Nonprofit Tech for Good

DECEMBER 2, 2023

Exciting fundraising trends on the horizon for 2024 include peer-to-peer fundraising, giving flexibility, digital wallets, unconventional and emerging donors, and AI being used in fundraising. When a fundraiser receives a notification that a donor is close to lapsing, they can reach out and reconnect with that donor.

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Trend Fundraising Digital Celebrate 314

EveryAction

AUGUST 29, 2023

This is why data-informed donor screening and segmentation practices are so important: with the right tools and practices, your team can maximize and optimize fundraising efforts to raise more money, spend fewer resources raising it, and increase your impact on the communities you serve. Plenty of people with children donate money, too.

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Data Gift Giving Children 214

Nonprofit Tech for Good

SEPTEMBER 23, 2020

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. The data from GivingTuesday comes from their 2019 GivingTuesday Impact Report and the 2020 Global Trends in Giving Report data is based on the survey responses of 2,263 GivingTuesday 2019 donors.

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Statistics Donor United States NGO 363

Bloomerang

AUGUST 7, 2023

For years we’ve talked about donors from the perspective of a “pyramid” or “ladder.” Especially not in our digitally revolutionized marketplace where outbound (push) marketing no longer rules. Which is why I advocate retiring the old donor pyramid in favor of a dynamic energy vortex. I prefer a different donor paradigm.

Gift 70

Gift Donor Time Mail 70

EveryAction

AUGUST 25, 2022

In this 6-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. This week’s topic: digital advocacy forms. What are digital advocacy forms? Why should nonprofits use digital advocacy forms now? Advocacy is for everyone.

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Digital Advocacy Fundraising Channel 130

Nonprofit Tech for Good

JANUARY 24, 2021

By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. But there are two things that are certain: social distancing will continue to be a reality and your donors will continue to believe in your mission. Not to worry.

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Donor Ideas Social Nonprofit 328

Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. What is a major gift?

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Gift Raise Guide Relationship 98

EveryAction

OCTOBER 26, 2022

Is there something you can do now to influence their end of year gift? Something that makes you stand out and lets your donors feel like the heroes that they are? Warm your donors up with some thoughtful stewardship through a channel that will help you get through: mobile. Why text donors? Think you’ll make a gift?

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Donor Giving Gift Photo 216

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor.

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Digital Practice Donor Strategy 52

CauseVox

MARCH 9, 2021

Recurring donors are a fundraiser’s dream. They tend to give 2x more over their lifetimes than those who repeatedly give one-time gifts. As fundraising becomes more and more digital, creating sustainable and predictable donations takes on new importance. That means your recurring donors deserve more of your time.

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Gift Donor Donation Campaign 102

NonProfit PRO

NOVEMBER 30, 2023

Each month, receive expert advice on securing the second gift, retaining donors, reimagining events, making successful asks, and more. Download the digital version or order your printed calendar now! Get 12 months of tailored inspiration, with practical tips, key dates, self-care, and customizable stickers.

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Calendar Impact Fundraising Advice 253

Nonprofit Tech for Good

AUGUST 16, 2018

Ray Gary is the CEO of iDonate , a SaaS-based provider of the world’s most innovative Digital Fundraising Platform for nonprofits. Technological advancements in other parts of our lives are indirectly changing the way donors want to interact with the organizations they contribute to. By Ray Gary. Make the “ask” personal.

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Digital Trend Fundraising Movie 278

Get Fully Funded

FEBRUARY 25, 2024

Thanking donors is THE most important step in fundraising. Mess it up, and you’ll eventually lose the donor. Unfortunately, most nonprofits view thanking donors as an afterthought instead of treating it with the importance it deserves. And that can kill your ability to keep good donors who love the work your nonprofit is doing.

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Donor Create Language Gift 105

sgEngage

APRIL 20, 2021

The average recurring donor gives an astounding 42% more per year than one-time donors. When implemented effectively, recurring gifts have the potential to increase supporter engagement and multiply your earnings. Get recurring gift options in front of your donors where they already spend most of their time: online!

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Digital Strategy Giving Gift 116

Nonprofit Tech for Good

NOVEMBER 19, 2022

By Kyle Brown , COO at DonateStock – a fundraising platform that makes stock gifting to nonprofits easy and accessible. As leadership and development teams lean in for a final push, donors are receiving countless requests for limited financial support. . Why Stock Gifting? Nonprofits receive larger pre-tax gifts (vs.

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Donation Websites Gift Review 351

NonProfit PRO

SEPTEMBER 9, 2021

From virtual and hybrid events to digital engagement of your donor audience, there are so many new ways to raise funds to do more good. Download the eGuide today to learn how to target the right donors and inspire them to give larger and more frequent fundraising gifts!

