Care2

MARCH 25, 2008

Tuesday, March 25, 2008 at 12:36PM | by Eric Rardin How to Measure the Value of an Online Supporter Over here at Care2 we get this question a lot. A second challenge is that organizations vary greatly in how they measure this value. FAQs Q: How is drop-off measured? And we should.

Advocacy 44

Advocacy Social Media email Online 44

Care2

APRIL 16, 2008

Tuesday, March 25, 2008 at 12:36PM | by Eric Rardin How to Measure the Value of an Online Supporter Over here at Care2 we get this question a lot. A second challenge is that organizations vary greatly in how they measure this value. FAQs Q: How is drop-off measured? And we should.

Advocacy 44

Advocacy Social Media email Online 44

ASU Lodestar Center

JUNE 3, 2011

In an effort to be fair, Child looks at a couple different measures. Site Map Accessibility Contact Site Setup RSS Feed Copyright & Trademark Accessibility Privacy Emergency Contact ASU ASU Lodestar Center for Philanthropy & Nonprofit Innovation College of Public Programs | Arizona State University | University Center Mail Code 4120 411 N.

Research 82

Research Philanthropy Analysis Arizona 82

Care2

JULY 17, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. So Im really curious about how many folks in this field are measured on goals other than raising money. Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Care2

APRIL 15, 2008

April 15, 2008 | Jordan V Copyright © 2008, Care2.com A quick video of Vinay discussing the findings of this study i sposted in our blog at [link] Well also be posting another, follow-up interview later this week. All rights reserved. All Care2 terms of service and privacy policies apply.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Care2

MARCH 28, 2008

April 15, 2008 | Jordan V Copyright © 2008, Care2.com A quick video of Vinay discussing the findings of this study i sposted in our blog at [link] Well also be posting another, follow-up interview later this week. All rights reserved. All Care2 terms of service and privacy policies apply.

Benchmark 28

Benchmark Convio Social Media Online 28

Care2

JULY 14, 2008

Were currently the sixth largest website in the country - every minute, 13 hours of video are uploaded to the site. YouTube provides content and a community, so it straddles the line between a media outlet and a social networking site and gives nonprofits the best of both worlds. There are lots of measurements, but theyre all relative.

YouTube 34

YouTube Video Social Media Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2008

o is Transparency - and the best example of that is what the Indianapolis Art Museum has done with its pubic metrics on its web site. Here's some artists personal blogs that support their gallery sites where they sell their work -- A Planet Named Janet , Self VS Self , PaMdora's Box and Jen Lemen. Another theme of web2.o Artist Blogs.

Arts 74

Arts Social Media Examples Artist 74

ASU Lodestar Center

FEBRUARY 25, 2011

So I think anywhere that is comparable to the average salaries of CEO's with the budget size from the link is a good measure to what is most appropriate. What Next — Charles Best is "Character Approved" Twitter Updates Powered by Blogger.

Research 49

Research Philanthropy Arizona Feeds 49

Care2

JULY 26, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. So Im really curious about how many folks in this field are measured on goals other than raising money. Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

ASU Lodestar Center

APRIL 29, 2011

While statistics can't be ignored (how would we measure effectiveness and/or progress without them?), It's much more interesting to me to see how many people are being helped by nonprofits than to know how many nonprofits are out there. it's the personal, unquantifiable human connection that usually makes the difference.

Los Angeles 40

Los Angeles Research Impact Arizona 40

Care2

AUGUST 16, 2008

Were currently the sixth largest website in the country - every minute, 13 hours of video are uploaded to the site. YouTube provides content and a community, so it straddles the line between a media outlet and a social networking site and gives nonprofits the best of both worlds. There are lots of measurements, but theyre all relative.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

MARCH 27, 2009

Measure your reach not the “get”: With the huge opportunity social media offers to access new audiences in creative ways, it also presents a major “ownership” hurdle that is forcing nonprofits to shift the way they think about traditional acquisition. March 30, 2009 | rabia Copyright © 2008, Care2.com

Social Media 31

Social Media Advice Advocacy Media 31

Care2

FEBRUARY 3, 2008

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. So Im really curious about how many folks in this field are measured on goals other than raising money. Need some metrics guidelines?

ROI 53

ROI Social Network Social Media Advocacy 53

See3

MARCH 12, 2008

For Good, Measure This article is about how foundations have found Jesus in metrics. Michael Hoffman ’s site is fantastic! I thought I’d share the latest post on the site which grabbed my attention: Why do people give charity? [.] What follows is an edited transcript of the conversation.&#

Charity 40

Charity People Giving New York 40

Care2

MAY 15, 2009

We are all after real world changes, so how do we measure our use of these tools on real world impact? Link to things that can be measured. Dont measure things for the sake of measurement. There are a myriad things that "could" be measured. Focus what you measure on - things that translate into real world impact.

Social Media 34

Social Media Tools Online Advocacy 34

Care2

FEBRUARY 7, 2009

conference, many people asked: “How do you measure the return on investment (ROI) for social networking campaigns.” ” Justin Perkins of Care2 created a great calculator to help nonprofits estimate the cost and ROI for recruitment and fundraising efforts on social networking sites such as Facebook or MySpace.

