NonProfit PRO

AUGUST 15, 2022

Is your organization overwhelmed by the need to implement a comprehensive digital fundraising strategy? In the Cycle of the Digital Donor Playbook, you’ll learn digital marketing and fundraising tactics, channels to execute online donor acquisition and engagement strategies, and best practices.

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Digital Donor Build Community 236

Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. Whether with an email or a text message (or even a phone call!),

Impact 334

Impact Donation Donor Social Media 334

Nonprofits Source

APRIL 15, 2024

However, if no one knows that your event is taking place, you won’t be able to achieve a high turnout or meet your fundraising goals. This is why a strong marketing strategy is essential. To successfully amp up support for your -thon event, try these marketing strategies: Outbound campaigns. Peer-to-peer engagement.

Marketing 52

Marketing Fundraising Tips Registration 52

Bloomerang

JUNE 26, 2023

At the end of 2022, we asked 1,000+ nonprofit professionals what worked well in 2022, what they believed would work well in 2023, and their general outlook on the current fundraising climate. Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission.

email 78

email Campaign Marketing Fundraising 78

Achieve

MARCH 17, 2023

Your nonprofit needs a reliable way to reach donors, especially when fundraising deadlines are tight and you need support fast. This is where a multichannel marketing strategy can help. This is where a multichannel marketing strategy can help. However, you don’t just want donors to read your messages.

Channel 52

Channel Donor Demographics Social Media 52

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. While ChatGPT may be all the buzz, have you considered how it and other artificial intelligence tools could enhance your fundraising efforts ?

Tools 361

Tools Fundraising Analytics Analysis 361

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising.

Digital 75

Digital Marketing Donor Channel 75

Nonprofit Tech for Good

MAY 13, 2022

How much time do you spend thinking about where your donors are coming from ? It is super important to understand where your donors are coming from and how you could be acquiring more! How to keep growing your donor acquisition. While acquiring (and keeping) new donors can often feel like a game of chance, it really shouldn’t.

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Donor Track Campaign Facebook 285

Nonprofit Tech for Good

FEBRUARY 28, 2021

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. It’s no secret that corporate donors are invaluable partners for nonprofits. Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships.

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Social Media Hunger Donor Media 300

Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. However, marketing for nonprofits can come with its difficulties.

Marketing 52

Marketing Guide Nonprofit Channel 52

EveryAction

JULY 3, 2023

This week, our friends at Cornershop Creative are dropping in to talk about the best ways for nonprofits of all sizes to improve their website performance, increase user engagement, and ultimately boost digital fundraising. Which strategies have worked well to keep donors engaged with your mission? Virtual fundraising is here to stay.

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Virtual Site Support Fundraising 190

Nonprofit Tech for Good

APRIL 18, 2022

Two years of pandemic fundraising have made online fundraising mainstream for most nonprofits. Online fundraising makes it simpler for your donors to give and easier for them to make recurring donations to support your mission. if you receive ongoing, repeated, or substantial donations from donors in a state. .

Law 344

Law Online Registration Fundraising 344

Top Nonprofits

MARCH 4, 2021

From targeted ads on social media to emails from websites they bought one thing from years ago, how can you ensure that your nonprofit’s online marketing efforts shine through the noise? A tried and true method of increasing marketing efforts is to use a multi-channel approach. Why Your Nonprofit Website Plays a Critical Role.

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Channel Websites Tips Fundraising 72

Nonprofit Tech for Good

FEBRUARY 12, 2021

By Kelly Pullin , Marketing Manager at RoundUp App – the nation’s largest tool for rounded up donations, giving nonprofits across the country a new stream of recurring giving. Every year it becomes more and more crucial for nonprofits to invest in online fundraising programs. How does RoundUp App work? Create a unique game-plan.

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Effective Fundraising Nonprofit Channel 278

Saleforce Nonprofit

APRIL 6, 2022

Fundraising teams at the eye of the pandemic storm have experienced an eye-watering pace of change the past two years. Major donor and corporate engagements turned virtual overnight. Community fundraising and events were abruptly redirected online. Fundraising Requirements and Donor Needs: Revolution or Evolution.

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Change Marketing Fundraising Stream 75

OneCause

MARCH 14, 2023

As those in the nonprofit world realize, few things are as effective—or as time consuming—as fundraising events. It’s important to have an effective event fundraising marketing plan to save time and execute flawless fundraisers. What should my team consider when developing an event fundraising marketing plan?

Marketing 52

Marketing Guide Fundraising Nonprofit 52

Charity Village

NOVEMBER 17, 2022

Summary: Email marketing is an important communication channel for nonprofits. Whether you’re sending newsletters or fundraising appeals, you can personalize your messages and connect with donors via emails better than you can with traditional advertising. Original Broadcast Date: November 17, 2022. Join Bryna […].