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Donor Guide Virtual Gift 147

Pamela Grow

FEBRUARY 27, 2024

Building relationships with donors, volunteers, and advocates ensures that you have a reliable source of support to power your mission year after year. This means that there are more opportunities to tell your nonprofit’s story , spread awareness of your cause, and connect with donors around the world. Are they a first-time donor?

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Digital Marketing Create Social Media 59

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. Learn More!

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Fund Donor Strategy Search 52

Bloomerang

NOVEMBER 16, 2023

Shine a spotlight on your volunteers Hearing heartfelt stories about why your cause is important to them will amplify your messaging and help make it resonate with prospects and donors, deepening their emotional connection to your organization and fostering long-term support.

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Gift Volunteer Celebrate Culture 89

Nonprofit Tech for Good

OCTOBER 22, 2020

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. Far too many groups are not focusing their fundraising efforts on wide-scale donor acquisition efforts.

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Social Media Donor Media Social 353

NonProfit PRO

JANUARY 4, 2024

Each month, receive expert advice on securing the second gift, retaining donors, reimagining events, making successful asks, and more. Download the digital version or order your printed calendar now! Get 12 months of tailored inspiration, with practical tips, key dates, self-care, and customizable stickers.

Calendar 178

Calendar Impact Fundraising Advice 178

Neon CRM

MAY 22, 2023

By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. The same is true for matching gift emails⁠. In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate !

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Gift Results email Metrics 97

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Donor Strategy Nonprofit Phone 98

Double the Donation

MAY 6, 2022

The #1 reason why donors don’t submit matching gift requests is that they don’t know their employers offer such programs. Corporate giving can be a significant source of revenue for nonprofits, and promoting these engagement opportunities to donors can substantially increase your giving revenue.

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Gift Communication Digital Marketing 52

Nonprofit Tech for Good

SEPTEMBER 27, 2021

By Denise Dunbar , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Giving Strategy Fundraising Gift 347

Saleforce Nonprofit

AUGUST 31, 2022

This digital-first mindset embraces the central role that technology plays in the lives of their customers and employees. As fundraising professionals, we are on the frontlines of the digital revolution. Donors are consumers, and digital marketplaces like Amazon shape their expectations.

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Gift Strategy Amazon Digital 69

sgEngage

MARCH 22, 2022

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Ensure communication is a two-way street

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Retention Communication Donor Strategy 96

Bloomerang

OCTOBER 30, 2023

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. Aaron and his team have designed a donor thank you process that’s an ongoing practice integrated into the fundraising culture at Feeding America.

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Feeds San Antonio Donor America 83

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

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Audience Donor Survey Demographics 82

Bloomerang

OCTOBER 30, 2023

In the realm of human services nonprofits , evolving to meet the needs of those served means also adapting to the changing dynamics of donor behavior. This decline is further underscored by the fact that only 23% of donors used cash for contributions in 2022 , marking a substantial 35% decrease from 2017.

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Service Paypal Donor Method 92

EveryAction

JULY 12, 2023

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

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Channel Work Fundraising Movie 224

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. One-time and non-donors might receive compelling stories and testimonials that inspire them to get involved.

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Practice Fundraising Guide Channel 244

Nonprofit Tech for Good

OCTOBER 29, 2022

By Allan Torres , Digital Marketing Specialist at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Every visitor of your nonprofit website is a potential donor. Hook Visitors With an Attractive Look and Feel.

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Giving Paypal Gift Mobile 331

Nonprofit Tech for Good

APRIL 5, 2024

It should be mobile-responsive, attractive, and include features like: Online registration with secure payment processing Customizable text, imagery, and URL The ability to collect donations Sponsor onboarding and digital exposure Live leaderboards 1. You might even link out to the site in nonprofit staff email signatures.

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Tech Marketing Sponsor Registration 201

Nonprofits Source

FEBRUARY 13, 2023

As digital fundraising evolves, your nonprofit should track trends and adapt your fundraising strategies accordingly. If you aren’t sure what to focus on going forward, the following takeaways will help you future-proof your digital fundraising strategy in 2023. Hybrid and remote events also appeal to donors.

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Digital Strategy Fundraising Google 52

Nonprofits Source

AUGUST 18, 2023

NP Source is devoted to providing nonprofits with the knowledge and resources they need to grow their digital marketing and fundraising efforts to new heights. We’ve done our research and heard what nonprofit professionals have to say about matching gift software. To help, we’ve pulled a few top-recommend factors to look for.

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Gift NPO Software Nonprofit 52

Bloomerang

DECEMBER 19, 2023

In today’s rapidly evolving world of nonprofit fundraising, nonprofits must adapt to changing donor preferences and behaviors. This decline is further underscored by the fact that only 23% of donors used cash for contributions in 2022 , marking a substantial 35% decrease from 2017.

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Method Generation Adopt Paypal 56