Connection Cafe

NOVEMBER 7, 2014

Nonprofit marketers are doing more with content marketing – and feeling more confident about their effectiveness. In fact, sixty-six percent of nonprofits are focused on becoming better storytellers and sixty-three percent are working on creating better visual content. What is Content Marketing? Everyone is searching.

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Content Storytelling Marketing Chart 45

Nonprofit Tech for Good

DECEMBER 19, 2022

Each year Heather Mansfield of Nonprofit Tech for Good presents a free webinar featuring the top ten digital marketing and fundraising trends to prioritize in the following year. This year’s webinar, 10 Digital Marketing & Fundraising Trends to Prioritize in 2023 , was presented on December 7. What is your engagement rate?

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Trend Digital Marketing Fundraising 310

Qgiv

JUNE 8, 2021

A prolific writer and speaker, he curates Bloomerang’s sector-leading educational content and hosts their weekly webinar series. Steven has contributed content to the National Council of Nonprofits, AFP, NTEN and Nonprofit Hub, and is a frequent conference speaker. The overall 2020 donor retention rate was 43.6%, a 4.1%

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Report Project Effective Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

Note from Beth: Recently, Networked for Good offered a free e-book about how nonprofits can development a micro-content for their social media presences filled with useful tips and best practices. Carie Lewis gives an excellent mini case study of how to leverage micro content during the holiday and get results. Identifying a Trend.

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Content Facebook Strategy United States 104

Classy

JULY 30, 2021

He highlights the importance of email marketing, lead generation, outreach campaigns, customer profiling, and acquisition to maximize ROI for all businesses. Review the Latest Donor Trends in Our 2021 Report. Adding a personal touch to your email subject lines can help you increase your click-through and open rates. Be Personal.

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Sample email Campaign Fundraising 121

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content. Simple language free of jargon.

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Practice Organization Nonprofit Content 36

Forum One

JULY 11, 2023

To put this into perspective, this growth rate makes it the fastest-growing app ever (even faster than ChatGPT, TikTok, and Instagram), and this massive rush of users brings Threads’ audience size to nearly 30% of Twitter’s total audience of around 330 million. What is Threads and How Does It Work?

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Twitter Platform Alternative Info 66

Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. Middle of e-Newsletter: News content that can be shared on Facebook and Twitter. Integration of blog content. Top of e-Newsletter: 1.

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Newsletter Learning Social Media Social Network 227

DipJar

SEPTEMBER 12, 2022

Overlooking important trends. Producing irrelevant content. Overlooking important trends. Start by doing social media research to find the right platform for your organization and consider those most trending among other nonprofits, including: . The better the content, the more interaction it will receive.

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Marketing Social Media Nonprofit Integration 52

Nonprofit Tech for Good

DECEMBER 28, 2010

I identified a trend forming with social networking, and set up our very first profile. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. In terms of ROI, social media has grown our email file and we’ve raised significant money on social networks. MySpace, back when it was cool.

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United States Social Media Interview Media 230

Nonprofit Tech for Good

JUNE 23, 2020

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005. 2020 Social Media Size Guide ).

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Practice Online Fundraising Nonprofit 341

Bloomerang

MAY 31, 2022

That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Donor stewardship helps you boost your donor retention rate , helping you earn much more over time. Major gifts. Make giving easy.

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Strategy Develop Fundraising Nonprofit 106

DNL OmniMedia

MAY 25, 2022

The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals. Predictive Analytics: This is the practice of using trends from past data to anticipate future outcomes. Are certain pages seeing a high bounce rate?

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Analytics Org Adwords Metrics 52

AccelEvents

JUNE 16, 2021

Use these tips to help you prepare for budgeting unknowns, capitalize on your event ROI, and set your event on the right track. . If you’ve run a similar event in the past, then you have some sense of expense ratios and trends. Marketing and event promotion: Paid content marketing and paid ads. Swag and other handouts onsite.

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Tips ROI Registration Goal 89

AccelEvents

JUNE 24, 2021

With events shifting from in-person to virtual and now to hybrid formats, the way attendees experience and interact with event content has also changed. . Table of Contents. **. Attendees came together in a physical location to consume event content while networking with other attendees and exhibitors. The Shift in Events.

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Guide Virtual Registration Platform 93

Kindful

AUGUST 30, 2021

The ROI (return on investment) can truly be immense! Having a clear and dedicated call to action on marketing materials for prospective legacy donors to get more information will improve the conversion rates of those materials. Not only do they generative massive ROI, but they’re also a subject that donors are comfortable with.

