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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Characteristics of Plain Language.

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

The end of the year is a critical time for nonprofit fundraising. According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. One-time and non-donors might receive compelling stories and testimonials that inspire them to get involved.

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How to Create a Power-Packed Donor Thank You Letter

Get Fully Funded

Thanking donors is THE most important step in fundraising. Get this one right, and fundraising gets easier. Mess it up, and you’ll eventually lose the donor. Unfortunately, most nonprofits view thanking donors as an afterthought instead of treating it with the importance it deserves. Make sense?

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2 Email Templates to Soft Launch Your Nonprofit’s Fundraising Campaign

Nonprofit Tech for Good

By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Mention the donor’s past involvement with your organization and the impact their previous gifts have made.

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12 Ways to Use ChatGPT and Other AI Tools for Fundraising

Nonprofit Tech for Good

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. While ChatGPT may be all the buzz, have you considered how it and other artificial intelligence tools could enhance your fundraising efforts ?

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7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

Get Fully Funded

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. But there is so much more to properly thanking donors. Send your thank-you quickly.

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7 Fundraising Actions Taken by Successful Nonprofits

Nonprofit Tech for Good

By Korrin Bishop , writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Reviewing their activity wall of donations to personally thank donors. Finding new opportunities to build donor relationships.

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