUARY 18, 2021

Sarah writes: Our organization is overdue for creating a welcome email to send after someone joins our mailing list. Right now it’s just the standard message that comes with our email service provider (ConstantContact). Welcome emails have a 91.43% open rate. Welcome emails can create an 86% lift in unique open rate.

email 78

email Lesson Rate Policy 78

Nonprofit Tech for Good

OCTOBER 27, 2019

Our partnership model is simple and innovative: in exchange for promoting the 2020 Global Trends in Giving Survey to donors and supporters of nonprofit organizations in your country from March 1 through May 31, 2020 , our partners receive the anonymized survey data for their country or cause. Benefits of Partnership.

Global 205

Global Trend South Africa Report 205

CauseVox

MARCH 1, 2024

Research The first step is finding as much information as you can from your existing analytics. Email marketing analytics: help us track open rate, click-through, and donation conversions. So, start by picking a few meaningful data points for your organization, let’s say: social media and email marketing analytics.

Audience 82

Audience Donor Survey Demographics 82

NetWits

JANUARY 31, 2011

Did you know that acknowledgement or “thank you” emails have the highest open rate of any email communication type. That’s right – better than your fancy newsletter and much better than your unsolicited eBlast (though people tend to make some very simple and correctable mistakes in those types of emails also).

email 220

email Template Poll Social Media 220

Nonprofit Tech for Good

FEBRUARY 1, 2022

At the core of the project is the Global NGO Technology Survey and the data below is based on the survey responses of 1,160 nonprofits worldwide that use social media. To access the complete data, please take the Global NGO Technology Survey and then visit the Open Data Project Hub. 73% use Instagram – up from 42% in 2019).

Social Media 335

Social Media Stats Data Media 335

Whole Whale

AUGUST 19, 2021

This pressure leads many to want to see if there are new tactics or shortcuts that can be taken like buying/renting an email list. Full disclosure, I have purchased and used email lists in the distant past and have NEVER seen any ROI from the tactic. Hopefully, this article will map out the pros and cons of email list purchasing.

email 96

email Spam Linkedin Relationship 96

Socialbrite

DECEMBER 13, 2019

Five tips on how to up your email marketing game in the year ahead. W hether you’re a nonprofit, a social enterprise or a small business, beginning an email campaign can be a daunting affair. This is especially true for organizations new to email marketing. What would my constituents want from an email newsletter?

email 52

email Guide Newsletter Rate 52

EveryAction

JUNE 22, 2016

Yesterday, EveryAction hosted a webinar to discuss insights from our 2016 Email Deliverability Study. Here are some great, thoughtful questions that we received and Brett's email wisdom. " Do some queries and present the information. So, try some sends where you just email the active folks. What is SPF and DKIM?".

email 101

email Question Spam Test 101

Nonprofit Tech for Good

MAY 31, 2020

We surveyed over 700 nonprofits to find out what advice they’d give themselves and others about fundraising in the new normal. Like you, many of your constituents are also working from home, using their personal cell phones and email addresses. Many of the nonprofits we surveyed did that with great success.

Survey 337

Survey Virtual Nonprofit Sponsor 337

Nonprofit Tech for Good

SEPTEMBER 15, 2019

The data reveals how organizations use web and email communications, online fundraising, social media, productivity software, and emerging technology. 5,721 organizations from 160 countries participated in the survey and the report is available in English, French, Portuguese, and Spanish. Australia and New Zealand.

NGO 277

NGO Global Report Technology 277

sgEngage

JANUARY 30, 2024

According to BWF’s AI for nonprofits guide , the process of using these predictive AI fundraising tools looks like this: Your nonprofit gathers data using sources like your online donation form, donor feedback surveys, and website analytics. You can use this information to identify trends and patterns in donor sentiment.

Tools 84

Tools Donor Fundraising Survey 84

Nonprofit Tech for Good

JULY 30, 2023

In the digital age, where information travels rapidly and online interactions shape public perception, nonprofits that prioritize their online presence build trust, attract support, and foster long-term engagement. 6) Improved Email Response Rates: Nonprofits using storytelling in their email campaigns experience better response rates.