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Giving ROI Database Donor 62

Nonprofit Tech for Good

NOVEMBER 29, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. The ROI for us is measured in lives saved more than just the money raised to do so. Chris also notes the headlines and tags of videos that are trending and often patterns our next video to capitalize on the buzz. The site currently has 1.6

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Social Media Interview Examples Media 247

Achieve

JULY 2, 2019

This often leads to social media efforts being an afterthought, which turns into a cycle of posting reactive content vs. proactive content. . Once you’ve ironed out your timeline and key goals, it’s much easier to plan strategic campaigns and upcoming content calendars. . Is our social content “on brand”?

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Social Media Media Hints Social 52

Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. Post quality content to the Google+ Stream. If your nonprofit has yet to get on Google+, now would be a very good time to start.

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Google Practice gMail Avatar 206

Nonprofit Tech for Good

FEBRUARY 12, 2020

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). The good news is that modern design trends for mobile email are also compatible with desktop email. Email messaging raised 28% of all online revenue in 2017.

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email Practice Marketing Newsletter 363

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

to quantify ROI Page views from our stats program & Video view count from youtube ??? KEY TAKEAWAYS ABOUT ROI, MEASUREMENT, and METRICS for nonprofits using social media If you or your boss are stuck on time spent ROI, track as you go. to quantify exposure Time spent on page & Vote count from poll program ???

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Case Study ROI Social Media Contest 50

Nonprofit Tech for Good

DECEMBER 3, 2020

In short, one in one hundred of your followers will click on your first two posts in any given week and then the click-through rate drops steadily after that. 3) Upload visual content that tells the story of your organization. Experiment with content, your tone, and your call-to-donate messaging.

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Facebook Practice Avatar Nonprofit 364

Care2

JULY 10, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" One bit of evidence that this is working well is that our client retention rate is about 99%.and

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Social Media Trend Advocacy Online 34

TechImpact

NOVEMBER 6, 2014

The world is rife with marketing trends, techniques, and jargon. But content marketing is a new phenomenon. John Deere released it’s magazine, The Furrow , in 1895, which is heralded as one of the first content marketing efforts by any organization or corporation in history.

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Benchmark Content Marketing Report 119

Nonprofit Tech for Good

APRIL 5, 2021

The research is based on brands with a large following, a vast array of visual content, and a significant budget for advertising. That’s good news for nonprofits that don’t have a lot of visual content. Post Content That Inspires Engagement. then your organic reach will significantly decrease.

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Practice Nonprofit Avatar Social Media 363

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Google Analytics has proven particularly helpful for content-based sites and commerce sites.

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Analytics Google Social Media Websites 54

Care2

SEPTEMBER 10, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Q: What advice do you have for nonprofits that are considering developing their own video content?

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Video Interview Social Media Online 28

Care2

JANUARY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Here are some useful tips to increase your e-newsletters performance rates.

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Newsletter Social Media Advocacy Tips 51

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

I have years of blog content and resource collections. I will also continue to write case studies, step-by-steps instructional pieces, and trend pieces. Over the past couple of years, one way that I synthesize blog content has been to do presentations. Workshop Keynote for Legal Services Corporation (1/28) ROI and Technology.

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Goal ROI Wiki Metrics 50

Care2

MARCH 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" “Of course, things got a lot worse in the fourth quarter, so these trends might not hold up.”

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Convio Benchmark Studies Social Media 31

NonProfit Hub

FEBRUARY 18, 2021

While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? Obviously, to determine trends over time, you will need to obtain this information for multiple years. Donor Retention Rate. Donor Attrition Rate .

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Metrics Fundraising Retention ROI 87

CauseVox

DECEMBER 8, 2023

This evaluation isn’t just about numbers; it’s a vital step in determining your ROI , and helping you make informed decisions about repeating or refining strategies. Draw from your insights of donor trends and from your understanding of your donor base to shape your annual plan.

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Develop Calendar Nonprofit Retention 72

Nonprofits Source

FEBRUARY 25, 2017

Do you struggle to convince your leadership or board that content marketing for nonprofits matters ? In this guide, I’m going to share with you proven ways to gain the support of leadership in your content marketing efforts. How content marketing impacts search ranking results (and why that matters).

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Content Leadership Marketing Files 40

Care2

AUGUST 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Sometimes its the most surprising content that sparks the most interest.

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YouTube Social Media Video Advocacy 34

Bloomerang

OCTOBER 16, 2023

Your donor database stores and generates reports on essential donor trends and patterns. You can use this information to improve your fundraising and marketing return on investment (ROI) by focusing your efforts on the most engaged supporters and reaching out to them with targeted messages. Your dashboard.

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Database Donor Guide Software 84

Care2

JULY 14, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Sometimes its the most surprising content that sparks the most interest.

YouTube 34

YouTube Video Social Media Advocacy 34

Care2

FEBRUARY 17, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Direct Mail typically generates a 0.5% Reader Comments (5) Nice post Allyson!

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Demographics Social Media Online Advocacy 45