Nonprofit Tech for Good

MARCH 11, 2022

It creates a personal, meaningful introduction of your cause and nonprofit to new donors. A peer-to-peer fundraising event is one in which your supporters raise money on behalf of your cause. ” (via the Prostate Cancer Foundation ). ” (via the Prostate Cancer Foundation ).

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Bloomerang

FEBRUARY 6, 2024

These platforms offer insights into donors’ giving history, wealth indicators, and philanthropic interests, enabling your organization to identify and engage potential donors most likely to support your cause. It may seem like a brand-new idea, but it’s a foundation of modern marketing. Identify key supporters. Segment and personalize.

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AccelEvents

SEPTEMBER 11, 2020

An experiential event focuses on the attendee and is part of an experiential marketing campaign. Experiential marketing can be powerful as it puts the viewer into the experience of the messaging or the brand that created it. Some of the most powerful event marketing campaigns have stemmed from experiential promotion.

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NonProfit Hub

JULY 27, 2021

Cause Camp is a nonprofit conference that has been nationally recognized by Forbes Magazine as one of the best conferences in America for the nonprofit sector. But before it became the nonprofit conference sensation that it is now, Cause Camp started with humble roots. In 2010, the event had a transformation.

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The NonProfit Times

MAY 23, 2024

Leaders at the American Cancer Society in Atlanta went into last year’s GivingTuesday with a plan. I hear people say all the time that email is underperforming or dying, but that certainly hasn’t been the case for us,” said Rebecca Sparenberg, vice president of digital marketing for the Humane Society of the United States in Washington, D.C.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 25, 2010

Our research started several months ago with a literature search, is focused on best practices in incorporating a social media strategy into CSR and Cause Marketing programs. We recognize that are many diverse opinions on best practices for incorporating social media into cause marketing and CSR, and that is okay.

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Nonprofit Tech for Good

JANUARY 5, 2019

So how can nonprofits use this powerful tool to build their movements, advance their causes, and raise money for their organizations? . A fundraising video can be very different from a marketing video. A great marketing video is designed to capture the eyeballs of strangers, pique their interest, and entice them to learn more.

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AccelEvents

SEPTEMBER 11, 2020

An experiential event focuses on the attendee and is part of an experiential marketing campaign. Experiential marketing can be powerful as it puts the viewer into the experience of the messaging or the brand that created it. Some of the most powerful event marketing campaigns have stemmed from experiential promotion.

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Virtual Marketing Sponsor Goal 52

Tech Soup

AUGUST 18, 2014

Last year we shared how the American Childhood Cancer Organization (ACCO) used Teespring to exceed their fundraising goals with a few clicks of a button. Last year our ‘Go gold with kids for cancer’ campaign was a really successful campaign because it had such a clear statement that reflected with people.

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Qgiv

JULY 10, 2023

Because it recognizes the root causes of social ills, by definition it describes a long-game issue that extends beyond solving challenges for an individual. Example : , Jennifer is first a mother of 3 and a musician, who is facing cancer. She is not a cancer patient first.) This encourages sustained donor loyalty over time.

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Classy

JUNE 21, 2021

Livestrong has applied this approach to their Solution Grants Program, which focuses on funding solutions that solve everyday cancer problems. This year’s programmatic focuses are underserved Black Americans, children, and breast cancer survivors, so each crowdfunding campaign targets a particular cause that aligns with these audiences. .

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Nonprofit Tech for Good

NOVEMBER 4, 2021

Global Goods Partners have partnered with over 60 artisan groups in more than 20 countries throughout Asia, Africa, and the Americas to help bring to market the fair trade, handcrafted products they produce. 15) Little Market :: thelittlemarket.com. 30) UNICEF Market :: market.unicefusa.org. Health & Beauty.

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Whole Whale

APRIL 10, 2023

This is a curated podcast list is composed of a variety of podcasts concerning technology, management in the nonprofit sector, grant writing, fundraising, and many cause issues ranging from mitigation of climate change to human rights. We hope that you enjoy this summary of great nonprofit podcasts and please let us know if we left some off

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

Komen Foundation , a leading breast cancer charity, pulled hundreds of thousands of dollars in breast cancer screening funds from Planned Parenthood. Each year millions of women are screened for breast cancer at Planned Parenthood, and Susan G. Source: causes.com via Beth on Pinterest. On Tuesday, the Susan G. And it worked!

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Connection Cafe

DECEMBER 18, 2014

One organization that’s really tapping in to the potential of #GivingTuesday to advance their mission is the Canadian Cancer Society (CCS) who saw a 78% increase in donations during the week of #GivingTuesday this year, and an 85% increase in the number of donations they received! Focus on the Follow-Up. Rally the Troops.

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Tech Soup

SEPTEMBER 5, 2014

We recently shared how the American Childhood Cancer Organization (ACCO) used Teespring to raise over $43,000 through Teespring campaigns. We produce and distribute informational materials for free for families with children with cancer, so a lot of what we do is give things away. " Here are ACCO's tips for using Shopify.

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sgEngage

AUGUST 28, 2023

From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. Recruit loyal supporters to fundraise for your cause. Create holiday-themed marketing materials.

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NonProfit Hub

MAY 29, 2020

By showing off your strengths, forming a groundbreaking board, drafting brand strategies , and drawing more support, your organization will be more prepared to further your cause. A great example of this kind of strategic partnership is between the V Foundation for Cancer Research and Vs. Cancer. . Articulate Your Brand Vision.

