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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. Total advertising investment — including both digital and non-digital channels — increased by 13%.

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3 Key Findings from the 2021 Giving Experience Study

sgEngage

In this article, we’ll explore three key findings from the Giving Experience Study and explain what they mean for your nonprofit, including: . And the data supports it — just take a look at these engagement-related findings in The Giving Experience Study: . Convenience is crucial. . Younger and more diverse donors are giving. .

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6 Tips for Analyzing Online Fundraising Campaigns

Bloomerang

It can be helpful to set up dashboards that give you a daily overview of key performance metrics and trends for each of your campaigns. A good place to start is to think about the metrics that are most important to each campaign. A good place to start is to think about the metrics that are most important to each campaign.

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10 Fundraising Statistics Every Nonprofit Should Know

Neon CRM

Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. You’re not stuck with one channel for every campaign.

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How to Recruit for Your Membership-Based Organization Online

Nonprofits Source

Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly. As for choosing new recruitment channels, start with the ones your target audience prefers.

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Maximize Monthly Giving with Nonprofit Data Analytics

Pamela Grow

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Understand donors’ giving behaviors. Monitor data and adjust your appeals.

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Time’s almost up! Join us for Benchmarks 2023

M+R

The deadline to join the 2023 Benchmarks Study is THIS Friday, December 2. The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. with data from dozens of other nonprofits to create a pot of averages, trends, and key metrics. Be sure to sign our consent form to secure your spot!