Remove Content Remove Demographics Remove Platform Remove Track
article thumbnail

Level Up Your Marketing with Analytics

Association Analytics

How are you tracking success? Are you tagging your content, products and events? By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. Online Tracking. Analyze Performance.

Analytics 169
article thumbnail

Beyond the Venue: Innovative Platforms for Charitable Events

sgEngage

Esports and livestreaming You would be hard pressed to find an organization that did not want to attract a younger donor base, as most organizations rely heavily on aging demographics, such as Boomers and Matures. Video content is being consumed at higher and higher rates and is the preferred medium for most.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Are you getting the most out of your retention data?

Association Analytics

Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. your AMS, event registration system, your community platform, even spreadsheets). Analyzing this data is challenging as it typically resides in multiple systems (e.g.

Retention 169
article thumbnail

Are you getting the most out of your retention data?

Association Analytics

Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. your AMS, event registration system, your community platform, even spreadsheets). Demographic/Career Info. Schedule a demo to learn more.

Retention 192
article thumbnail

Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

During a year-end campaign, it’s essential to track and analyze data from these multiple channels. By dividing donors into groups based on characteristics like giving history, engagement level, demographics, and interests, nonprofits can tailor their messaging and approach to each segment’s preferences and motivations.

Practice 240
article thumbnail

Preparing Your Association for AI

Association Analytics

If your association caters to healthcare, law, finance, or other industries, start brainstorming about how your members can use AI to create content and make better decisions faster. Ideally, you’ll want to keep track of the output you’re getting so that you can continue to improve your prompt engineering strategy and future prompts.

article thumbnail

Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

This involves looking at demographics, motivations, and preferences. For instance: Customer Relationship Management systems (CRMs): help us track donor interactions and giving histories. Website analytics: help us track donation page interactions and web traffic. Only ask questions you cannot find the answers too.