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Twenti - Digital Marketing For Nonprofits

MAY 22, 2020

These channels are great sources of information on their cause and inspiration for your own. Cancer Research UK. The Cancer Research Youtube channel has 109,601 subscribers, and it is easy to see why. Cancer Research uses their channel to show supporters and donors exactly where their time and donations are going.

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Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. For detailed best practices on how to use email effectively, see 10 Email Marketing Best Practices for Nonprofits. And don’t be shy about sending emails!

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Nonprofit Tech for Good

OCTOBER 20, 2019

Global Goods Partners have partnered with over 60 artisan groups in more than 20 countries throughout Asia, Africa, and the Americas to help bring to market the fair trade, handcrafted products they produce. Jude Children’s Research Hospital continue to treat and defeat childhood cancer and other deadly diseases. Health & Beauty.

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Nonprofit Tech for Good

APRIL 23, 2023

Our marketing team could fit in a MINI Cooper. Prompt: “Write a heartfelt, authentic letter to participants in my walk-a-thon benefitting breast cancer research. Note—the copy should be focused on inspiring readers to support the cause and buy tickets. Like many nonprofits, Eventgroove is a small company.

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Nonprofits Source

SEPTEMBER 8, 2023

After all, your website’s success as a digital marketing tool depends on how user-friendly it is to your visitors, whether they’re exploring your website on desktop or mobile. With more people using their phones to interact with their favorite causes, it’s critical that your navigation menu and website as a whole are mobile-optimized.

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sgEngage

OCTOBER 4, 2022

The crypto market today is over $1 trillion. Nonprofits need to be in that space and appeal to the cryptocurrency market. Crypto users are also highly cause-driven. The American Cancer Society began accepting crypto donations years ago but didn’t experience a lot of donor activity. Why do people donate crypto?

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Bloomerang

AUGUST 25, 2023

How powerful a magnet is your nonprofit cause and the way you engage potential constituents? Especially not in our digitally revolutionized marketplace where you must actively pull supporters towards your magnetic center rather than pushing out energy likely to dissipate before it does your cause any good.

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sgEngage

FEBRUARY 17, 2023

Email marketing. Automation One of the greatest tools in email marketing is automation, powered by software purpose-built for nonprofits. Capitalize on the power of email marketing to recruit individuals or teams to raise money for your organization and to stay in touch with these supporters throughout the campaign.

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Whole Whale

MAY 5, 2022

It is even more important for organizations that deal with causes like Cancer and other diseases to be particularly sensitive to this issue. It is difficult to write for both audiences that are celebrating a traditional mother’s day and those that are treating as a day of remembrance.

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Classy

APRIL 20, 2021

It is this recognition which drew her to Classy, a certified B Corporation dedicated to building great technology to support the most important causes in the world. She also sees the opportunity to extend Classy’s impact to serve the wider public and help connect those who are looking to give with the right opportunities and causes.

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sgEngage

FEBRUARY 18, 2023

Email marketing. AUTOMATION One of the greatest tools in email marketing is automation, powered by software purpose-built for nonprofits. Capitalize on the power of email marketing to recruit individuals or teams to raise money for your organization and to stay in touch with these supporters throughout the campaign.

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NonProfit Hub

OCTOBER 25, 2018

The nonprofit gets the word out about its cause and expands its donor base, and the business boosts its sales and exposure in the community. Then, reach out to the corporation’s marketing department. Once you get in contact, work with the company’s marketing team to decide on a fundraising tactic. Cause marketing.

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Saleforce Nonprofit

AUGUST 5, 2022

For example, when it was time to make decisions about how to remove tobacco from stores, CVS assembled a team from finance, merchandising, marketing, corporate social responsibility, retail store operations, and inventory. Earthkeeping starts with the people who design, make, and market Timberland products.

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Media Cause

AUGUST 17, 2023

For example, if your keyword is “cancer walk 5k,” a search term someone used for the ad to serve could be, “upcoming charity cancer walk near me.” Learn More on How to Audit an Adwords Campaign Leveraging paid search campaigns can be an effective way to help reach your organization’s and marketing KPIs.

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Media Cause

MARCH 10, 2022

Below we interviewed the six female department heads at Media Cause. I am currently the Executive Vice President, Creative + Brand here at Media Cause. I somehow managed to get through doing that for a year before joining Tribune Media as a copywriter in their marketing department, which functioned like a mini agency.

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NTEN

OCTOBER 25, 2011

In short, the secret lies in what some may call the "Kevin Bacon effect", AKA viral marketing. So how can you take your cause viral, whether it's your proposed session, a newly released YouTube video, or the nonprofit you represent?

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Saleforce Nonprofit

JANUARY 12, 2022

If this post’s catchy subject line made you click to read it, we just proved that when it comes to marketing, the words we choose make all the difference. Jude drive the survival rate of childhood cancer patients from 20% to 80% since the hospital was founded in 1962 — how’s that for impact? David Jacques, CIO, ALSAC.

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NetWits

MAY 23, 2012

Repeat fundraisers bring in more money, more consistently for the cause. In her role of Community Marketing Manager at Maine Cancer Foundation , Erlene LeBorgne specializes in developing creative ways to cultivate her community of avid supporters and assist them with their fundraising efforts. Fundraising Page Badges.

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Twenti - Digital Marketing For Nonprofits

JUNE 1, 2020

Infographics can transform your social media marketing for the better! Infographics are a great visual way of sharing knowledge with your followers, and they’re the secret to an effective social media marketing campaign. This could result in a lot of donations for your nonprofit, and a lot of awareness raised for your cause.

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