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email Marketing Broadcast Summary 108

Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. They also have a responsibility to their donors to spend their resources wisely – especially when it comes to things like marketing and communications that often get put on the back burner.

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Metrics Digital Marketing Retention 310

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually.

Fundraising 344

Fundraising Mail Law Donation 344

Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. All this fundraising definitely involves sending appeals to your donor base. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. In fact, you shouldn’t! .

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Mail Channel Strategy Fundraising 62

Pamela Grow

FEBRUARY 27, 2024

Building relationships with donors, volunteers, and advocates ensures that you have a reliable source of support to power your mission year after year. This means that there are more opportunities to tell your nonprofit’s story , spread awareness of your cause, and connect with donors around the world. Are they a first-time donor?

Digital 59

Digital Marketing Create Social Media 59

Bloomerang

AUGUST 2, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Mastering relevant content marketing. Master relevant content marketing. Check out what to listen for in donor onboarding from the Agitator-Donor Voice blog.

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Content Marketing Strategy Fundraising 126

Bloomerang

MARCH 26, 2024

When you’re a busy fundraising professional, it might seem like you’re jumping from one campaign to the next. However, I encourage you to take some time to analyze your online fundraising campaigns to optimize your overall fundraising results. It seems often easiest to “rinse and repeat” last year’s campaigns. Access your data.

Campaign 84

Campaign Tips Online Fundraising 84

Nonprofits Source

JUNE 22, 2023

In recent years, a new type of online fundraising has emerged: donations of high-value noncash assets like stock and cryptocurrency. These types of donations allow donors to give in greater amounts while earning more tax benefits, but many supporters don’t even know they have the option to donate them.

Marketing 52

Marketing Donor Tips Giving 52

Allegiance Group

FEBRUARY 2, 2024

In 2022, nonprofits of every size allocated roughly one-third of all spending to search ads—as a result, these organizations saw the highest return on ad spend (ROAS) of any channel. Similarly, email marketing offers very high returns, enabling organizations to earn an average of $40 for every $1 spent. Let’s get started! Contact Us!

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Digital Marketing Channel Nonprofit 52

Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing?

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Channel Marketing Donation Giving 52

Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Top Direct Mail Fundraising FAQs What is direct mail fundraising? Let’s get started!

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Mail Fundraising Nonprofit Channel 52

fusionSpan

OCTOBER 16, 2023

Using Salesforce for Donor Management Salesforce donor management provides a fundraising solution that helps nonprofit organizations continue to grow and track data about their donors. Is Salesforce used for fundraising? Understand top-performing campaigns Use Salesforce data to smash your fundraising goals.

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Management Donor Fundraising Track 59

Neon CRM

NOVEMBER 2, 2023

Looking for digital donor acquisition ideas? Finding new donors online is an important goal for most nonprofits—but where do you start? In this article, you’ll uncover 23 different ways to acquire new online donors. Here are a few ideas you can use to grow your list of email subscribers and turn them into donors.

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Digital Ideas Business Donor 52

Nonprofit Tech for Good

MAY 1, 2022

Presented by: Sharon Cody , Nonprofit Market Manager at Labyrinth, Inc. Your website and social media channels are remarkable tools that provide boundless opportunities to reach new donors to fuel your mission. But along with wider support, online fundraising brings increased fundraising registration and reporting requirements.

Build 172

Build Free Online Fundraising 172

Allegiance Group

MARCH 18, 2024

As you meticulously craft the blueprints for your fundraising and marketing endeavors this year, it’s akin to embarking on a grand architectural project. In the ever-evolving landscape of digital channels, navigating the labyrinth of metrics can feel like traversing a maze without a map. But “online” isn’t just one place.

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Measure Fundraising Analytics Channel 52

Nonprofits Source

MAY 6, 2024

Data is everywhere today—in our fundraising, marketing, and communication strategies, discussed in the industry publications we read, and requested in grant applications. When it comes to direct impact, few things are as important for your organization as its donor relationships. Learn donor preferences to tailor your messages.

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Foundation Data Donor Strategy 52

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

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Fund Donor Strategy Search 52

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Online Fundraising Best Practices for Nonprofits. A pioneer of crowdfunding and online fundraising, GlobalGiving.org is a site to study and learn from.

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Practice Online Fundraising Nonprofit 339

sgEngage

MARCH 22, 2022

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Ensure communication is a two-way street

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Retention Communication Donor Strategy 94

CauseVox

FEBRUARY 15, 2023

Are your fundraising and marketing strategies married up and hitched at the hip? In the most successful nonprofits, the marketing and fundraising efforts work hand-in-hand because leadership understands that marketing is vital to growing and retaining donors and donations.

Digital 79

Digital Marketing Social Media Evaluation 79

Media Cause

OCTOBER 11, 2023

Nonprofit organizations use social media to raise awareness and gain donors. However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. Below, we explain how to leverage the untapped potential of TikTok for nonprofit marketing.

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Marketing Fundraising Social Media Video 59