Qgiv

SEPTEMBER 2, 2022

Through extensive donor and market research, along with insights from supporters’ actual behaviors, she identifies ways fundraisers can leverage trends into enhanced programs and performance. And taking a wait-and-see approach to optimizing your marketing program is a sure-fire way to lag behind industry leaders.

Strategy 52

Strategy Marketing Giving Ukraine 52

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. Are there 2020 trends that we will continue to see in 2022? There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4%

Online 98

Online Fundraising Benchmark Adwords 98

Whole Whale

AUGUST 25, 2021

In fact, giving predictions continue to follow an increasing trend across the next five years. “The increase in giving in 2017 was generated in part by increases in the stock market, as evidenced by the nearly 20 percent growth in the S&P 500. 6 Trends in Fundraising Since 2015. Giving trends up, consistently.

Stats 96

Stats Trend Mail Fundraising 96

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Because engagement is critical to retaining members, many associations are using a member engagement score to track and build loyalty.

Aggregator 169

Aggregator Associations Activities Active 169

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. There are rage tweeters and arrogant trolls that occasionally trend to the top. People who are active on Twitter tend to be plugged into current events and trending news.

Twitter 343

Twitter Practice Social Media Nonprofit 343

Nimble AMS

AUGUST 25, 2021

It’s the leading AMS system built on the Salesforce CRM platform, which means you get a powerful set of membership management features, plus modern capabilities, including artificial intelligence and process automation, and a detailed view of your members that supports data-based decision making and targeted member marketing and engagement.

Associations 122

Associations Industry Studies Benchmark 122

sgEngage

MARCH 13, 2024

The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here! Putting Benchmarks into Action So, what does all this mean for nonprofit P2P marketers and fundraisers? Download the full Blackbaud Peer-to-Peer Benchmark Report today. So, we were curious: What would the data tell us about three key questions?

Blackbaud 81

Blackbaud Report Fundraising Benchmark 81

Bloomerang

AUGUST 21, 2023

General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report. Monitor progress: Continuously track the performance of your fundraising efforts and measure them against insights detailed in the report. Having a monetary goal is fundamental.

Action 74

Action Report Practice Fundraising 74

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

Connection Cafe

JULY 15, 2015

Over the past few years, we’ve witnessed a surge in content marketing in the nonprofit world. But what makes for a successful content marketing plan? We’re Partnering with The Content Marketing Institute (CMI) Again! Why do we Need Nonprofit Content Marketing Research? That’s what we hope to find out!

Benchmark 20

Benchmark Survey Content Marketing 20

Classy

JULY 28, 2021

Our latest report, The State of Modern Philanthropy 2021 , elevated data trends from over 4,800 nonprofits to consider when establishing a modern donation experience. Track Top Donor Acquisition Days. Look for trends among the following: Outreach strategies you used on those days. See What’s New In Fundraising.

Experiment 93

Experiment Donation Ideas Create 93

sgEngage

NOVEMBER 10, 2023

The trend leans heavily toward a monthly gift cadence, with 94% of recurring donors preferring to give monthly. Energized Marketing and Acquisition: Once the goals of the recurring donation program have been identified, ensure donors are aware of their giving options and how the donation process works. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits.

Practice 341

Practice Online Fundraising Nonprofit 341

Bloomerang

DECEMBER 19, 2023

67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. That’s just the start—nonprofit software tools come in many varieties, offering support for marketing, event planning, form building, and much more. Software solutions keep the nonprofit sector in motion.

Software 89

Software Free Tools Adobe 89

Bloomerang

MAY 31, 2022

Keep in mind that successfully carrying out a powerful fundraising strategy requires a strong partnership between your organization’s marketing and fundraising staff. A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Email marketing software.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

Care2

MARCH 25, 2009

Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies. In that spirit, Convio released their comprehensive online marketing study today that looked at close to 600 nonprofit organizations’ online marketing results and compiled benchmarks for evaluating fundraising, email, advocacy, and marketing success online.

Benchmark 31

Benchmark Convio Studies Marketing 31

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2019

A donation thermometer to help keep track of how much has been raised so far. Step 6: You track participant performance and reap the rewards. . Once your supporters and donors see you hit one donation benchmark, they’ll be inspired to continue to give as your goal increases. Turn your peer-to-peer fundraiser into a viral trend.

Donor 106

Donor Online Fundraising Social Media 106

Connection Cafe

NOVEMBER 7, 2014

Nonprofit marketers are doing more with content marketing – and feeling more confident about their effectiveness. It’s exciting to see how nonprofit professionals continue to embrace content marketing. Sixty-one percent are using content marketing and sixty-nine percent are creating more content than they did one year ago.

