The MatrixFiles

SEPTEMBER 27, 2021

We all know that video rules. Check out these amazing video statistics from 2021. . Teri Carden , the conference organizer and CEO of 100Reviews , uses video to promote her meetings and make them feel special. Check out the video promo page. In typical Teri fashion, the video was fun, authentic and super helpful.

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Candid

MARCH 14, 2024

Creating a consistent supply of social media content for a nonprofit is hard. Despite that, we’ve found ways to come up with a lot of content that is engaging, and sometimes even entertaining. This approach also affords you a lot more content to work with. Here are some of the highlights: 1. Alter the tone.

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Social Media Content Create Media 98

Association TV

FEBRUARY 9, 2021

Studies have shown that people prefer to be marketed to using video content. In fact, 72% of consumers would rather learn about a product by way of video than any other medium ( HubSpot ). As an organization, this is a great opportunity to provide appealing and valuable content that educates and engages your audience.

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Video Retention Product Studies 158

Forum One

MARCH 12, 2024

AI tools are already being used by many organizations to brainstorm ideas, find efficiencies, and explore new ways of working. Successful organizations are leveraging the power of AI and social media to create more meaningful connections and foster community engagement. But if you’re just starting out, you’re not behind!

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Nimble AMS

MAY 10, 2022

A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. .

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Candid

JANUARY 24, 2023

By now you’ve probably heard that short-form video on social media is an important tool for reaching new and younger audiences. This is not groundbreaking news, yet many nonprofit organizations (Candid included) have hesitated to jump in for a variety of reasons. 57%t of people who watch nonprofit videos go on to make a donation.

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Video Social Media Evaluation Audience 140

Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Consumers ranked video as their favorite form of content from brands.

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Candid

DECEMBER 12, 2022

So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. HubSpot’s recent research helps to answer this question: branded video content is the most memorable. What are nonprofit explainer videos? Get to know your audience.

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Video Support Tips Audio 105

Bloomerang

APRIL 26, 2023

At the heart of a strong social communications plan is relevant and compelling content. Nonprofits cannot be random with social media content as that will only lead to a very random result. Here are easy-to-implement content ideas to help fill out your social media calendar. You can do the same for your donors as well.

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Social Media Content Ideas Media 89

Nonprofit Tech for Good

OCTOBER 17, 2023

In our current digital landscape, having a strong social media presence is essential for nonprofit organizations. Step 1: Create Engaging Content Compelling content is the cornerstone of any successful social media strategy. Invest in creating visually appealing graphics and videos that showcase your work.

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NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content.

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Nonprofit Tech for Good

JANUARY 17, 2019

A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. It will help you stay organized by planning your content in advance, without being overwhelmed by last-minute deadlines.

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Calendar Social Media Content Media 278

Tech Soup

JANUARY 18, 2023

Investing time into creative content like blogs, videos, images, and animations can help your organization to stand out. You can use these methods to tell your story more effectively, to be discovered on search engines and social media, and to encourage people to engage with your cause.

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Nonprofits Source

APRIL 3, 2024

As a major source of your recruitment income, sourcing and securing new members for your organization is a top priority. In this guide, we’ll review how you can harness the power of digital marketing to promote your membership-based organization. Audit for accessibility.

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Organization Online Influence Metrics 52

Whole Whale

OCTOBER 26, 2023

Short videos are exploding on platforms like TikTok, YouTube Shorts, and Instagram Reels. But creating a high volume of quality short videos can be time-consuming. In this article, I’ll show you how to use AI and Canva’s bulk create tool to simplify and accelerate your short video production.

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Video Create Template Generation 52

Byte Technology

FEBRUARY 2, 2016

And, according to Bridget Colling, director of content strategy for nonprofit strategist See3, today it’s all about “reaching people where they are, instead of expecting them to come to you.” By having captions, the aim of the video can still be understood by the viewer whether they enable the captions feature or not.

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Neon CRM

MAY 26, 2023

The best nonprofit marketing campaigns are designed for awareness and advocacy for your organization. Adapt Your Social Media for Your Platform A lot of nonprofits take a simple, link-based approach to content on social media. They create a video, post it on YouTube, link it on Facebook, and maybe share it on Twitter.

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Campaign Marketing Ideas Help 95

TechImpact

JUNE 2, 2014

Between running a nonprofit’s website, blog, and social media, not to mention working in the day to day, jumping into video seems terrifying for a lot of nonprofits. According to Comscore, 85% of people claim they watch videos online, and 39% of people claim they’re more likely to share a video over text based content.

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Video Nonprofit Demographics Tech 220

Media Cause

FEBRUARY 28, 2022

If your nonprofit organization is struggling to share your message with your various audiences, you’re not alone. Every cause has multiple reasons why someone should care, and depending on the size and structure of your organization, some may have more internal weight and priority than others. Can link to more in-depth content.

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Content Test Student Audience 105

The MatrixFiles

JANUARY 2, 2024

He also has a video podcast that he calls the Pinkcast. Which one is most important that if addressed, would yield the most benefit for your organization? Is old content dominating the results? Resolve to make some decisions about 5 types of content, eg., Is old content dominating the results?

