Nonprofit Tech for Good

JANUARY 2, 2022

Cause awareness and giving days are powerful themes upon which to launch online fundraising and social media awareness campaigns. 14: World Blood Donor Day — #WorldBloodDonorDay. 14: World Blood Donor Day — #WorldBloodDonorDay. 17: Martin Luther King, Jr. Day of Service — #MLKDay. 26: Gay Pride Day — #Pride21.

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Awareness Calendar Causes Giving 357

Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. The landscape of nonprofit fundraising has changed dramatically in 2024. Individual giving has seen a steep decline, with donors becoming more selective about the causes they support.

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Social Media Organization Media Fundraising 247

Nonprofits Source

APRIL 15, 2024

However, if no one knows that your event is taking place, you won’t be able to achieve a high turnout or meet your fundraising goals. This is why a strong marketing strategy is essential. To successfully amp up support for your -thon event, try these marketing strategies: Outbound campaigns. Social media.

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Marketing Fundraising Tips Registration 52

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. While ChatGPT may be all the buzz, have you considered how it and other artificial intelligence tools could enhance your fundraising efforts ?

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Tools Fundraising Analytics Analysis 361

Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. After all, there is nothing more disappointing than contributing hard-earned money to what looks like a good cause, and then having absolutely no idea whether it made any difference.

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Impact Donation Donor Social Media 334

Nonprofit Tech for Good

JANUARY 1, 2021

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising and social media awareness campaigns. 14: World Blood Donor Day — #WorldBloodDonorDay. 14: World Blood Donor Day — #WorldBloodDonorDay. 17: World Religion Day — #WorldReligionDay. 18: Martin Luther King, Jr.

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Awareness Calendar Causes Giving 364

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Your potential donors. They are certain to be compelled by your cause.

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Application Marketing Nonprofit Evaluation 267

Qgiv

OCTOBER 9, 2023

While your individual donors fund most of your donations, it’s best to also look for other sources of revenue. Cause marketing is a great way to build a relationship with a business to make your fundraising more sustainable. What is cause marketing? What is cause marketing?

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Causes Marketing Impact Guide 52

Nonprofit Tech for Good

JANUARY 20, 2023

By Jessica Fox , Content Manager at Eventgroove – a one-stop platform for virtual, hybrid, and in-person events that offers event management, online fundraising, ticketing, and online storefronts for print and digital merchandise. As a fundraiser, you’re up against some tough odds. If it doesn’t, do something else.”

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Fundraising Nonprofit Ideas Virtual 347

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. The end of the year is a critical time for nonprofit fundraising.

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Practice Fundraising Guide Channel 240

Nonprofit Tech for Good

JANUARY 31, 2021

Each year Nonprofit Tech for Good features a new set of online fundraising tools that are timely and relevant for the year to come. This year’s tools tap into fundraising trends that have emerged as a result of the COVID-19 pandemic, from t-shirt fundraising for virtual events to contactless in-person giving. Omaze :: omaze.com.

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Tools United States Online Fundraising 321

Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Those aboard the online fundraising train tend to not look back. That’s because a digital strategy can truly transform every aspect of your organization’s work – from marketing to events.

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Ideas Online Fundraising Social Media 354

Nonprofits Source

NOVEMBER 17, 2023

Nonprofits are always looking for new and innovative ways to fundraise. While it’s important to keep fundraising fresh and exciting for your supporters, it’s also crucial to remind them what you’re actually raising money for. Marketing your mission should remain a top priority in your fundraising efforts. Discount cards.

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Product Marketing Tips Fundraising 52

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Online Fundraising Best Practices for Nonprofits. A pioneer of crowdfunding and online fundraising, GlobalGiving.org is a site to study and learn from.

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Practice Online Fundraising Nonprofit 339

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

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Audience Donor Survey Demographics 82

Nonprofit Tech for Good

NOVEMBER 21, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday ? What if you could convert those one-time donors into engaged supporters that give again?

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Donor Giving Template email 328

Nonprofit Tech for Good

MARCH 11, 2022

The fundraising pendulum is swinging back to “in person,” but that doesn’t mean you should ease up your online efforts, particularly peer-to-peer fundraising. Here’s why: It boosts the donations of almost any fundraising campaign, helping you to reach your goals. What is Peer-to-Peer Fundraising?

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Fundraising Cancer Raise Nonprofit 314

Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. However, marketing for nonprofits can come with its difficulties.

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Marketing Guide Nonprofit Channel 52

Nonprofit Tech for Good

JUNE 22, 2021

By Korrin Bishop , writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Reviewing their activity wall of donations to personally thank donors. Finding new opportunities to build donor relationships.

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Action Fundraising Nonprofit Gift 292

The Fundraising Authority

MARCH 28, 2021

Storytelling is one of the most challenging aspects of donor cultivation. This is especially true when engaging prospective donors who are new to your cause. While some of your volunteers may have never made a monetary gift to your organization, they certainly already understand your mission and the cause you serve.

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Volunteer Donor Storytelling Linkedin 189

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually.

