M+R

JUNE 10, 2021

Apple recently made an announcement about upcoming privacy changes to their products that could have a major effect on how nonprofits do email work. . A quick reminder: email opens are tracked by tiny image pixels embedded in the content. Read time: 3 minutes. What’s happening? on iPhone, 9.6% on desktop, and 2.8%

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

I remember thinking to myself at the time, well if one networked nonprofit can do this, couldn’t a network of networked nonprofits use real-time collaborative benchmarking data sharing for learning? I shared a link to the site on my Facebook Page with a question about its usefulness (perhaps minus one of the bogus metrics).

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Benchmark Network Learning API 95

CauseVox

APRIL 6, 2023

In this 60-minute live webinar, you’ll learn: The importance of peer-to-peer fundraising for small nonprofits and how to make it work for your organization. Don’t miss out on this valuable opportunity to learn and grow!

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Fundraising Benchmark Metrics Nonprofit 75

Forum One

DECEMBER 22, 2022

What parts of your digital strategy are working well? This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. Investigate what’s required to mimic any vital reports or data you’re pulling in UA, and experiment with new metrics in GA4.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study.

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Benchmark Social Media Global Project 103

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2013

The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). There is a massive disconnect between the belief that video is really important, working and wanting more of it, and allocating the funds to make more videos.

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Benchmark Video Practice Measure 120

M+R

MAY 31, 2022

We saw some of the impacts of these changes in this year’s Benchmarks. Apple Mail Privacy Protection works by pre-loading email content — including open tracking pixels. Reminder, email opens are tracked by tiny image pixels embedded in email content. MPP only pre-loads images (including that open tracking pixel!)

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sgEngage

JUNE 6, 2024

We work hard to transform basic input into high-quality data. Just as a successful capital campaign follows defined steps and milestones, so does the work of a database manager—nitty-gritty, behind-the-scenes tasks to keep the campaign moving toward its goal. Improve proposal tracking. Review reporting.

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NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Q: What is EdgeRank and how does it work?

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Metrics Facebook Question Benchmark 64

sgEngage

MAY 30, 2024

Whether things are going well or need improvement, both you and the employee should know well in advance so that you can work together to either drive even greater impact or find solutions. You’ll need to not only collect it to measure progress and discuss performance but also to establish benchmarks for future reference and growth.

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The Storytelling Non-profit

JANUARY 24, 2022

In this article and video tutorial, I’ll walk you through how to set up a story measurement system, and how to track and analyze your data. Make a list as those will be the most relevant examples for you to work with! Let’s do a deep dive on one example so you can see how this might work. What Do You Want the Story To Do?

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ROI Storytelling Measure Story 67

M+R

JUNE 5, 2023

Collaborating with influencers — working with them on messaging in a two-way dialogue — helps your campaign reach these audiences authentically. You’re not buying a list: you’re doing values-aligned work with creators (and, we hope, paying them for their labor). Looking for benchmarks? We’ve got some Benchmarks.

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sgEngage

JANUARY 16, 2024

According to the 2022 Blackbaud Luminate Online Benchmark Report , the annual value of a sustainer is four times greater than a one-time donor. Emails work, too. Person-to-person matchmaking, though, is just the beginning. Tell a Powerful (and Personal) Story Humans are hardwired for narrative. Stories help us pay attention.

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Effective Tips Fundraising Blackbaud 76

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Let's say you want to track your email fundraising open rate.

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Metrics Benchmark Rate Newsletter 55

Nonprofit Tech for Good

APRIL 10, 2022

Use hashtags strategically to mention important causes, campaigns, and events, but hashtag spamming to try to increase your reach doesn’t work and has a negative effect on engagement. From big victories to little wins, focusing on the positive angle of your work is beneficial to your social media content strategy overall.

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Twitter Practice Social Media Nonprofit 349

DNL OmniMedia

FEBRUARY 11, 2021

It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. It’s not necessarily a punitive process but rather a way to work smarter, not harder, by learning from your own performance.

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Blackbaud Guide Management Fundraising 52

Neon CRM

AUGUST 24, 2023

Nonprofit professionals are constantly being challenged to be more “data-driven” in their work. Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. But they often find it difficult to know where to begin. Save your spot.

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Hype Research Marketing Benchmark 52

sgEngage

NOVEMBER 10, 2023

Energized Marketing and Acquisition: Once the goals of the recurring donation program have been identified, ensure donors are aware of their giving options and how the donation process works. Donor Management: All donation platforms should provide reports and real-time tracking information for every gift, including recurring donations.

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Donation Blackbaud Retention Gift 52

Kindful

OCTOBER 28, 2021

The key is to look at your data and see which metrics you want to improve. In this case, that means making sure there’s consensus about what your goals are so there’s no question about what you and your team should be working on when it comes to acquiring new donors. . Budgeting: What is your budget for this campaign?

