Achieve

MAY 24, 2024

However, with the average donor retention rate sitting around 45%, many nonprofits struggle to sustain newly acquired donors’ support. In this guide, we’ll cover four best practices to increase your donor retention rate with text messaging. Reiterate the impact this will have on your mission.

Rate 52

Rate Retention Donor Campaign 52

AccelEvents

JANUARY 20, 2021

When one of the world’s leading digital sales and marketing agencies decided to go virtual they chose Accelevents as the platform that could deliver the goods and then some. As a two-time HubSpot Agency Partner of the Year, IMPACT knows a little something about bringing people together around a common goal.

Case Study 98

Case Study Virtual Interaction Studies 98

Nonprofits Source

MAY 25, 2023

4 Tips to Increase Patient Acquisition and Hit Growth Goals Patient acquisition is vital to your organization’s growth. However, locating and attracting new customers within this competitive landscape can pose further challenges such as patient satisfaction rates and patient retention.

Goal 52

Goal Tips Review Map 52

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Follow these four essential steps to tap into the full potential of digital marketing. Outline your digital marketing goals. Achievable. Time-bound.

Digital 59

Digital Marketing Create Social Media 59

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. These can be quarterly or annual goals. Integrating Marketing Channels .

Digital 75

Digital Marketing Donor Channel 75

Nonprofit Tech for Good

JULY 30, 2023

From showcasing outcomes through compelling stories to highlighting the transparency and accountability that donors, volunteers, and partners who share your vision seek, dedicated online brand management will invariably fuel and amplify the impact of your unique mission. Powerful storytelling is the key.

Storytelling 221

Storytelling Action Roles Hunger 221

Forum One

JANUARY 20, 2022

As we are closing in on the end of January, you have likely be finalizing your nonprofit’s digital strategy plans. Over the past year, you and your team devoted time and resources to optimize your digital platforms, social media and email marketing to support your organization’s goals and overall mission. Email metrics.

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Metrics Digital Strategy Rate 75

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. It should convey the organization’s impact and the urgency of supporting its mission.

Practice 230

Practice Fundraising Guide Channel 230

Pamela Grow

JULY 24, 2024

Your team will need to manage many moving parts, budget carefully, and stay organized to achieve your event fundraising goal. Silent Auction Silent auctions allow participants to take the event at their own pace as they browse your item catalog and enter their bids on printed or digital bid sheets. Print communications.

Impact 52

Impact Tips Organization Nonprofit 52

Forum One

JANUARY 24, 2023

Mission-driven organizations face a number of unique challenges when it comes to building digital products. Composable Architecture can bring a whole new set of capabilities to an organization’s digital stack by providing the means and the way to do all of the above and more, but is it right for your mission-driven organization?

Digital 71

Digital Experiment Drupal API 71

AccelEvents

JANUARY 20, 2021

When one of the world’s leading digital sales and marketing agencies decided to go virtual they chose Accelevents as the platform that could deliver the goods and then some. As a two-time HubSpot Agency Partner of the Year, IMPACT knows a little something about bringing people together around a common goal.

Virtual 52

Virtual Interaction Impact Digital 52

Nonprofit Tech for Good

FEBRUARY 28, 2021

They can make a huge impact as they provide significant support across areas including grantmaking, employee engagement and cause marketing. It can be tough to know how to move forward since your donors have different communication goals than your nonprofit. It’s no secret that corporate donors are invaluable partners for nonprofits.

Social Media 313

Social Media Hunger Donor Media 313

CauseVox

NOVEMBER 16, 2021

Imagine this: you set what you think is an ambitious fundraising goal for your virtual event and then watch as you double, triple, quadruple that goal in the days leading up to the event. Then, you cross the finish line – and end up raising 12 times your fundraising goal ! Ah, the powers of technology.

Mentoring 82

Mentoring Virtual Goal Raise 82

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use social media to drive traffic to your website.

Digital 52

Digital Practice Donor Strategy 52

Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Using AI isn’t just a passing trend; it’s essential for nonprofits looking to make a bigger impact. AI tools and predictive analytics are new.

Donation 239

Donation Data Fundraising Analytics 239

sgEngage

JUNE 21, 2024

Text messages present an impactful opportunity to enhance your marketing strategy and connect with supporters quickly and personally. Before you incorporate texting into your marketing strategy, you need to understand its strengths as a communication channel and the natural ways it can help you further your marketing and fundraising goals.

Marketing 99

Marketing Strategy Channel Rate 99

Candid

JUNE 5, 2024

Whether you’re trying to equip your team with the latest fundraising techniques or preparing volunteers to tackle new challenges, the quality of your training materials will impact your organization’s effectiveness. Use digital storytelling techniques. Candid uses TikTok and YouTube , delivering short videos on key concepts and skills.

Design 103

Design Experiment Effective Learning 103

DipJar

NOVEMBER 15, 2022

Whether your nonprofit is working to improve volunteer management or the success of your community outreach programs, you’re likely considering the impact of your planned or existing actions. . In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

Metrics 52

Metrics Impact Guide Literacy 52

Saleforce Nonprofit

NOVEMBER 17, 2021

But Common Sense is more than a ratings and review site; it’s a robust set of resources to help parents feel empowered to raise kids in the digital age. She’s focused on enhancing Common Sense Media’s user experience — which is why she asked the Salesforce.org Digital Transformation & Business Value team for help.

Digital 52

Digital Time Movie Michigan 52

Nonprofit Tech for Good

JANUARY 16, 2022

When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences. This guide is meant to help you prepare for each season in your fundraising year.

