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Attention Nonprofit Emailers: Big Changes Coming to Google and Yahoo!

Pamela Grow

If yours is a smart nonprofit and you put your digital focus on email marketing, buckle up because changes are on the horizon from Google and Yahoo, and we’ve got the scoop. Keep Spam Rates Under 0.3%: Don’t be the annoying spammer in people’s inboxes. Now, let’s talk about spam rates – the real sticky wicket.

Yahoo 91
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Digital Privacy Compliance for Nonprofits: The Big 3 Laws

Achieve

Digital privacy has become a major new fixture in public discourse across all sectors. Much discussion of digital privacy revolves around the buying and selling of data, which isn’t largely relevant to day-to-day nonprofit operations.

Law 59
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Lame spam of the day: CitiBank Account Alert

Robert Weiner

First, it includes the sections of CitiBank's standard notices that would normally include the account holder's name and the last 4 digits of the account -- but they're blank. But the really lame part is that the links at the end (Contact Customer Service, View Our Privacy Statement, Add Us to Your Address Book) point to americanexpress.com.

Spam 122
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How to Maintain Digital Safety at an Online Event

AccelEvents

While this move has allowed you to carry on hosting your event, it has also left you facing the complications that come with the digital landscape. . Protecting the digital safety of your attendees, exhibitors, presenters, and staff is paramount to the success of your online event. . Digital Safety Considerations for Online Events.

Digital 75
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Ensuring Email Deliverability—Updates to Gmail + Yahoo

Media Cause

On February 1, 2024, Google and Yahoo will roll out new requirements, which include bulk senders authenticating their emails, making unsubscribing easy, and staying under a spam rate threshold. Low User-Reported Spam: Senders must stay under a 0.3% spam rate threshold or risk being marked as spam.

gMail 72
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Lame spams of the day: ADP Notifications

Robert Weiner

Since I don't use ADP it's obvious that they're spam, but others may fall for them. Subject: ADP Generated Message: Final Notice - Digital Certificate Expiration. If you have any questions, please contact your administrator for assistance. Digital Certificate About to Expire. Renewing Your Digital Certificate.

Spam 112
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How to Maintain Digital Safety at an Online Event

AccelEvents

While this move has allowed you to carry on hosting your event, it has also left you facing the complications that come with the digital landscape. . Protecting the digital safety of your attendees, exhibitors, presenters, and staff is paramount to the success of your online event. . Digital Safety Considerations for Online Events.

Digital 52