Contact Mail Studies Track 
Allegiance Group
APRIL 15, 2024
Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Allegiance Group makes achieving direct mail success simple. Contact Us! Does direct mail work?
Bloomerang
JULY 7, 2022
Best Practices for Donor Acquisition and Retention Through Direct Mail. Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. But what about people who say that direct mail isn’t worth the investment? Refer to the data.
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Neon CRM
MAY 31, 2023
Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.
Pamela Grow
JUNE 28, 2023
According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7%
Neon CRM
AUGUST 18, 2023
To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. Measurable: Ensure your goal is measurable to track progress and success. Direct mail, emails, and events will make up the foundation of your fundraising campaigns. Here are some tips.
The NonProfit Times
MAY 23, 2024
Nearly half (48%) of donors cited email as their preferred giving channel ahead of social media, text messaging, direct mail, and phone calls in a study published last year by fundraising platform Neon One in Chicago. Regularly emailing unengaged contacts might lead to a “no harm, no foul” scenario of them tuning out appeals.
Candid
FEBRUARY 1, 2023
Brief Commercial: Studies show that nonprofits with Candid Seals of Transparency get more donations, including repeat donations. Find out how to easily update your Candid nonprofit profile and earn your seal. Look for Bob (and other DAF holders) in your mailing list. to track down.
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