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Why Nonprofits Need to Be Early Explorers of the Metaverse

Nonprofit Tech for Good

It sounds dystopian to some and it very well could be, but once you understand the concept and the emerging technology around it, as a nonprofit marketing and fundraising professional, you’ll also begin to understand its potential. Nonprofit warriors, champions, changemakers, and fundraisers are needed in the metaverse ASAP.

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Paid Media ROI for Nonprofits

Media Cause

Paid media helps nonprofits reach an audience that owned media (the content that you own, such as your website and social media posts) cannot. Common Types of Performance Marketing Tactics Paid Search: When an organization pays for sponsored ad clicks on search engines such as Google or Bing. What is Paid Media and Paid Media ROI?

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Event Management Software for Nonprofits: Top Tools for 2024

Qgiv

With the right event management software for nonprofits, you can run your fundraising events more efficiently, helping you raise more money for your cause. There are quite a few different nonprofit event management software options your organization can use to make your event as seamless as possible.

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Four Recommendations for Personal and Professional Branding

Amy Sample Ward

In preparation for their presentation, they circulated a survey to over 200 nonprofit professionals, asking how they use various social platforms. Similarly, Google+ allows you to filter general actions or content as well as post-by-post content to certain groups. Set your own tone! Choose your own path!

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Concurrent Fundraising Events: 3 Ideas to Boost Revenue

Get Fully Funded

Your nonprofit has several needs and limited resources. To tackle this need for extra funds, many nonprofits launch concurrent fundraising events. For example, instead of simply creating a landing page about your auction, leverage the Google Ad Grant program to promote the page (and your site) for free!

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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. But not all kinds of audience analysis are evil.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Remember your goal is persuading consumers. Helping real people should be the star.

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