Strategy 261

Strategy Fundraising Social Media Nonprofit 261

Twenti - Digital Marketing For Nonprofits

FEBRUARY 19, 2020

11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking. Key Performance Indicators allow you to truly understand your nonprofit’s digital marketing success and make educated decisions about future spending. There are a few digital marketing performance indicators that every nonprofit should be aware of.

Track 52

Track Digital Marketing Analytics 52

.orgSource

FEBRUARY 27, 2023

Digital markets don’t allow room to languish. Retention rates are 34% higher among organizations that offer employee development opportunities. Opportunities must be a two-way street that advances both individual and organizational goals. Is every team comfortable with the budgeting process and how it impacts the association?

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Team Time Skills Professional 221

Media Cause

AUGUST 28, 2024

The election cycle impacts charitable giving across the board, but nonprofits deal with a more complex landscape than usual as we enter the second half of 2024. Make every effort to ensure your nonprofit is transparent about its activities, impact, partnerships, and financials to establish trust with past, current, and potential donors.

Trend 59

Trend Fundraising Influence Demographics 59

Nonprofit Tech for Good

JANUARY 19, 2024

By Jessica Fox , writer at Eventgroove – a one-stop, integrated platform for events, fundraisers, and e-commerce driven to help its customers amplify their brand and reach their goals. Over time, a high exit rate signals to search engines that your content is not helpful to visitors, which can negatively affect your ranking.

Action 252

Action Practice Tips Seattle 252

.orgSource

APRIL 25, 2023

Each time you consider adding to your team, it’s a choice that has a critical impact on your organization’s future. In this competitive environment, the impact that people make on brand and culture has never been more important. The Bureau of Labor Statistics projects that the unemployment rate will remain low, at 3.9%

Application 221

Application Statistics Culture Job 221

Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. That’s because a digital strategy can truly transform every aspect of your organization’s work – from marketing to events. Those aboard the online fundraising train tend to not look back.

Ideas 344

Ideas Online Fundraising Social Media 344

Nonprofits Source

JULY 2, 2024

Live auctions are also often paired with galas—if you’re planning an annual gala with a live auction, you’ll be trying to reach an even smaller subset of high-impact donors. Define the donor personas you’re targeting based on the context and goals—for instance, do you want to attract major donors located nearby? Its audience.

Marketing 52

Marketing Strategy Registration Channel 52

Nonprofits Source

JUNE 22, 2017

Does your nonprofit have a digital marketing plan ? Creating a digital plan does that by aligning strategies to support your marketing goals. Digital Marketing Plan Chapters. Chapter 3: Digital Promotions. Why Nonprofits Need A Digital Marketing Plan. Step 1: Define your goals. Ready to get started?

Digital 111

Digital Marketing Guide Chapter 111

Volunteer Hub

OCTOBER 16, 2020

Your nonprofit’s digital presence is more important now than ever in order to reach donors and raise funds. One thing we know for sure is that technology and digital marketing are more central than ever to nonprofits’ strategies. Focus on digital fundraising efforts. The hub of your nonprofit’s digital presence is your website.

Digital 86

Digital Tips Virtual Alternative 86

Neon CRM

DECEMBER 14, 2023

Understanding Revenue Projections When a nonprofit is putting together a budget for the coming year, an important step is to perform a revenue projections analysis that can inform the expected amount of income used for operational expenses and deepen mission impact. Growth Rate: The expected percentage increase in revenue. Let’s do it!”

Analysis 52

Analysis Project Donor Retention 52

Nonprofit Tech for Good

JANUARY 24, 2021

By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Now your team can boost your open rates to 37% just by adding video! 4) Find new, creative ways to show impact. The form of media that gets the most engagement on social is video.

Donor 334

Donor Ideas Social Social Media 334

Saleforce Nonprofit

JUNE 23, 2022

Empowerment is the greatest form of impact. It’s one of the most effective ways for companies to achieve social impact goals. Here are some highlights from the past year that show the impact of pro bono volunteering on its many stakeholders. This reality was only reinforced by the pandemic, and the digital imperative.

Companies 59

Companies Volunteer Impact Service 59

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. This isn’t to say that the pendulum should swing all the way back, eschewing digital channels for an analog-only approach.

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Mail Relationship Digital Donor 52

Nonprofit Tech for Good

JUNE 22, 2021

By Korrin Bishop , writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Invite your colleagues to join your efforts by clearly outlining the impact they have on your organization’s fundraising success.

Action 284

Action Fundraising Nonprofit Gift 284

M+R

FEBRUARY 5, 2021

And so, too often, the magic of mid-level giving is lost, especially in digital channels. One of the most astonishing things we’ve found in our digital marketing to these high-value audiences is that just a very small lift in performance among them can yield significant increases in revenue. Goals + strategies.

America 105

America Digital Audience Channel 105

ASU Lodestar Center

FEBRUARY 10, 2021

However, according to Yale Insights, when it comes to nonprofits, only 11% view their organizations’ approaches to digital as highly effective. Clearly there is a gap between what nonprofit organizations identify as priorities and how they rate their effectiveness with technology. CRM system, online fundraising platform, etc.)

Impact 52

Impact Technology Arizona Channel 52

Allegiance Group

JUNE 13, 2024

A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals. A nonprofit marketing plan is a detailed document that outlines your goals for a marketing campaign, how you plan to reach them, who is responsible for various tasks, what marketing channels you’ll use, and more. Cohesion across your team.

Marketing 52

Marketing Analysis Nonprofit Audience 52