Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Of those, 93% use an email marketing service, such as MailChimp or ConstantContact, to send their email newsletters.

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NonProfit PRO

AUGUST 22, 2023

In the ever-evolving digital landscape, online fundraising has become a powerful tool for nonprofits and charitable organizations to raise funds, connect with donors, and make a significant impact. Here are some tips and strategies for engaging donors in the digital age, and how to maximize online fundraising success.

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Digital Donor Tips Online 223

Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. There’s a lot to learn from them about text marketing. Want to learn more about effective text message marketing? The sky’s the limit!

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NonProfit PRO

JANUARY 27, 2023

Download the Definitive Donor Retention White Paper which addresses the critical role that a donor retention program plays in helping you to meet your fundraising goals, and provides proven strategies to increase donor retention and elevate giving for your nonprofit organization, as well as insights and guidance on ow to create and maintain a sustainable (..)

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NonProfit PRO

JANUARY 4, 2023

Today's donors are savvy, skeptical and well-informed. One way to do it is to go old school with word-of-mouth and align it with your fundraising. As a result, they know when someone is trying to sell them something — including donating. So how do you motivate people to support your cause in a world of mass messaging?

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Nonprofit Tech for Good

JUNE 1, 2023

This is the tenth post in a blog and webinar series called 101 Digital Marketing & Fundraising Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts.

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Nonprofits Source

APRIL 15, 2024

However, if no one knows that your event is taking place, you won’t be able to achieve a high turnout or meet your fundraising goals. This is why a strong marketing strategy is essential. To successfully amp up support for your -thon event, try these marketing strategies: Outbound campaigns. Peer-to-peer engagement.

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Nonprofit Tech for Good

MAY 6, 2022

Our Certificate in Social Media Marketing & Fundraising covers the fundamentals of launching and maintaining a social media marketing and fundraising strategy for your nonprofit. Participants will learn how to use Facebook, Instagram, LinkedIn, and Twitter to engage and inspire supporters and donors.

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Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Your potential donors. They’re out there by the hundreds, maybe by the thousands.

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NonProfit PRO

JULY 1, 2021

Multichannel marketing is all about choice. It is important for the simple reason that you must be where your donors are to engage with them. Smaller nonprofit organizations often rely too heavily on one channel for their fundraising efforts — in most cases, email. It is not hard to guess why. Email is quick, easy and cheap.

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NonProfit PRO

JUNE 13, 2022

When creating your nonprofit fundraising and donations strategy, email marketing should be on the top of the list of channels to use to support your efforts. However, 70% of nonprofits do not have an email marketing strategy, despite 26% of online donors saying email marketing is what inspires them to give.

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email Marketing Donation Strategy 301

NonProfit PRO

MARCH 7, 2024

When connecting with your audience, remember millennials and Gen Zers make up most of the population. Gamifying outreach can engage them.

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Marketing Fundraising Audience Nonprofit 226

sgEngage

JANUARY 30, 2024

Artificial Intelligence (AI) fundraising may seem like no more than the newest philanthropy buzzword. If your nonprofit is ready to dive deeper into the world of AI fundraising to boost donor engagement with your mission, this is the place to start! In reality, many nonprofits like St.

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Tools Donor Fundraising Survey 84

NonProfit PRO

JANUARY 20, 2023

Start your new year off right with this essential resource for 2023 success!

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Retention Donor Program Data 222

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. The end of the year is a critical time for nonprofit fundraising.

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Nonprofit Tech for Good

FEBRUARY 8, 2022

Each year Nonprofit Tech for Good features a new set of niche online fundraising tools that are timely and relevant for the year to come. From accepting stock donations online to using TikTok for fundraising, these tools represent current trends in fundraising that will continue to mature throughout 2022. Tapkat :: tapkat.org.

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Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. While ChatGPT may be all the buzz, have you considered how it and other artificial intelligence tools could enhance your fundraising efforts ?

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Tools Fundraising Analytics Analysis 361

Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. Whether with an email or a text message (or even a phone call!),

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NonProfit PRO

SEPTEMBER 7, 2023

Events can serve a valuable role in your organization for marketing and PR purposes. They can also be a great donor-acquisition tool and a powerful cultivation touch point for a major donor. But the role of events is significantly out of alignment in many organizations.