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Fundraising Mail Law Donation 344

Greater Giving

SEPTEMBER 19, 2023

One tried-and-true method that has stood the test of time is the brick fundraiser. When it comes to fundraising, innovation and creativity are key to capturing the attention and support of your community. Spreading the Word: Marketing Your Brick Fundraiser Effective marketing is crucial to the success of any fundraiser.

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Causes Build Fundraising Method 52

OneCause

MARCH 14, 2023

As those in the nonprofit world realize, few things are as effective—or as time consuming—as fundraising events. These events bring in big time donations, and can have a huge impact on furthering the organization’s cause. With this in mind, how should your nonprofit go about effectively marketing your next fundraiser?

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Marketing Guide Fundraising Nonprofit 52

EveryAction

JANUARY 25, 2023

Whether you’re a large nonprofit looking for different ways to amplify your mission or a small team trying to stretch your marketing dollars, it makes sense to first seek out free advertising for nonprofit organizations. Track your nonprofit marketing efforts using complimentary analytics. Run multiple campaigns concurrently.

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Volunteer Free Donor Grant 209

Double the Donation

FEBRUARY 14, 2024

As a nonprofit professional, you likely already understand the importance of marketing in making your cause known. From attracting donors and sponsors to promoting your services to your target audience, marketing is a key strategy for successful nonprofits. Your nonprofit’s fundraising events are no different.

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Marketing Ideas Charity Sponsor 52

Nonprofits Source

JULY 25, 2023

You need a strong marketing strategy to make your next fundraiser a success. After all, your valuable donors can’t register for your event or participate in your upcoming campaign if they don’t know it’s happening! But, what if the key to success was already in your donor base? This doesn’t have to be a daunting task.

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Marketing Tips Fundraising Contest 52

Media Cause

OCTOBER 11, 2023

Nonprofit organizations use social media to raise awareness and gain donors. However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. Below, we explain how to leverage the untapped potential of TikTok for nonprofit marketing.

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Marketing Fundraising Social Media Video 59

Pamela Grow

FEBRUARY 27, 2024

Building relationships with donors, volunteers, and advocates ensures that you have a reliable source of support to power your mission year after year. This means that there are more opportunities to tell your nonprofit’s story , spread awareness of your cause, and connect with donors around the world. Segment your audience.

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Digital Marketing Create Social Media 59

Saleforce Nonprofit

SEPTEMBER 17, 2021

Many organizations look to the end-of-year fundraising season as an opportunity to meet their annual goals. Let’s explore how we can lean into these concepts in the context of fundraising communications at scale, and online. For example, knowing if your donor is also a survivor might change your message to them. Consideration.

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Build Donor Fundraising Digital 116

Qgiv

FEBRUARY 20, 2024

AI for nonprofits can be a real game changer in the fundraising landscape. From navigating donor data to finding the most effective ways to communicate, AI for fundraising can be applied to many aspects of your organization to help lift some of the burden of changing the world. How do you use AI for fundraising?

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Fundraising Nonprofit Analysis Donor 97

Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Top Direct Mail Fundraising FAQs What is direct mail fundraising? Let’s get started! Contact Us!

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Mail Fundraising Nonprofit Channel 52

CauseVox

SEPTEMBER 13, 2023

The Challenge Post-pandemic fatigue and economic uncertainty have caused a 10.5% Coupled with a saturated market, traditional approaches just aren’t cutting it anymore. The era of easy fundraising is over — it’s time to change the game, and we’ve got the Year-End and GivingTuesday playbook you need!

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Fundraising Template Calendar Consultant 98

Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. So what are some examples of successful nonprofit marketing campaigns? So what are some examples of successful nonprofit marketing campaigns? ’s message.

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Examples Campaign Marketing Cancer 100

Bloomerang

DECEMBER 19, 2023

All donors are not created equally. Some donors can cost a great deal to acquire, and then only make one gift before lapsing. As fundraisers, we have a responsibility to raise money efficiently, investing our time and resources prudently. In fundraising, you want the people who can give the largest gifts possible to make them.

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Donor Gift Student Demographics 79

Allegiance Group

APRIL 23, 2024

As fundraisers, it’s easy to let the election also dominate your fundraising efforts—often in a negative way. Seeing a dip in donors? Instead, as you plan out your fundraising campaigns for the weeks and months ahead, now is the perfect time to get back to the basics. Miss your goal this quarter? Blame election giving.

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Strategy Fundraising Policy Hype 52

The NonProfit Times

MAY 8, 2024

Fundraising firm RKD Group in Dallas, Texas made its second acquisition in as many weeks. This time the asset is MDM Fundraising, a Christian fundraising and marketing agency specialized in serving rescue missions and ministries. The firm was formerly known as Milwaukee Direct Marketing.

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Group Fundraising Dallas Massachusetts 52

Qgiv

FEBRUARY 26, 2024

As we spring further into a new year, it’s time for your fundraising efforts to pick up speed! Spring fundraisers are a great way to bring your community together while gaining support for your cause. Here’s a list of spring fundraising ideas to help you celebrate the season with your supporters: Spring fundraising ideas 1.

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Ideas Fundraising Celebrate Hosting 95