Content 45

Content Storytelling Marketing Chart 45

Care2

MARCH 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" “Of course, things got a lot worse in the fourth quarter, so these trends might not hold up.”

Convio 31

Convio Benchmark Studies Social Media 31

Nonprofit Tech for Good

FEBRUARY 12, 2020

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). The good news is that modern design trends for mobile email are also compatible with desktop email. Email messaging raised 28% of all online revenue in 2017.

email 363

email Practice Marketing Newsletter 363

NetWits

NOVEMBER 11, 2010

My point is that it CAN happen (In fact, I saw some examples today of non-profits achieving results like this), but a lot of non-profits shoot them selves in the foot by forgetting to do the basics of email marketing correctly. I had the chance to review a few email marketing campaigns today. What am I missing? Photo by M i x y.

email 212

email Profit Registration Review 212

Care2

MARCH 28, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Online 28

Saleforce Nonprofit

AUGUST 20, 2021

Despite these trends, research on philanthropy across diverse communities is limited and many questions remain unknown, including what motivates the giving practices of diverse donors, where they give, and what specific tools and techniques donors of color are utilizing to enhance their giving. DEI Benchmarking.

Strategy 82

Strategy Fundraising Philanthropy Nonprofit 82

Forum One

OCTOBER 13, 2022

Presenter(s): Steven Bond, Managing Director of Digital Marketing, Forum One; Christina Crawley , Managing Director of Marketing, Forum One. Over the last few years across the board, communications and marketing teams are having to increase their investment in digital advertising—from Google Ads to social media spend.

Colorado 46

Colorado Digital Audience Denver 46

Care2

APRIL 15, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Connection Cafe

FEBRUARY 5, 2018

We have incredible technology at our fingertips, yet it’s hard to find time to master the latest trends. The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. in this milieu.

Time 33

Time Fundraising Benchmark Trend 33

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Tracking Earned Media Monitoring earned media has become a lot easier and faster.

Track 41

Track Social Media Media Advocacy 41

Care2

MAY 2, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The survey supported the concern that nonprofits fail to maximize their marketing potential.

Track 28

Track Social Media Survey Advocacy 28

Forum One

JANUARY 19, 2023

From improvements in user experience, to new trends in visual design and technical performance, there are a lot of factors that are fundamental or high on your priority list. There are many things that we need to account for when planning a redesign.

Websites 61

Websites Change Management Digital Government 61

Care2

APRIL 24, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Reference Sheet: Keep the benchmark rates at your finger tips with this handy reference sheet!

Benchmark 28

Benchmark Studies Social Media NTEN 28

Everyaction

JUNE 11, 2018

M+R Benchmarks Report , 40% of nonprofit website visitors in the year 2017 were using a mobile phone - a 9% increase from the year prior. And it's not just websites that are affected by the trend toward mobile - more and more communication now happens through cell phones. According to the recently released.

Mobile 65

Mobile Technology Social Media Phone 65

Forum One

SEPTEMBER 7, 2021

From improvements in user experience to new trends in visual design and technical performance, there are a lot of factors that are fundamental or high on your priority list. Plan for a way to manage change in order to effectively measure progress and stay on track. There are many things to consider when planning a website redesign.

Websites 58

Websites Strategy Change Management Digital 58

Everyaction

JULY 18, 2018

Which (if any) niche markets, audiences, services does our organization satisfy? Where are the milestones in our history that best display our track record of success and/or history of serving our community? This should help you keep you on track and your objectives achievable. One last thing.

Guide 108

Guide Fundraising Nonprofit Template 108

Care2

AUGUST 22, 2013

So you launched your new website and have an online marketing plan in hand to help you reach new audiences. What are you really going to implement from the online marketing plan that is packed with a lot of great ideas, but in all honestly, you just don’t have the resources to do them all.

Online 71

Online Tips Calendar Test 71

Care2

MAY 14, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Segment, test and repeat. When people first join your list, hook them and engage them immediately.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

AccelEvents

DECEMBER 1, 2020

A virtual gala, also known as a “No-Gala Gala” is trending in the fundraising space because right now is typically the time for galas! Additionally, funds could be raised through an online auction within the gala, and fundraising is tracked with a virtual fundraising thermometer. Virtual Holiday Gala. Festive Fundraising Challenge.

Virtual 98

Virtual Ideas Fundraising Stream 98