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Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. The landscape of nonprofit fundraising has changed dramatically in 2024. Individual giving has seen a steep decline, with donors becoming more selective about the causes they support.

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Social Media Organization Media Fundraising 256

Nonprofit Tech for Good

MAY 13, 2022

How much time do you spend thinking about where your donors are coming from ? It is super important to understand where your donors are coming from and how you could be acquiring more! How to keep growing your donor acquisition. While acquiring (and keeping) new donors can often feel like a game of chance, it really shouldn’t.

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Nonprofit Tech for Good

JUNE 4, 2022

Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. That brings us to the state of nonprofit fundraising today. For a clearer picture of the sector, let’s look at some of the best nonprofit fundraising methods out there — encompassing a range of old and new methods.

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Nonprofit Tech for Good

JANUARY 2, 2024

Fundraising on social media is not easy. With millions of nonprofits worldwide asking for donations on social media, donors are increasingly tuning out fundraising asks. Topics include: How to effectively promote fundraising campaigns on social media (one-time giving, monthly giving, tribute giving, etc.)

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Social Media Media Fundraising Social 158

NonProfit PRO

AUGUST 15, 2022

Is your organization overwhelmed by the need to implement a comprehensive digital fundraising strategy? In the Cycle of the Digital Donor Playbook, you’ll learn digital marketing and fundraising tactics, channels to execute online donor acquisition and engagement strategies, and best practices.

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NonProfit PRO

JUNE 20, 2023

Joshua Meyer, vice president of marketing at Bloomerang, will be presenting “Leveraging Technology to Improve Donor Rates” at this year’s inaugural BridgeTECH. We spoke to Meyer to get a sneak peek at his presentation.

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Nonprofit Tech for Good

AUGUST 13, 2020

This is the first of three webinars in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. Packed with practical advice and customized for small nonprofits on a limited budget, this webinar will stress the importance of professional website design and strategic email marketing and fundraising.

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Nonprofit Tech for Good

JUNE 6, 2020

7,008 survey respondents from 81 countries indicated in the survey that they had donated in response to the COVID-19 pandemic and some characteristics of these donors are listed below. It’s worth noting that 68% of the COVID-19 donors were female, 31% male. of COVID-19 donors are enrolled in a recurring giving program.

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Stats Donor India Survey 355

Bloomerang

JUNE 26, 2023

At the end of 2022, we asked 1,000+ nonprofit professionals what worked well in 2022, what they believed would work well in 2023, and their general outlook on the current fundraising climate. Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission.

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email Campaign Marketing Fundraising 77

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually.

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Nonprofit Tech for Good

FEBRUARY 18, 2020

Packed with practical advice and customized for small nonprofits on a limited budget, this webinar will stress the importance of professional website design and strategic email marketing and fundraising. How to launch and maintain an email marketing strategy that consistently engages donors and supporters. •

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United Kingdom email Websites Practice 364

Nonprofit Tech for Good

DECEMBER 7, 2021

This is the first of three webinars in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. Those who register for all three webinars will earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good. Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good.

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Practice email Websites Marketing 205

Bloomerang

AUGUST 2, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Mastering relevant content marketing. Master relevant content marketing. Check out what to listen for in donor onboarding from the Agitator-Donor Voice blog.

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Nonprofit Tech for Good

APRIL 18, 2022

Two years of pandemic fundraising have made online fundraising mainstream for most nonprofits. Online fundraising makes it simpler for your donors to give and easier for them to make recurring donations to support your mission. if you receive ongoing, repeated, or substantial donations from donors in a state. .

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Law Online Registration Fundraising 349

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

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Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising.

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Digital Marketing Donor Channel 75

Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. However, marketing for nonprofits can come with its difficulties.

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Marketing Guide Nonprofit Channel 52

Nonprofits Source

NOVEMBER 17, 2023

Nonprofits are always looking for new and innovative ways to fundraise. While it’s important to keep fundraising fresh and exciting for your supporters, it’s also crucial to remind them what you’re actually raising money for. Marketing your mission should remain a top priority in your fundraising efforts. Discount cards.

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