Nonprofit Tech for Good

MARCH 17, 2020

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. Have a minimum of 15 ads in each campaign : 5 images x 3 copy versions.

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Twenti - Digital Marketing For Nonprofits

MAY 22, 2020

Top 5 Nonprofit Youtube Channels. Check out these top nonprofit youtube channels and the videos that make them great to find out what they do so well! A lot goes into making a youtube channel great, and these nonprofits demonstrate that. These channels are great sources of information on their cause and inspiration for your own.

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NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content. Simple language free of jargon.

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Nonprofit Tech for Good

FEBRUARY 5, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Additionally, you should employ a multi-channel marketing strategy to promote your event. Keep text brief but informative.

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Nonprofit Tech for Good

APRIL 2, 2023

We’ve done the legwork and compiled the top ways Chat GPT and AI can help your team save resources, perform tasks, and raise more funds. For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising.

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Tools Fundraising Analytics Analysis 361

Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

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Byte Technology

JUNE 10, 2015

Should you be putting more emphasis on some social media channels over others? You install the independent app on your page it automatically identifies and adds trending content and publishes your blog feed based on details such as gender, age, level of education and so on. What’s the return on investment for that time?

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sgEngage

OCTOBER 11, 2023

No matter what your mission is, you’re probably dedicating significant resources to finding potential supporters and getting that first gift. You have high-performing content that many potential donors haven’t seen. I’m sure you’re using at least one of these social media channels. You have heaps of data.

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Nonprofit Tech for Good

MARCH 4, 2010

These resources are invaluable when looking for quality content to utilize and share on social media sites. 4096 Color Wheel : A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, etc. If you have any favorites that you would like to share, please add them in a comment below.

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Resource Fun Alexa Stats 216

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

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Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. Breast Cancer Now, CoppaFeel and Asda: The real self checkout Image Source Breast Cancer Now and CoppaFeel! , Are you ready to give your donors the content they deserve?

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Examples Campaign Marketing Cancer 101

Nonprofit Tech for Good

JANUARY 13, 2020

This can be a simple show of gratitude and personalized to include your donor’s name, a brief blurb about what their donation will help your organization to accomplish, and/or a compelling thank you image. This is an excellent time to ensure donors have seen all the great content on your website. 2) Encourage to Volunteer.

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Tech Soup

SEPTEMBER 11, 2014

In fact, that's exactly the kind of license TechSoup uses for most of our content! Creative Commons licensing isn't just a way to promote sharing of your content. Creative Commons-licensed content is also a great resource for you when you're creating a digital story. Don't know what to ask?

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Channel Hosting Question Meme 76

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy. I asked Miriam if she would summarize what she learned about nonprofits and content strategy in a guest post and here it is. Content strategist Jonathon Colman.

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Tech Soup

FEBRUARY 2, 2015

There are more places than ever to get free images that are entirely OK for you to use for your communications. Here are 10 sources for images you can freely use on your website or other communications channels. Where to Find Free Images. Google Advanced Image Search lets you filter your search by usage rights.

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Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

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Allegiance Group

APRIL 15, 2024

Select communication channels and advertising platforms for the campaign. These should be channels and platforms that your audience regularly engages with. There are several communication channels your nonprofit can use to target and acquire new donors, from your website to paid avenues. Optimize your donation form.

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Nonprofit Tech for Good

JUNE 29, 2014

Many nonprofits are curious, but lack the resources necessary to create and manage yet another social network. Posts with with a message and an uploaded image get much higher engagement than shared links. Curate good content through sharing. Most nonprofits do not create enough of their own content to be active daily on Google+.

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NonProfit Hub

OCTOBER 25, 2017

One of the most difficult components of starting and maintaining a nonprofit is learning how to take advantage of the resources at your disposal. Free online resources. Don’t trick yourself into thinking you need to spend a pretty penny in order to gain access to awesome fundraising, marketing and management resources.

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Resource Nonprofit Sponsor Channel 51

Nonprofits Source

SEPTEMBER 27, 2023

Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy. Additionally, write search engine optimized blog content to drive traffic to your site. Instead of solely focusing on influencers with large follower counts, prioritize relevance.

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Marketing Tips Influence Nonprofit 52

Nonprofits Source

MARCH 27, 2023

And while you likely update content regularly, do you consider the user’s experience? Add alt text to images, avoid flashing colors and illegible text, and properly use headings to organize content. Speed your website up by reducing unnecessary code in the backend of your CMS and optimizing image sizes for the web.