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Websites Analytics Podcast Map 272

Nonprofit Tech for Good

JANUARY 28, 2014

Nonprofits that do not create a lot of their own video content can still have an engaging YouTube Channel by curating videos relevant to your nonprofit’s mission and programs. Just because your nonprofit didn’t create a video doesn’t mean you can’t feature it on your channel.

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YouTube Video Channel Nonprofit 251

Neon CRM

JANUARY 25, 2024

If your organization sends out a member newsletter, you have a solid communication method on your side! In this article, you’ll find four tips to keep in mind when building your newsletter and 14 ideas for your newsletter’s content. Not every type of content will resonate with every type of audience. Let’s get started!

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Newsletter Content Ideas Tips 52

Nonprofit Tech for Good

JULY 20, 2010

That said, in addition to being a great tool to build your e-Newsletter list , if your nonprofit is regularly updating Facebook and Twitter accounts, then your organization needs to be able to produce, contribute, and distribute fresh, quality content. Share stories, photos, and videos from events. Share breaking news.

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TechImpact

OCTOBER 2, 2014

And more specifically, to social media and content marketing. But, a lot of nonprofits have had a difficult optimizing their content marketing efforts, and struggled to see the benefits. Here are 5 facts about content marketing your nonprofit needs to know in order to take its social media marketing campaigns to the next level in 2015.

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Get Fully Funded

JANUARY 26, 2021

Nonprofit fundraising videos bring your organization’s work to life in a way that written stories just can’t. Videos show as well as tell. In short, videos make an impression. Nonprofit fundraising videos help you raise more money. There are different types of videos, and many do not require expertise.

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Video Giving Fundraising Script 98

Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . You’ll need to have the spot produced professionally if you don’t have someone on your team who can edit videos and provide at least a.mov or.mp4 file. What is a PSA?

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sgEngage

AUGUST 23, 2023

Optimizing your healthcare organization or hospital’s website design ensures patients and community members can find the information they need quickly. A professionally designed website can help establish your organization as a reputable, trustworthy institution. Make your donation and volunteer opportunities easy to find.

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Websites Organization Tips Map 76

Nonprofit Tech for Good

OCTOBER 10, 2019

The public counts on nonprofit organizations to champion important issues and bring about positive change. But a nonprofit organization’s yearly financial budget isn’t always enough for its goals. And because GoFundMe has a 0% platform fee , your organization will be able to keep more of the funds raised.

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Media Cause

JANUARY 20, 2023

Content tends to be an all-encompassing word these days. You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. So, how do you create a content strategy?

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Nonprofit Tech for Good

SEPTEMBER 5, 2023

By Elizabeth (Liz) Ngonzi, CFRE , Founder and CEO at The International Social Impact Institute and Adjunct Assistant Professor at New York University In the rapidly evolving landscape of nonprofit organizations, adapting to the digital realm has become a pivotal challenge. Among the innovative tools that have garnered attention is ChatGPT.

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Nonprofit Tech for Good

MAY 7, 2012

It was much more traffic than I would have ever thought possible, but thanks to the burgeoning “Nonprofit Organizations” communities that I had built on Facebook, Twitter and Myspace, launching a blog was much easier in 2009 than it was when I tried and failed in 2004. Post a wide variety of blog content and have some fun with it.

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Content Ideas Nonprofit Interview 260

Greater Giving

FEBRUARY 25, 2021

When you add a cinematic touch via video to that message, it becomes the most effective method to draw in viewers and spread the word about the work than any other available option. People love watching videos! Video has an unbelievable advantage over other forms of messaging. The Awareness Video. The Brand Story.

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Video Nonprofit Images Awareness 87

NetWits

MARCH 11, 2012

Yesterday we talked about the importance of content marketing for nonprofits. Create content that attracts the audience you’re targeting with the goal of getting them to interact with you. Here are 5 nonprofit content marketing examples. Big Brothers Big Sisters – Leverage video to tell your story.

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Nonprofit Tech for Good

JUNE 24, 2021

Did you scroll through content on Instagram today? Or maybe watch a live video on Facebook? When you align your organization’s goals with the right social media strategies, you’ll start to see instant results! How to leave behind the guessing game and rush to post content day of. Cost: Free.

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Media Cause

OCTOBER 17, 2022

While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. This means including clear content on your site and helpful resources like blogs, case studies, and whitepapers to inform your supporters. Make sure your content is both clear and relevant.

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Content Channel Search Case Study 52

Nonprofit Tech for Good

NOVEMBER 1, 2020

Written by Findjoo , this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post #1: 12 Features Membership Organizations & Associations Should Look for in a CRM. To do this, there are a few simple tricks that you’ll need to use.

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Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. Often tied to breaking news stories or internal developments at your organization, a blog post calling for action is often well received. Share Stories, Photos, and Videos from Events. offers a 90-minute webinar on blogging on WordPress.

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Content Ideas Nonprofit Interview 237