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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

However, it’s important to keep in mind that members of Gen X and elder Millennials are rapidly increasing their giving, and younger donors like Gen Z are forming their preferences for giving as we speak. 1) The Silent Generation (1925-1945) 88% give to charity, donating an annual average of $1,367 across 6.2 organizations** 11.8%

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16 Ways to Grow Your Nonprofit Email List

Neon CRM

When it comes to receiving communication from nonprofits, donors have a clear favorite: Email! Our latest research uncovered that 48% of donors cite email as their preferred method of communication from nonprofit organizations. If your nonprofit’s email list growth has been stagnant, check out the tips below.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

When it comes to building awareness for your association, you may not have to look too far, starting with your email list. Other methods of expanding your visibility include social media campaigns, events, career fairs, and using search engine optimization (SEO) to attract people to your website.

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7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

Here are seven excellent methods of increasing donor retention and how to automate them. Set up a drip email to do the work for you. To use a drip-email campaign, determine what your end goal is, or your call to action. Whatever you want your donors to do, make sure you have this goal in mind when crafting your email series.

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Alumni Fundraising in the Arts: 5 Tips to Create Connections

Achieve

To cultivate alumni donors, you’ll need to stay in contact with graduates so your program remains top of mind and provide opportunities for them to give that they’ll be receptive to. As you create content, keep in mind that different social media platforms appeal to different demographics. Email marketing. Social media.

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3 Proven Ways to Find and Convert New Donors

sgEngage

If you’re like every nonprofit on the planet, you’ve got one thing on your mind: acquiring new donors! Whether you’re personally into them or not, social media platforms offer opportunities for connection that go far beyond your database contact list. Your own email list is a rich source of potential donors.

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Nonprofit Email Marketing: The Ultimate Guide for Online Engagement

DNL OmniMedia

Social media, digital advertisements, websites, and email have improved nonprofit audience outreach and fundraising. In this guide, we’re going to focus on one of those outlets in particular: email. We know that simply sending an email isn’t enough, especially if you want to see the full value that technology can provide.

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