Storytelling 239

Storytelling Action Roles Hunger 239

Nonprofit Tech for Good

MAY 8, 2023

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. You can use outbound text messages to inform donors about upcoming fundraising events and campaigns.

Lesson 293

Lesson Marketing Amazon Adopt 293

Nonprofit Tech for Good

NOVEMBER 9, 2020

With average email open rates at 20% for nonprofits , many organizations struggle to grab the attention of supporters, volunteers, and donors. Today, statistics show that one in five consumers has more than 1,000 unread emails in their personal inbox. Maybe there’s an intimacy to text messaging that email lacks.

Communication 300

Communication Donation Tech Tools 300

Media Cause

APRIL 15, 2024

A few questions to consider include: How do we organize information about our donors, volunteers, members, and constituents? Where is that information stored? Is the information in a platform, database, or, worse, a spreadsheet? Do we have one place that serves as our ‘source of truth’ for our constituent’s information?

Build 59

Build Map Platform Integration 59

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 7, 2016

The Building Movement Project is conducting a national survey on Nonprofits, Leadership and Race. Open to anyone working in the nonprofit sector, this confidential survey will ask you questions about your own experiences and your perspectives on diversity in the sector. The survey should take about 20 minutes to fill out: bit.ly/BMPRaceSurvey.

Survey 50

Survey Leadership Nonprofit Gift 50

Nonprofit Tech for Good

APRIL 3, 2022

Be Informed. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. 7. Help maintain membership hygiene by ensuring donor records are accurate, spelled correctly, and that bouncing emails are cleaned, etc. Is the donor renewal rate low? your neighbors.

Fundraising 350

Fundraising Mail Law Donation 350

NetWits

DECEMBER 2, 2010

In today’s modern email marketing environments, lots of focus is placed on design and content – which we can all agree are very important aspects of any email campaign. However, there is one component of soliciting your donors which should be considered for any and every communication you generate via email.

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email Marketing Mail Metrics 149

Neon CRM

MAY 10, 2023

DON’T Buy Lists DO Hold Informational Events Being able to buy a list of engaged donors is pretty much the nonprofit equivalent of magic beans. Many nonprofits approach informational events in a sort of one-sided way. For example, when you receive a new donation, you could send out an automatic thank-you email.

Practice 52

Practice Data Newsletter Survey 52

Get Fully Funded

APRIL 4, 2024

Generic communications like mass emails sent to everyone in your organization’s donor database do little to form meaningful connections. Instead, show supporters that you care about them as individuals by adding these strategies to your email marketing approach: Create donor segments. Foster face-to-face connections when possible.

Donation 110

Donation Strategy Nonprofit Gift 110

Nonprofit Tech for Good

DECEMBER 13, 2021

Here’s the good news: with preparation and a pulse on the right data and information, it is possible to get a handle on the task and get a big picture of your organization’s needs. An effective project charter will include the following information: What is the purpose of the project? Who are your key stakeholders and decision-makers?

Websites 305

Websites Analytics Project Proposal 305

Achieve

DECEMBER 8, 2023

Your performing arts program can leverage an alumni database in multiple ways, including to: Maintain up-to-date contact information for each of your alumni. Analyze alumni donors’ giving and engagement patterns to inform your fundraising strategy. Email marketing. Have there been any recent changes to your contact information?

Arts 52

Arts Create Fundraising Tips 52

OneCause

AUGUST 2, 2023

This approach would allow you to send targeted messages — such as an early announcement email to past team captains that invites them to register and reclaim their teams for your current campaign. TIP: Learn more best practices for creating effective peer-to-peer fundraising emails. You can collect more information later.

Tips 97

Tips Registration Campaign Template 97

Nonprofits Source

APRIL 15, 2024

Outbound campaigns can include email promotions, digital ads, and printed collateral that you might hang up at local businesses related to walk/bike/ride events (like athletic shoe stores or bike shops). For major donors, start with a phone call and then send out an official email or printed invitation with the registration information.

Marketing 52

Marketing Fundraising Tips Registration 52