Social Media 31

Social Media Web Advocacy Media 31

Care2

JULY 10, 2008

The best measure a lot (but not too much). frogloop: What metrics are the most critical to measure and track when conducting an online fundraising strategy? Copyright © 2008, Care2.com Many of their campaigns dont work, but a few of them do really well! To create a new comment, use the form below. All rights reserved.

Social Media 34

Social Media Trend Advocacy Online 34

Care2

MAY 29, 2009

I find nothing more frustrating that to donate on a nonprofits web site. Giving on social media sites. Giving on social media sites. The future that my firm is building seeks to integrate search, online ads, email, mail and phone into a highly measurable , targeted, and fluid program that takes the best from each medium.

Mail 34

Mail Social Media Advocacy Online 34

Museum 2.0

APRIL 1, 2010

I would take good books off my shelf and measure their margins, scrutinize the heading fonts, and generally muddle my way through. Do you know what the numbers on the copyright page mean? Interestingly, I've had several digital sales on my site, but no Kindle sales via Amazon so far.

Participatory 33

Participatory Museum Process Adobe 33

Care2

NOVEMBER 15, 2007

Despite the more recent shift of attention to Facebook in the past six months by the nonprofit community, there are still remnants of a goldrush by nonprofits over the last year to build a presence on the uber-popular site. The social bookmarking sites offer this. But was there ever any gold? And is there any left? All rights reserved.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

Despite the more recent shift of attention to Facebook in the past six months by the nonprofit community, there are still remnants of a goldrush by nonprofits over the last year to build a presence on the uber-popular site. The social bookmarking sites offer this. But was there ever any gold? And is there any left? All rights reserved.

Social Media 28

Social Media Place Myspace Advocacy 28

ASU Lodestar Center

MAY 4, 2011

The other is that Ken joins with other watchdogs and philanthropic leaders in a call to move beyond financial ratios and search for new and better methods of measuring donation-worthiness. But we could see that Charity Navigator IS now trying to measure more than just management and fundraising costs. Keep up the good work! As the E.D.

Teach 90

Teach Ratio Student Classes 90

Care2

JULY 2, 2009

Do you want to track how many people are signing your petitions after visiting your site? However, it’s important to note that none of them are 100% at measuring results. KnewEm ( [link] - a quick place to see if your brand name is registered on hundreds of social media sites. Lets dig in. pretty cool. All rights reserved.

Social Media 70

Social Media Track Media Tools 70

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2013

(I’ll be talking about the latter as it relates to some of the ideas in my new book, “ Measuring the Networked Nonprofit ,” co-authored with KD Paine.). It is important that your social media policy is a living document that reflects current practice.

Social Media 115

Social Media Media Social Policy 115

ASU Lodestar Center

APRIL 8, 2011

There is also a free executive summary of the entire Giving USA 2010 report at this site. ^ [1] Giving USA Spotlight, Issue 3, 2010, the Center on Philanthropy at Indiana University/GivingUSA Foundation. Women are emerging as philanthropic leaders and ".Nonprofits 8] Where to find this Giving USA Spotlight? link] Cost: $15.00. 1 ^ [2] Ibid.

Research 40

Research Indiana Philanthropy University 40

Care2

MAY 27, 2009

The trouble with social media thus far has been that it’s been difficult for practitioners to measure its efficacy. The metrics for measuring ROI can be extremely varied. an awareness study (before and after) what percentage of refers are coming from various sites. Here are a few examples. All rights reserved.

Social Media 59

Social Media ROI Media Social 59

Care2

OCTOBER 22, 2008

In tough economic times - and with a potentially bad holiday donation season fast approaching - tracking the success of your site in converting every lead possible will be more important than ever. It providesgreat detail about traffic, traffic sources, and conversions, providingnonprofits with a concrete means of measuring ROI.

Analytics 38

Analytics Google Track Social Media 38

Care2

FEBRUARY 3, 2009

January 29, 2009 | Kate Talbot I am not so into measuring metrics. I prefer engagements that one can measure in dollars. For example, online shopping sites that pay cash back can generate 10s of 1000s of dollars if large memberships use them regularly. Sincerely Victor February 8, 2009 | victorseo Copyright © 2008, Care2.com

Social Media 34

Social Media Online Fundraising Advocacy 34

Nonprofits Source

OCTOBER 11, 2017

Measure – Prove to leadership that the investments made are yielding incremental results toward your goals. A like here, a comment there, and a link back to your site can, with time, have a huge impact on search rankings. Moreover, visitors are likely to scroll to the bottom of the page as soon as they land on your site.

Process 98

Process Content Digital Marketing 98

Care2

MAY 4, 2009

Facebook As the fifth-most trafficked site in the United States, Facebook is a great social network for nonprofits to build a community and brand their campaigns. Id also like to add the importance of being Googleable - having a Web site with fresh content that users (and, therefore, search engines) like. Spread the word please.

Social Media 76

Social Media Online Communication Media 76