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Charity Marketing Online Tips 78

Forum One

NOVEMBER 2, 2023

Overall, this work has helped to empower NRDC’s content managers, engage their audience, and amplify their impact. National Rural Health Resource Center Gold – Health The National Rural Health Resource Center provides technical assistance, information, tools, and resources for the improvement of rural health care.

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Tech Soup

FEBRUARY 3, 2015

We hope you like our content, and we want you to use it! Content created by TechSoup is available to reuse by any nonprofit or library (for free!), This means you can take our content, post it on your website, or use it in your trainings or newsletters, and you don't even need to ask us for permission.

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Top Nonprofits

FEBRUARY 16, 2022

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Developing a positive brand image in the community. Veer away from stock photos and choose images of real people when possible.

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Audience Marketing Nonprofit Search 98

DNL OmniMedia

JANUARY 17, 2024

Referencing relevant, older campaign data can help you get a sense of which strategies or channels seem to generate the most engagement. Take the average age, location, education, and employment of your audience into account when determining which channels and strategies will be the most productive. Opting for interactive content.

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Top Nonprofits

MARCH 16, 2022

When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. In this guide, we’ll cover common reasons your website may need a revamp, including: Your content is out of date. Your content is out of date. Your website doesn’t reflect your current brand.

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Websites Nonprofit Audience Mobile 115

sgEngage

JUNE 30, 2023

This article covers the nuances of nonprofit marketing, exploring the different types, channels, and challenges. Table of Contents The Impact of Nonprofit Marketing Types of Nonprofit Marketing Nonprofit Digital Marketing Breakdown What Challenges Do Nonprofit Marketers Face? What Challenges Do Nonprofit Marketers Face?

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Marketing Nonprofit Blackbaud Demographics 40

Achieve

OCTOBER 6, 2023

Social Media Engagement Rate When it comes to securing support on social media, getting your nonprofit’s content in front of prospective donors is only the first step. Whether you’re posting on Facebook , Instagram, or even LinkedIn, it’s important to focus on reaching users who are most likely to take action in response to your content.

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Social Media Metrics North Carolina Media 52

Amy Sample Ward

MARCH 5, 2013

Your website is your kitchen, where you can prepare the snacks, make the punch, and arrange all the utensils; in other words, that’s where you can create and store all your content. Find the Influencers: Social media is a great resource for identifying the champions in your community.

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Bloomerang

DECEMBER 19, 2023

We’ve grouped these solutions into the following categories: Donor Management Fundraising Project Management Communication Design Forms Marketing Events Website Content Management System As you assess each option, keep in mind that seemingly “free” platforms may still come with costs. Top feature: Slack’s foundational feature is channels.

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Software Free Tools Adobe 88

Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results. Determine what channels to use. Set SMART goals.

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Social Media Strategy Media Donor 52

Nonprofit Tech for Good

AUGUST 16, 2019

WordPress resources and documentation are weak . Also, a great collection of resources. Speed Enhancement – WP Engine uses a content delivery network (CDN) that boosts your website’s overall page sped and load time. Very nicely designed Kinsta with resources, stats, and billing info. 3) Kinesta :: kinsta.com.

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WordPress Hosting Websites Web 247

CauseVox

FEBRUARY 5, 2024

Within this virtual stage, carefully curate images that resonate with your cause. Select high-quality images or videos that not only showcase your work but also evoke emotion. Visual content has a unique power to transcend words, making your organization’s impact tangible and relatable.

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Work Giving Hosting Nonprofit 81

Qgiv

FEBRUARY 22, 2022

Driving traffic to your new nonprofit website isn’t something that just magically happens — you need to put effort into marketing across different channels to invite new visitors to your website. One of the most effective ways to generate traffic for your website is to update content regularly and share your content on social media.

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DipJar

SEPTEMBER 12, 2022

Producing irrelevant content. Channel preference (social media vs. email). TikTok has always been about video, but platforms like Instagram and Facebook are now also prioritizing this interactive content—because it works! . The better the content, the more interaction it will receive. Producing irrelevant content.

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Marketing Social Media Nonprofit Integration 52

Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. That’s right, your lovingly crafted social media content is often met with nothing more than a virtual tumbleweed rolling by. You’ll want to spend as much time on your subject line as you do on the content.

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email Rate ROI Social Media 52

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Building an online community allows your organization to engage with your supporters on a personal level. Fundraising.

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