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Goal Metrics Measure Donor 62

NonProfit Hub

JUNE 8, 2016

It suffocates the other mission-related work we’re trying to do. We also had him share insights on the metrics you should measure. CausePlanet : Would you talk about how the metrics you have developed (lifetime value, etc.) help a nonprofit track its fundraising and justify its time and effort?

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Track Donor Retention Metrics 28

sgEngage

AUGUST 8, 2022

Return on investment is a metric that measures the profitability of an investment, giving you a way to compare the yields of investments and make more effective financial decisions. And, with that sort of analysis, you’ll be able to tinker with your model and see what works over time. Capital Campaigns and ROI.

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ROI Campaign Gift Metrics 73

Allegiance Group

MAY 16, 2024

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. High-Level Takeaways from the FEP Report FEP tracks three key metrics: donors, dollars, and retention. Lean into the election year.

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Trend Podcast Retention Nonprofit 52

Whole Whale

JANUARY 28, 2023

According to tracking for 20,000 top podcasts, the listeners have tripled in monthly podcast listeners over the past 5 years to 75 million (RawVoice). If you are going to pour the amount of work necessary into creating a podcast, you will want to measure its success — but how? Trying to track podcasts is pretty similar.

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Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Benchmark Data Now. Here is what you can do to prepare for the impacts of iOS15 on email marketing. Use your UTMs.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting). It takes more work on the part of the reader and shows more interest (i.e.

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Metrics Bookmarking Analysis Feeds 71

Nonprofits Source

MARCH 10, 2019

If you’re skeptical don’t be because the strategy works. This tactic still works today, but it’s not nearly as effective as it once was. LinkedIn’s Social Selling Index is one of the few metrics I think is worth obsessing over. At the very least this will give you a benchmark to reference your progress.

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Linkedin Marketing Strategy Work 49

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Also, review your fundraising metrics and data from previous campaigns. Assess your current fundraising toolkit and consider how your solutions work together to support your fundraising efforts.

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Nonprofits Source

APRIL 3, 2019

If you’re skeptical don’t be because the strategy works. This tactic still works today, but it’s not nearly as effective as it once was. LinkedIn’s Social Selling Index is one of the few metrics I think is worth obsessing over. At the very least this will give you a benchmark to reference your progress. Conclusion.

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Linkedin Marketing Strategy Work 40

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 7, 2008

IN two weeks, I will have the honor of presenting at the E-Metrics Conference with Jonathon Coleman, Nature Conservancy and Laura Lee Dooley. World Resources Institute - two of the savvy and smart nonprofit social media practitioners who are also metrics geeks.     What a combination! tags: blogging nptech ).

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Metrics ROI Community Help 56

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

As one participant points out, “It is very hard to get departments to agree because Web wants one thing, Membership wants another, Communications has it’s own tracking.&#. Notes one participant, “It definitely gave us the ability to work around chicken & egg conversations. Data Analysis. Respond here.

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Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Step 4: Define your benchmarks. Step 5: Define your metrics. The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Flickr Photo by HorrorTaxi.

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Results Metrics Measure Associations 97

Allegiance Group

FEBRUARY 14, 2023

We recommend you start with these 7 Key Database Metrics. 7 Key Database Metrics – Allegiance Group | (teamallegiance.com) At the most basic level, the goal is to understand if your donor base is growing or shrinking and how many new donors you will need to acquire each year to offset any projected attrition.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

As one participant points out, “It is very hard to get departments to agree because Web wants one thing, Membership wants another, Communications has it’s own tracking.&#. Notes one participant, “It definitely gave us the ability to work around chicken & egg conversations. PostRank Nonprofit Blogs Benchmarking.

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Measure Social Media Media Benchmark 101

Nonprofits Source

OCTOBER 4, 2023

These solutions power workplace giving programs by helping to match contributions to nonprofits, track volunteer hours, and manage other company-wide philanthropic efforts. They use CSR software to streamline data collection, track progress, and ensure compliance with CSR goals and standards.

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Software Business Guide Companies 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

This panel will discuss realistic metrics and benchmarks any organization can use in their campaigns and ensure that your using the right strategies and tools to listen and engage your audiences on different social networks. It uses metrics to measure your results and help you improve your strategy over time.

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Care2

MARCH 25, 2009

Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies. In that spirit, Convio released their comprehensive online marketing study today that looked at close to 600 nonprofit organizations’ online marketing results and compiled benchmarks for evaluating fundraising, email, advocacy, and marketing success online.

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Benchmark Convio Studies Marketing 31

Pamela Grow

JUNE 28, 2023

According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. When you’re working on list building, it’s best practice to always include the minimum of a first name on your opt-in form. of their total audience. And then use it.

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